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As Promised

@aspromisedmag

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Jerusalem - Tel Aviv - New York

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On our shelves live stories, each given voice by the designers and craftspeople who call the Levant and the Middle East home. At this, As Promised’s first store, we sell not just books and objets; we celebrate artisanal heritage, techniques passed down through generations, reborn through the perspectives of artists born in an ancient land and working with their eyes toward the future. We’re grateful to everyone who has visited, discovered, and supported this journey so far — and we invite you to keep exploring with us.
Photos by @dkedmi

Link in bio for online store by @aspromisedmag

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a year ago

As Promised - Stories worth following
@odaka.home by @aspromisedmag

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5 days ago

The full story is coming soon @odaka.home by @aspromisedmag

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5 months ago

10,000.

Not something we’ll ever take for granted because it feels very personal. Every connection means someone chose to join us on our journey.

As Promised is building a community of makers, crafters, creators, designers and artists across Tel Aviv, Jerusalem, and New York - bringing Middle Eastern stories forward - just as they are - connecting people and communities along the way. This journey is shaped by every voice within it.

If you’ve been here from the beginning or just joined yesterday, thank you for being part of this. For reading, reacting, sharing, and sometimes just being there quietly in the background.

We’re still the same - just with more people sitting at the table.

And we’re just getting started, as promised.

Creative Director @davidhaliva
Video by: @danpdanp
Creative assistant: @noaliv by @aspromisedmag

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6 months ago

As Promised - Stories worth following
@1220ceramicsstudio by @aspromisedmag

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6 months ago

The full story is coming soon @1220ceramicsstudio by @aspromisedmag

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6 months ago

As Promised - Stories worth following by @aspromisedmag

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6 months ago

The full story coming soon
@hadas_hayun_studio by @aspromisedmag

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7 months ago

As Promised - Stories worth following
@hagaybread by @aspromisedmag

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7 months ago

“I grew up in a family of bakers, five generations.
This bakery carries our tradition forward,
and it brings joy to me and to our entire tribe.”
(The full story coming soon)
@hagaybread by @aspromisedmag

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9 months ago

2026 Here We Go by @aspromisedmag

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9 months ago

In a hyper-local age, designer Nada Debs transcends borders. Expressing balance and synergy, she weaves a visual onomatopoeia, combining craft and heritage with contemporary design. Her work spans from furniture, product design, and raw materials to interiors and fashion — and in all those disciplines, she finds her sense of belonging.

@nadadebs
Words by @rona_meyuchas_koblenz
Photos by @aezzeldinn by @aspromisedmag

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10 months ago