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This year at ADWEEK2026, @advertisingweek, with @worldbridemagazine. During the conference, I decided to pay attention to the activations where most attendees were hanging out and enjoying the experience. 

My pick for the Best Brand Activation at ADWEEK2026:

@femalequotient #FQLounge - It was giving SLAY!

It was alll the things!! It was pretty,  and quite resourceful...You could get work done, make new connections, enjoy a panel discussion or hang out with the brilliant minds over cocktails 🍸, matcha and delicious bites.

*The book bar - I picked up #StartWithYourSelf by @emmagrede

* The conversations. The hospitality. The panels. The GlamSquad  beauty bar...

Every detail gave the attendees  at the conference a reason to stop, connect, and stay.

As a communications advisor, I pay attention to what makes an experience memorable, and this was one of the best activations I’ve seen at a conference.

A standout activation does more than get attention.
 It gives people something worth talking about afterward.

Shout-out to The Female Quotient and Advertising Week.

If you missed the FQLounge this year. You missed out girl.

What makes a brand activation memorable for you?

Follow @TheIconicAmore for more perspectives on communications, visibility, and brand experiences.

#AdvertisingWeek #ADWEEK2026 #TheFemaleQuotient taken in THE PENN DISTRICT by @applesandorangespr
0
2 days ago
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Day three of the Fast Company Innovation
 Festival, and I was there for every day of it. ✨

Panel after panel came back to one thing: commitment and resilience.

The brands that last were built on picking something and sticking with it, when things are going well and when they aren't.

If you work in communications or business, this is a room you need to be in. Don't miss it next year.

Great connections, a lot of notes, and now I'm off to the next event. Stay tuned. 👀

What's the one thing you're staying committed to this year and 2027 👇

#fastcompanyinnovationfestival  #NYCEvents #FounderLife #NYCFounders 
 #WomenInCommunications taken in Convene at 101 Greenwich Street by @applesandorangespr
3
4 days ago
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Serious intentions. ✨

There is power in knowing who you are, what you bring to the room, and where you are going next.

I’m building, evolving, and making space for the next level on my own terms.

#WomenInBusiness #FounderLife #ExecutivePresence #WomenInLeadership #Authority taken in Printemps New York by @applesandorangespr
4
a month ago
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In New York, discussing with @applesandorangespr founder Amore Philip @theiconicamore why earned media is more than visibility — it’s a strategic asset for business development and global positioning. taken in Manhattan, New York by @applesandorangespr
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a month ago
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I tapped in @okmagazine - Cited &Mentioned

Scott Jennings Rumored for White House Press Secretary as Donald Trump Eyes Cable News Combat

The pipeline from cable news to political communications isn't new. But it just got a lot shorter. 👉

When Scott Jennings' name came up for White House Press Secretary, I tapped in and broke down exactly why cable news reps have become the real audition tape for the podium.

Swipe to see the full story➡️

Want to get earned media and be cited in expert commentary like this? DM "EXPERT" or tap the link in bio.

#EarnedMedia #PRExpert #PressSecretary #ThoughtLeadership #ScottJennings taken in Apples & Oranges Public Relations by @applesandorangespr
4
2 months ago
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LISTEN: Here's What I Said on The Principal Podcast with @guillaume.jouvencel at GHA Podcast

In this episode of Consulting Leaders, we sat down to discuss how founders and CEOs can build visibility through powerful storytelling and strategic media placements. 

Whether you're a startup founder or a scaling business, I offer actionable insights on turning your voice into your greatest branding asset.

Expect to Learn:
-Why CEO visibility is non-negotiable in 2025
-The real difference between content and thought leadership
-How to stand out in an AI-saturated content world
-Why infrastructure and automation are key to scaling PR and podcast success
-How to use podcasts strategically for brand awareness and credibility

I look forward to your feedback. 

DM #Podcast if you are a Founder looking to increase visibility.

#Founders #Brandawareness #womeninbusiness taken in Apples & Oranges Public Relations by @applesandorangespr
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2 months ago
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13,000 on #LinkedIn. You should join me.

Thank you. Sincerely.

That number is not vanity. It is 13,000 people who decided that a Communications Advisor out of Brooklyn is worth listening to on media exposure, speaking, and access.

Authority gets built the same way every time:

→ Say something specific, not something safe. → Show the receipts. → Keep going on the days nobody is clapping.

Sixteen years in business taught me that visibility is not luck. It is a system. The founders who get quoted, booked, and invited are rarely the most qualified in the room. They are the best known.

Year 16, and still standing.

Follow @TheIconicAmore for more on founder authority.

#EarnedMedia #FounderBrand #NYCBusiness #WomenInBusiness #MWBE taken in New York, New York by @applesandorangespr
1
2 months ago
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I Need Your VOTE! Link in Bio

#SXSW 2027 (#southbysouthwest ) Austin moved my speaker proposal to the voting round. Voting is just 1 click. Easy! Grateful in advance for your #vote.

Earlier this year, a decision was made: stop building visibility only for clients only and start building it for myself. 

Speaking platforms were the priority.

Then the SXSW #PanelPicker window opened.

Honestly? The first thought was there is no way this makes it past the pile. 

Thousands of proposals. Everyone with a bigger platform than mine.

But something said to apply anyway. So the proposal went in with zero expectations attached.

Lo and behold, it made it to the community voting round.

 Advocating for myself is always a harder assignment.

Voting runs August 5 through 23. Public votes carry 30% of the final decision.

For anyone in here sitting on a submission you talked yourself out of, this is the sign.

Vote For Me Here: https://participate.sxsw.com/flow/sxsw/sxsw27/community-voting-sxsw/page/community-voting/session/1784078807402001Qb0x

 #WomenInBusiness NYCFounders taken in New York, New York by @applesandorangespr
7
2 months ago
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Screened it. Celebrated it. @raisingkananstarz
The full experience. 🎬🖤

Power Book III: Raising Kanan Season 5 Premiere and After Party.
#RaisingKanan #PowerBook3 #NYC #STARZ taken in New York, New York by @applesandorangespr
5
4 months ago
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I'M TRIP-IN in #Vienna

 Vienna wasn't on my 2026 bingo card, but here we are. 🇦🇹✈️

Heading to the CEE Conference to join a panel in front of 500 tech founders, investors and policymakers and I am READY.

Creators.... have you ever landed a speaking gig that genuinely surprised you? Drop it below 👇

📍 Vienna, Austria
 #CEEConference #ContentCreator #SpeakerLife #CreatorCommunity by @applesandorangespr
7
5 months ago
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My mentor: Post the DAMN Content!
Me: Alright. OK

Webby Awards Creator Weekend ✔️
The creators. The energy. The city.
If you know, you know. 🖤

@thewebbyawards @adobefirefly #postthecontent Amore Philip, PR Strategist at Webby Awards Creator Weekend by @applesandorangespr
4
5 months ago
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Sharing my startup journey and key learnings at @njit.

Adding new skills to your profile was always important but getting critical in the AI led era as so much is changing and things are consolidating in a lot of ways too. But hard wark and giving value remains constant by @applesandorangespr
0
5 months ago
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