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986
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šŸŖ™Trained 3000+ youths
#personalbrandingcoach
Brand strategist @reason_atelier
Product manager @shopuni.ng
Architect @emirez.official
šŸ‘‡
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Meet @arc_reason . Graduation may mark the end of school, but for many young people, it is only the beginning of finding direction.

Reason Nmerengwa has dedicated his work to helping students and graduates bridge the gap between education and the real world. 

Through youth development, brand strategy, and community building, he is creating opportunities that equip young Africans with the clarity, confidence, and skills needed to thrive.

His journey is proof that true leadership is not only about building businesses, but also about empowering people to build better futures.

Click the link in bio to read more by @arc_reason
16
3 months ago
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Cheers to Imperfection šŸ„‚

This is me, showing up—unfiltered, unscripted, unsure… but starting anyway.

My first video may not be perfect, but one day, I’ll look back and say,
ā€œI’m proud I started.ā€ šŸ’„

Because done > perfect. And growth starts with one bold step.

So here’s to every stutter, every awkward pause, every moment I almost didn’t post.

Let the journey begin. šŸš€
#startwithyou #contentcreatorinprogress #imperfectlyreal #juststart #reason #personalbranding by @arc_reason
8
a year ago
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Tired of Building a Tech Startup for Campusā€ is now streaming. šŸŽ¬
Rated TV-MA for extreme burnout, endless bugs, and surviving on purely the grace of God. by @arc_reason
11
a day ago
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The current system wasn’t designed for today’s bright students and entrepreneurs.

Students are building brands, selling products, offering services, creating content and solving real problems—but many still don’t have the right ecosystem to learn, connect, sell and grow.

So we decided to build one.

Meet @shopuni.ng —a platform built specifically for student entrepreneurs to learn entrepreneurship, list their products and services, connect with other students, and access student-friendly opportunities.

We’re building the ecosystem we wished we had as students.

ShopUni — Learn. Sell. Build. Grow.
Visit
https://shopuni.ng/ and join the movement. by @arc_reason
4
a month ago
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About 10 months ago, I started my transition into Product Management through @rkycareers

At the time, I had a very practical reason for making the transition.

I was already building something.
Together with my co-founders, I was working on @shopuni.ng a platform born from our own experiences as student entrepreneurs at Abia State University.

We had the idea.
We understood the problem.
But we needed to understand how to build the right product for the people we were trying to serve.

That was where my Product Management journey began.
Through RKY, I started learning about product discovery, user needs, product strategy, agile ways of working, prioritisation and, importantly, building with the customer rather than simply building what we thought was a good idea.

Fast forward 10 months, and the learning has moved beyond theory.
We have launched the ShopUni MVP.
Then we listened.
We gathered feedback, identified gaps, went back to the drawing board and built a better, more customer-centric version of the product.

That experience has taught me something I didn’t fully understand when I started:
Product Management isn’t just about managing a product. It’s about understanding people well enough to build something they actually need.
A few weeks ago, I attended @limitless_without_borders (LWB) 4.0 Lagos, organised by RKY Group.
LWB brought together professionals, founders, creators and leaders around the theme ā€œBuilding for Global Relevance: Careers, Business & Wealth Creation,ā€ with conversations around career growth, entrepreneurship, technology, networks and global opportunities.
Sitting in that room made me reflect on the journey.

10 months ago, I was learning how to transition into Product Management.

Today, I’m applying that knowledge to a product I’m actually building.
And we’re still learning.
ShopUni is still evolving.
I’m still evolving.
But that’s the beauty of the journey.
You don’t need to have everything figured out before you start. You need to start, learn, listen, iterate—and keep building.

Thank you to @coachruky for being part of this chapter. by @arc_reason
5
a month ago
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It's coming home šŸŽ» by @arc_reason
1
3 months ago
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What started as an idea…
A simple project to help corps members not waste their NYSC year…

Is no longer just a project.

Today, @sabikopa_ng is officially a registered organization.

We’ve taken the steps that matter:
āœ”ļø Cleared by SCUML
āœ”ļø Recognized with a recommendation from NYSC
āœ”ļø Official bank accounts set up
āœ”ļø Dedicated contact line established

But more than structure, this means something deeper…

It means we’re here to stay.

It means every corps member who feels lost, underutilized, or unsure about their future now has a platform built for them.

It means we are no longer just talking about impact —
we are building it, intentionally and sustainably.

This is just the beginning.

Welcome to the new phase of Sabi Kopa. šŸš€

#SabiKopa #NYSC #YouthEmpowerment #FromIdeaToImpact #CivicEngagement NigeriaYouth by @arc_reason
7
3 months ago
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Everyone keeps asking us what ShopUni is.

Simple. We are building the operating system for student business owners; starting right here at Abia State University.

If you’re a student who loves to buy, sell, wants to learn real skills, grow your business, and actually make money while still in school; ShopUni is here for you.

This is bigger than a marketplace. This is a movement. And we are just getting started. šŸ™Œ

Join 100+ student entrepreneurs who are already building on ShopUni right now!

Click the link in our bio to get started or drop ā€œLINKā€ in the comments and we’ll send it straight to your DM.

#ShopUni #ABSUStudents #CampusHustle #abiastateuniversity taken in Abia State University, Uturu - ABSU by @arc_reason
11
4 months ago
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Every year, rent increases in Lagos and those benefiting from Lagos land prices right now are people who made the choice to start investing years back, so if you are still contemplating on whether to invest or not, you are only wasting. The best time to invest in Lagos real estate was yesterday and the second best time is right now.

For more information about how and where to get started, send me a direct message or comment ā€œLAGOSā€ and I’ll reach out to you!
#lagoslandbanking #lagoslandinvestment #lagosrent #lagoshomeownership

@arc_reason by @arc_reason
0
5 months ago
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Happy birthday to me

God is in the details.

@reason_atelier @shopuni.ng @emirez.official @sabikopa_ng by @arc_reason
15
6 months ago
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Are You Running a Business… or an Expensive Hobby?

It’s 2026.
You don’t want to keep making these mistakes.

A lot of people say they ā€œrun a businessā€ —
but what they actually have is a well-packaged hobby that costs them money.

The truth?
A business is not just passion — it’s structure, strategy, and execution.

If money isn’t coming in consistently,
you need to pause and ask yourself the hard question:

Am I building a business… or funding a hobby?

Comment ā€œSTARTā€ and I’ll share something that will help you position yourself properly and build something that actually pays. @reason_atelier by @arc_reason
0
6 months ago
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Sometimes it’s not your price that’s the problem, it’s how your brand is perceived.

If your positioning feels average, your pricing will be questioned.

But when your brand communicates clarity, confidence, and value, people don’t argue, they align.

Sometimes it’s not your price that’s the problem, it’s how your brand is perceived.
If your positioning feels average, your pricing will be questioned.

But when your brand communicates clarity, confidence, and value, people don’t argue , they align.

Send us a DM if you want an experience like this for your brand.
.
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#brandstrategy #marketingstrategy #brandpositioning by @arc_reason
0
6 months ago
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