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BAÜP Studio | Creative Technology

@baupstudio

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Where creativity meets engineering.
Kinetic · Interactive · Experiential
Technology for brands & spaces
↓ Let’s create something

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Hay ideas que no están hechas solo para verse.
Están hechas para moverse, reaccionar y generar una experiencia.

En BAÜP Studio unimos creatividad, tecnología e ingeniería para convertir conceptos en experiencias físicas.

Instalaciones cinéticas, experiencias interactivas, escenografías tecnológicas y soluciones de ingeniería creativa donde movimiento, interacción y espacio forman parte del diseño.

Del concepto a la ejecución, diseñamos y construimos aquello que todavía no existe.

Have a challenge? Let’s build it.

#BAUP #CreativeEngineering #KineticDesign #InteractiveExperiences #ExperientialDesign by @baupstudio

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a month ago

Antes de que todo se mueva al mismo tiempo, hay muchas cosas que hacer encajar.

Volvemos a “Codi i moviment”, desarrollado para la Generalitat Valenciana, pero esta vez desde el otro lado: el making of del montaje en CaixaForum.

Pruebas, programación, ajustes y coordinación para conseguir que robótica, movimiento, iluminación y contenido audiovisual funcionen como un único sistema durante la performance.

Un proceso en el que tecnología, ingeniería y creatividad tienen que hablar el mismo idioma.

Performance by @hemy_tf
Choreography by @jaimepablodiaz
Creative direction and visuals by @avestudio
Robotics, technical development and production by @baupstudio

Porque el resultado ocurre sobre el escenario.
Pero se construye mucho antes.

Have a challenge? Let’s build it.

#BAUPStudio #CreativeRobotics #HumanRobotInteraction #CreativeEngineering #RoboticPerformance by @baupstudio

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6 days ago

De nuestro taller a Nueva York. 🗽

Lo que se ve durante unos segundos en el resultado final empieza mucho antes.

Pruebas, ajustes, montaje, movimiento, tecnología y muchas horas de trabajo para conseguir que cada elemento funcione como estaba previsto.

En este reel recorremos el proceso detrás de nuestra última colaboración con @cuatrocuartoscomunicacion para un proyecto de @carolinaherrera : desde el trabajo previo hasta la instalación final en Nueva York.

Porque en BAÜP Studio no solo nos importa el resultado.

Nos importa todo lo que tiene que ocurrir para hacerlo posible.

Gracias, una vez más, a @cuatrocuartoscomunicacion por confiar en nosotros para formar parte del proyecto. 🤝

Have a challenge? Let’s build it.✌️

#BAUPStudio #CreativeEngineering #CarolinaHerrera #DiseñoExperiencial #NewYork by @baupstudio

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13 days ago

De Galicia a Nueva York. 🗽

Detrás de cada experiencia hay un proceso.

La semana pasada, BAÜP Studio estuvo en Nueva York trabajando de la mano de @cuatrocuartoscomunicacion en la instalación de un proyecto para @carolinaherrera .

Preparación, pruebas, montaje, ajustes e instalación final. Este reel muestra una pequeña parte de todo el trabajo que ocurre detrás de una experiencia antes de que el público llegue a verla.

Porque cuando creatividad, tecnología e ingeniería trabajan juntas, cada detalle cuenta.

Y lo que finalmente parece sencillo es el resultado de mucho trabajo —y un gran equipo— detrás.

Gracias a Cuatro Cuartos por volver a confiar en BAÜP para hacerlo posible. 🤝

Have a challenge? Let’s build it.

#experience #CreativeEngineering #CarolinaHerrera #DiseñoExperiencial #NewYork by @baupstudio

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19 days ago

"Codi i moviment" for Generalitat Valenciana.

A robotic performance system designed to synchronize motion, lighting and audiovisual content through a shared timeline.

Robotic programming, show control and multimedia operated as a single coordinated system, enabling precise interaction between performer and machine throughout the performance.

Performance by @hemy_tf
Choreography by @jaimepablodiaz
Creative direction and visuals by @avestudio
Robotics, technical development and production by @baupstudio taken in Novaterra CaixaForum by @baupstudio

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3 months ago

Selected moments of "Codi i moviment" developed for Generalitat Valenciana.

Movement, robotics and media brought together within a shared performance system.

Designed to synchronize choreography, light and audiovisual content, transforming technology into an expressive spatial language.

Performance by @hemy_tf
Choreography by @jaimepablodiaz
Creative direction and visuals by @avestudio
Robotics, technical development and production by @baupstudio

#creativerobotics #humanrobotinteraction #roboticperformance taken in Novaterra CaixaForum by @baupstudio

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3 months ago

Robotic installation for Comunidad de Madrid at FITUR.

Custom robotic systems designed to synchronize movement, audiovisual content and interaction in real time.

Motion control, media playback and user participation were orchestrated as a single environment, enabling precise and dynamic spatial behaviors throughout the installation.

Developed in collaboration with ANDtonic.

#creativerobotics #roboticinstallation #fitur2026 taken in FITUR by @baupstudio

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3 months ago

Robotic installation for Comunidad de Madrid at FITUR.

A synchronized environment where movement, media and interaction operate as a single system.

Designed to coordinate robotic motion and audiovisual content in real time, creating dynamic spatial experiences shaped by choreography and user participation.

Developed in collaboration with ANDTonic.

#creativerobotics #roboticinstallation #fitur2026 by @baupstudio

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3 months ago

Reactive hoarding for Lululemon.

A responsive lighting system driven by real-time spatial tracking and custom behavior models.

Human presence became an active input, continuously shaping the façade through movement, color and light.

Developed in collaboration with @avestudio, for Acierta Retail.

#creativerobotics #interactivelighting #lululemon by @baupstudio

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4 months ago

Reactive hoarding for Lululemon.

A responsive façade system where movement, sensing and light operate as a single layer.

Designed to transform human presence into evolving spatial behavior across a large-scale interactive surface.

Developed with Acierta Retail in collaboration with @avestudio

#creativerobotics #interactivelighting #lululemon by @baupstudio

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4 months ago

Good Girl Lab by Carolina Herrera.

Custom conveyor systems designed to choreograph movement, interaction and reward mechanics within the installation.

Physical motion, lighting and timing were synchronized to create a responsive spatial experience.

Developed in collaboration with @cuatrocuartoscomunicacion

#creativerobotics #kineticinstallation #carolinaherrera taken in Palacio Santa Bárbara by @baupstudio

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4 months ago

Good Girl Lab by Carolina Herrera.

A kinetic installation built around movement, timing and interaction.

Developed for an immersive launch experience in collaboration with @cuatrocuartoscomunicacion

#creativerobotics #experiencedesign #carolinaherrera by @baupstudio

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4 months ago