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& Kids’ Fashion 👕🎀👟
Hello! 안녕하세요! Hej!

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A little magic for Halloween 🎃✨

Dress-up dreams come true with Mimi & Lula. From sparkling witch hats and capes to playful bags and spooky-cute hair clips, these Halloween favourites are made for little ones who love a touch of magic. 🖤

Shop Mimi & Lula at Babyshop.com 🛍️ by @babyshop

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17 hours ago

Snow days, sorted ❄️

Ready for winter with Reima. From warm outerwear and cosy accessories to winter boots made for snowy adventures, these cold-weather favourites are ready for every frosty day ahead. 💙

Shop Reima at Babyshop.com 🛍️ by @babyshop

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2 days ago

The little extras that make every outing easier 🤎

Meet Bugaboo accessories designed to keep everyday essentials close and organised, from the changing backpack and changing bag to the handy organiser.

Practical, stylish and ready for wherever the day takes you. ✨

Shop Bugaboo at Babyshop.com 🛍️ by @babyshop

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3 days ago

Cozy rides, whatever the weather 🤎

Keep little ones warm and snug with the Joolz footmuff. Soft, cozy and easy to attach, it adds extra comfort and coverage for chilly strolls all season long.

Discover the Joolz footmuff at Babyshop.com 🛍️ by @babyshop

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4 days ago

Little feet, big adventures! 🍂🤎 From everyday walks to puddle jumping, the Kavat AW26 collection has little explorers covered with cozy boots and shoes made for the season ahead.

Discover the new collection at Babyshop.com 🛍️ by @babyshop

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5 days ago

Winter, the Tretorn way ❄️

Snow days, chilly adventures and plenty of outdoor play. Tretorn AW26 brings warm layers, winter jackets and practical outerwear made for little explorers all season long.

Discover Tretorn winterwear at Babyshop.com 🛍️ by @babyshop

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8 days ago

Cozy in the Cold ❄️

Meet Elodie AW26 — thoughtfully designed essentials for chilly days, little outings and everyday moments with baby. From soft accessories to practical favourites, these pieces bring comfort, function and a touch of charm to the season.

Discover the collection at Babyshop.com 🛍️ by @babyshop

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9 days ago

Ready for the season ahead with LIEWOOD 🍂

The AW26 outerwear and footwear collection is here with warm layers, practical winter boots and cosy accessories made for everyday adventures in cooler weather.

Discover LIEWOOD AW26 at Babyshop.com 🛍️ by @babyshop

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12 days ago

✨ Meet the new Lundby! 🏡

A beloved Swedish classic has had a beautiful makeover. Nearly 80 years after the first Lundby houses were created in Sweden, the entire Lundby world has been reimagined for a new generation, from dollhouses and dolls to furniture and accessories.

With a fresh Scandinavian look, beautiful details and endless possibilities for imaginative play, Lundby is ready for new rooms, new families and new stories. 🤍

Shop Lundby at Babyshop.com 🛍️ by @babyshop

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13 days ago

New season, new Copenhagen Colors 🤎
The AW26 drop has arrived with cozy knits, quilted layers, denim and easy everyday pieces made for cooler days ahead.

Classic autumn colors, sweet details and plenty of styles to mix and match all season long.

Discover the new Copenhagen Colors collection at Babyshop.com 🛍️ by @babyshop

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15 days ago

The more you shop, the more you save 🤎

Our Midseason offer is here. Shop selected favorites marked “Buy more, save more” and save up to 20%:

Spend over 990 kr → 10% off with SAVEMORE10

Spend over 1,490 kr → 15% off with SAVEMORE15

Spend over 1,990 kr → 20% off with SAVEMORE20

Time to pick the pieces you’ve had your eye on. ✨

Valid 1–15 October 2026 at 23:59 CEST on selected products marked “Buy more save more”. Codes cannot be combined. by @babyshop

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16 days ago

Snacks, spare layers and a favourite toy—there’s always a little extra to bring along. 🤍 With its roomy basket and space for a growing family, the Joolz Geo 5 is ready for your next chapter together.

Explore Joolz at Babyshop.com. 🛍️ by @babyshop

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16 days ago