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New website. New work. Now live. Aruliden.com by @aruliden
0
18 hours ago
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Brand strategy, identity, design and art direction for @simonpearce - makers of handblown glassware since 1971.

Honoring the Irish history that made them, and the Vermont roots that shaped them, the new visual identity celebrates the mark of making. by @aruliden
0
7 days ago
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Introducing the @verizon Gizmo Watch 4, just in time for back-to-school.

Designed to help parents and kids stay connected, Gizmo Watch 4 features a larger display and an integrated camera, all neatly set into a reinforced bezel for added protection and durability. Evolving the Verizon wearables design language, soft forms and playful details stack together to create a vibrant kids accessory with modern appeal.

Product Design

Project Team:
@evanjamesstuart
@dylan_fealtman
@j0styboy
@eric_call
@marychimenti

Renders:
@dylan_fealtman by @aruliden
0
23 days ago
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Experiential design for @ustacoaching at the 2026 @usopen. Fabrication by @hiltprojects. Full case study on the website. 🎾✌️ by @aruliden
3
a month ago
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We’re hiring a full time mid-level brand designer based in NYC! Link in bio to apply. by @aruliden
1
2 months ago
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 by @aruliden
4
3 months ago
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Objects of Desire

Strategy, Brand, and Product Design for @houseofmienne by @aruliden
2
5 months ago
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We often see luxury beauty and health brands working to perfect clean, minimalist design, and @houseofmienne, with packaging designed by @aruliden⁠
 is doing exactly that with complete sophistication and zero apology. ⁠
⁠
The product forms are the primary design language, with each object tracing the curves and contours of the human body to the hammered silver candle vessel whose dimpled surface catches light the way wet skin does. ⁠
⁠
Link in bio for the full article. by @aruliden
12
5 months ago
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Skin science through a radiant new lens. We partnered with legendary brand @skinmedica last year to create a cohesive packaging system spanning 50+ products. Full case study coming soon.

Creative Director @caroaskew
Strategy Director @saermoore 
ID Director @mspncr 
Senior Designer @jaisyromance @dylan___fealtman 
Designers @humanyumin @itsashleyedwards @carolinecocodesign 
Account Director @marychimenti
Project Management @ingoo.c by @aruliden
1
6 months ago
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Here’s our little roundup just in time for last minute shopping. Happy holidays from all of us at Aruliden! by @aruliden
2
10 months ago
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For the freaky one 🖤 Mienne Sex Serum featured in NY Mag’s 2025 Gift Guide. Photo @_hugoyu by @aruliden
1
10 months ago
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Strategy, brand design, visual identity, and art direction for @md2_concierge_medicine 
Unlocking the full potential of expert care.

View the full case study at aruliden.com

Photography by @sophiahsin 
Videography by @samanrzpr by @aruliden
0
a year ago
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