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Write what you think and give wings to dream. APICA is a Japanese notebook brand from Nippon Notebook Corporation. Since 1916 #apica
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What makes good paper?
What defines a comfortable writing experience?

John does not chase speed or trends.
He values the quiet moment of taking a pen,
touching the paper,
and carefully turning thoughts and emotions into words.

A.Silky Premium 865 was created for this very moment.
By pursuing smoothness to its fullest potential,
it allows ink to flow effortlessly,
without interrupting the rhythm of thought.

John is not a specific individual.
He is portrayed as a storyteller who embodies
the quiet philosophy cultivated through
APICA’s long history of writing.

This attitude is shared by all
who take time to reflect and write.

Feel it.
A smoothness like silk.

*****************************************
良い紙とは何か。
書き心地とは何か。

Johnは、速さや流行を追いません。
ペンを取り、紙に触れ、
思考や感情を丁寧に言葉へと変えていく。
その「書く時間」そのものを大切にしています。

A.Silky Premium 865は、
そんなJohnのために生まれた紙。
なめらかさを徹底的に追求し、
思考の流れを妨げない書き心地を実現しました。

Johnは特定の人物ではありません。
APICAの長い歴史の中で育まれてきた、
書くことへの静かな哲学を象徴する
“語り部”として表現されています。

それは、書くことに向き合う
すべての人に共有される姿勢。

感じてください、
シルクのようななめらかさ。

#APICA
#notebook
#silkypaper
#smoothness
#John by @apica_global
1
9 months ago
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We, Nippon Notebook Corporation, have been featured in TIME ASIA’s special article, “Teaching Long-Term Lessons.”
With over 100 years of history, our company has supported learning and creative thinking through notebooks cherished across generations.
Even in today’s digital age, the value of handwriting and analog tools is being increasingly recognized, and our notebooks and paper products are gaining attention worldwide.
We are particularly strengthening the overseas distribution of our APICA brand, sharing Japanese craftsmanship and high-quality stationery with a global audience.

https://partners.time.com/partners/global-kigyo/making-something-noteworthy/?prx_t=DSIKAAAAAAmP8PA&utm_campaign=223802&prx_ro=s

https://partners.time.com/partners/global-kigyo/teaching-long-term-lessons/?prx_t=iSEKAAAAAAmP8PA&utm_campaign=223802&prx_ro=s

*****************************************
TIME ASIA誌の特集「Teaching Long-Term Lessons」に、日本ノート株式会社が紹介されました。
創業100年以上の歴史を持つ弊社は、世代を超えて愛されるノート作りを通じて、学びや思考の整理を支えてきました。
デジタル化が進む現代においても、手書きの価値やアナログの良さが再評価される中、私たちのノートや紙製品は世界中で注目されています。
特にAPICAブランドの海外販売を強化し、日本のクラフトマンシップと高品質な文具文化を広く届けています。

#日本ノート
#KYOKUTO
#APICA
#OKINA
#stationery
#notebook
#japanesenotebook
#CDNOTE
#CDNOTEBOOK
#TIME
#MadeInJapan
#JapaneseCraftsmanship
#LongTermLessons by @apica_global
3
a year ago
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.
We, Nippon Notebook Corporation newly defined its brand statement and renewed brand logo.

APICA Brand Concept
The symmetrical "A" is a continuation of the mountain-shaped logo that has been familiar at APICA until now.
We wish to produce notebooks that will provide an opportunity to further grow ourselves through learning and expression, while paying respect to the history of the company.
The calm navy color evokes the color of night and ink, expressing the time to face our thoughts and feelings through the notebook.

----------------------------------

日本ノート株式会社は、新たにブランドステートメントを定義し、ブランドロゴをリニューアルしました!

【APICAブランドコンセプト】
シンメトリーのA は、これまでアピカで親しまれてきた
山型ロゴの踏襲です。

これまでの歴史に敬意を払いながら、
学びと表現のふたつの軸で
自らをさらに成長させていくことができる
きっかけとなるようなノートを作りたいという
思いが込められています。
落ち着いたネイビーは、夜やインクの色を想起させ、
ノートを通して自分の想いと向き合う時間を表現しています。

#CDNOTEBOOK#apicanotebook#APICA#アピカ#NipponNotebook#writing#pen#fontainpen#paper
#stationery#notebook#ノート#文具#文房具 by @apica_global
4
3 years ago
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[MANG THEO KÝ ỨC] – NHẬT KÝ ĐA NIÊN NIPPON NOTE 🎞️

Trải nghiệm kỳ diệu khi "gặp lại chính mình của ngày này năm trước"
Có những giá trị không nằm ở sự vội vã, mà lắng đọng qua thời gian. Dòng sổ nhật ký liên niên (3 năm – 5 năm – 10 năm) từ thương hiệu Apica (Nippon Note) chính là một người đồng hành tinh tế như thế trên hành trình lưu giữ dòng chảy cuộc đời bạn.
___

[CARRYING MEMORIES] – NIPPON NOTE MULTI-YEAR DIARY 🎞️

The magical experience of "meeting yourself on this exact day years ago"
Some values aren't found in a rush; they gently settle over time. The multi-year diary collection (3-year, 5-year, and 10-year) from Apica (Nippon Note) serves as an elegant companion on your journey to preserve life's meaningful moments.
✨ The Essence of Multi-Year Layout: Each page represents a single day of the year, divided into sections for each year. As you write for today, you will simultaneously see your thoughts and feelings from this exact day in previous years. It allows you to witness your own growth, changing habits, and core values that remain unchanged over a decade.
🖋️ A Masterpiece of Japanese Paper: To withstand thousands of days, Nippon Note features premium Acid-free paper from the Oji Paper Group. This paper is exceptionally smooth, fade-resistant, and entirely age-defying, ensuring your ink stays pristine for generations. Traditional Japanese thread binding allows the diary to open completely flat 180° for an exquisite writing experience.
📖 Which Journey Belongs to You?
• 3-Year Diary (A5 size): Perfect for academic milestones, career transitions, or capturing your child's early years.
• 5-Year Diary (A5 size): The ideal balance for a mid-term journey to look back on major life achievements.
• 10-Year Diary (B5 size): Just a few refined lines daily, turning this journal into a cherished family heirloom over a decade.
The years and days of the week are left blank, allowing you to start your journey at any time.
Visit Ananjapan today to select your own elegant "time capsule" from Japan or send a meaningful gift to your loved ones.
#Ananjapan #NipponNote #ApicaDiary #JapaneseStationery #Mindfulness #Journaling #VanPhongPhamNhatBan #NhatKyDaNien by @apica_global
0
3 days ago
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As the evenings grow longer in autumn, how do you like to spend your quiet moments? ☽
Some people enjoy keeping a diary or journal, taking time to reflect and capture their thoughts. 🍁 
A favorite notebook can make those moments feel even more special. ☕

Where Your Words Take Center Stage
“Apica Personal” is a long-selling classic, loved by generations of notebook users.
Designed to it features our original high-quality acid-free paper, developed in collaboration with Oji Paper for an exceptionally smooth writing experience. 
Unlike acidic paper, neutral paper is less prone to discoloration and deterioration over time. 
That's why you'll often find these notebooks wrapped with our signature “1000 Year Paper” tagline, a phrase that has become synonymous with the series.

The Apica Personal lineup also includes notebooks with a clean, minimalist gray cover design.
Whether you're recording ideas, meeting notes, reminders, or personal reflections, writing things down helps preserve thoughts that may one day become lasting memories.
Available in three rulings: ▪️ Ruled ▪️ 3 mm Grid ▪️ Vertical Ruled

A notebook that quietly holds the warmth and thoughts of its owner over time.
We invite you to experience it for yourself.

Note: “1000 Year Paper” is a promotional tagline and does not guarantee actual preservation for 1,000 years.

#日本ノート
#APICA
#ApicaPersonal
#stationery
#japanesenotebook by @apica_global
0
6 days ago
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Although some days are still warm, autumn colors are already making their way into stores in Japan. 🍂
Why not bring a touch of autumn into your everyday life, starting with something close at hand? 🌰

Karashi (Mustard): 
Powerful & gorgeous yellow

The cover is made with a specialty paper designed to recreate the elegant colors and texture of woven fabric. The base paper is called “Karashi.”

In Japan, karashi-iro is a traditional color name inspired by the yellowish color of Japanese mustard seeds, ground into the spice known as karashi.

〈C.D. NOTEBOOK〉
With its classical design reminiscent of the covers of old books, the C.D. NOTEBOOK is a timeless standard notebook, suited to a wide range of occasions, regardless of purpose, age, or gender.

#日本ノート
#APICA
#CDNOTEBOOK
#karashi
#mustard by @apica_global
1
25 days ago
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“Choose the paper like you would a good pen."

This is the idea behind 〈Premium C.D. NOTEBOOK〉.

Smooth and effortless with both fountain pens and ballpoint pens, our original writing paper, A.Silky 865 Premium, offers a refined writing experience with an exceptionally smooth feel.

For those who prefer a more classic writing experience, the APICA Cream Premium Paper—a high-quality writing paper known for its warm tone and comfortable feel—is also available exclusively in A5.

The covers are made with beautiful specialty paper that catches the light with a subtle sparkle.
For an effortless writing experience, each notebook is carefully crafted with durable smyth sewn binding, allowing the pages to open flat.

Choose from four ruling styles: ruled, grid, blank and dotted.
A notebook made to make writing a pleasure.

Find the one that feels just right for you.

#APICA
#notebook
#silkypaper
#stationery
#PremiumCDNOTEBOOK by @apica_global
0
a month ago
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SỔ NHẬT KÝ NIPPON NOTE D310 (SIZE B6)

Một cuốn sổ cho ba năm - lưu giữ quá khứ, ghi lại hiện tại và dành chỗ cho những ngày chưa đến.
Bởi đôi khi, điều quý giá của một cuốn sổ không chỉ nằm ở những gì ta viết hôm nay, mà là cảm giác khi nhiều năm sau mở lại từng trang.

_______________________________________________
ANANJAPAN - JAPANESE PENS & STATIONERY by @apica_global
0
a month ago
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September is here, but the days are still hot in Japan. ☀️

In the middle of our busy days, even a small moment to slow down and take a breath can make us feel a little lighter. 🌿

That’s the feeling behind hocco — a notebook series created to bring a little “ahh…” moment of comfort and calm to your day. 🌱

〈hocco〉
A special collaboration with REGARO PAPIRO, a popular Japanese wrapping paper shop. 👀
Their much-loved wrapping paper designs have been transformed into charming notebooks!

Four adorable designs are available, each one sure to make you smile whenever you see it. 🤲🏻
Mix and match the sizes and designs to suit different moments and occasions.

【Product Information】
■ Designs: Lemon / Jewel / Round Flower / Strawberry
■ Sizes: Semi B5 / A5 / A6 / A7

Take a little break, one page at a time. ☕

#APICA
#stationery
#hocco
#japanesestationery
#REGAROPAPIRO by @apica_global
0
a month ago
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APICA is available at the Itoya Studio booth, F17 & F18, at the SF Pen Show, held at the Westin San Francisco Airport!

Come say hello and check out our notebooks. We’d love to see you there! ✨

#APICA
#cdnotebook
#itoyastudio
#japanesestationery
#stationery by @apica_global
2
2 months ago
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💙Yazının, kâğıdın ve ilhamın buluşacağı İstanbul Defter Buluşması'nda @apica_global bizlerle.

3–4 Ekim 2026 tarihlerinde Beşiktaş Deniz Müzesi'nde gerçekleşecek bu özel buluşmada; seçili markalar, koleksiyonerler, sanatçılar ve yazı kültürü tutkunları aynı çatı altında buluşacak.

🎟️ Giriş Pasaportları şu anda iyilikmagazasi.com üzerinden satın alınabilir.

📍 Beşiktaş Deniz Müzesi
📅 3–4 Ekim 2026
🕙 10.00 – 19.00

Hoş geldin @apica_global
İstanbul'da aynı sayfada buluşuyoruz.

#defter #kalem #istanbul #etkinlik #sanat taken in Beşiktaş Deniz Müzesi by @apica_global
0
2 months ago
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The hot summer days are here. 🌻

When the summer heat feels overwhelming, even a glimpse of a clear blue sky can bring a sense of calm and refreshment. Today, we'd like to introduce one of the colors inspired by the beauty of the Japanese sky.

SORA (Sky)
A pure, cloudless shade of blue that captures the beauty of a clear summer sky.
The cover is made with a premium textured paper designed to resemble the elegant look and feel of woven fabric. 
The base paper is called "Gunjo (ultramarine)," a traditional Japanese color name referring to a rich, slightly violet-toned deep blue.

〈C.D. NOTEBOOK〉
The classical design is reminiscent of an old book cover.
It is a standard notebook that can be used in a variety of situations, regardless of purpose, generation, or gender.

May this refreshing shade of blue bring a little coolness to your day. 💙

#日本ノート
#APICA
#CDNOTEBOOK
#sora
#sky by @apica_global
0
3 months ago
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