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šŸ“¦ Packaging that makes brands stand out
Retail Displays | Folding Cartons | Corrugated | Custom Packaging
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Ever wonder what it takes to bring a retail display to life?

This is Berkley.

We design and manufacture custom packaging and retail displays built for the real world of retail — from the first structural design and prototype through corrugated manufacturing, printing, assembly, pack-out and logistics.

With award-winning design and direct manufacturing capabilities, we’re able to think through the entire process from concept to retail floor.

Here’s a look behind the scenes at how it all comes together.

This is where design meets manufacturing. This is Berkley. #packaging by @berkleypackaging
1
6 days ago
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Costco Packaging Tip:

A Costco pallet may be designed around a 40" x 40" footprint, but getting as close to that dimension as possible matters.

If your pallet overhangs, you can run into distribution and trailer-loading issues. If it's too undersized, products can shift during transit, creating instability and potential load damage.

The goal is to maximize the pallet footprint while staying within Costco specifications—using as much of the 40" x 40" pallet as possible to improve stability, reduce load shift, and optimize trailer utilization from distribution center to warehouse floor.

Caption:
The difference between a pallet that ships smoothly and one that causes headaches? Sometimes it's less than an inch.

At Costco, a 40" x 40" pallet isn't just a guideline—it's a critical part of distribution efficiency. Too large and you risk overhang. Too small and you increase the chance of load shift during transportation.

The best pallets maximize every inch of the footprint while staying within spec, helping products arrive safely and keeping the supply chain moving. šŸ“¦šŸš› #CostcoPackaging #RetailReady #PackagingDesign #SupplyChain #CPG #CostcoSuppliers #PackagingEngineering #RetailPackaging by @berkleypackaging
8
4 months ago
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Come with me to Costco as we review some of the best packaging and display executions on the floor. šŸ‘€

From eye-catching butterfly skirt pallet displays to premium permanent fixtures like the Oura Ring display, we're breaking down what makes shoppers stop, look, and buy.

Which display is your favorite? šŸ‘‡

#display #packaging #costco by @berkleypackaging
127
3 months ago
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How it started āž”ļø How it’s going.

From a flat sheet of material to a fully finished, retail-ready display — every cut, fold, print and detail matters.

At Berkley, we don’t just manufacture displays. We engineer packaging built to perform from production line to retail floor.

#Berkley #RetailDisplays #PackagingDesign #PackagingManufacturing #RetailPackaging by @berkleypackaging
0
6 days ago
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At Costco, every inch matters.

With a 52ā€ max pallet height, loads are designed to double stack efficiently in the trailer — and that same height works seamlessly within the warehouse racking system.

From transportation to storage to the sales floor, Costco’s packaging requirements are built around one thing: efficiency.

At Berkley, we design retail-ready packaging with the entire supply chain in mind. #packaging #packagingdesign #costco by @berkleypackaging
0
7 days ago
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When four panels aren’t enough, add a fifth.

A fifth-panel folding carton gives you more usable packaging real estate — without increasing the product footprint. More room for branding, product education, instructions, or the story behind the brand.

At Berkley, we design and manufacture custom packaging and displays that help brands stand out at retail. #packaging #packagingdesign by @berkleypackaging
0
8 days ago
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Here’s a packaging detail most shoppers will never notice at Costco šŸ‘€

These deli and frozen items arrive separated by layer and are moved by clamp truck through distribution. Each display tray comes in with an **HSC top cover/overbox** to protect it through the depot and transportation process.

Why overbox the display?

From a design perspective, **there are no stacking shoulders on the display tray itself.** The tray is designed to merchandise the product — not carry the load of everything stacked above it.

The protective top gets it safely through distribution. Once removed, the tray underneath is ready for the Costco floor.

That’s the balance of great retail packaging: **designing for distribution AND designing for display.**

At Berkley, we engineer secondary packaging and retail displays around the entire journey — not just how they look on shelf.
#packaging #packagingdesign #costco by @berkleypackaging
0
11 days ago
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Costco is all about efficiency — and the packaging has to be built for it.

There’s no traditional backroom where products sit waiting to be unpacked and stocked. A pallet like this K-Beauty display is designed to arrive **retail-ready**: it comes in, gets moved onto the sales floor, and it’s ready to shop.

That means the pallet isn’t just for transportation. **It IS the display.**

Every detail matters — pallet configuration, structural integrity, product protection, branding, shoppability, and how it presents the second it hits the floor.

At Berkley, we engineer retail-ready packaging and pallet displays that are built for the entire journey — from production line to retail floor. #packaging #packagingdesign by @berkleypackaging
1
12 days ago
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How it started āž”ļø How it’s going. šŸ“¦

From a concept on a screen to packaging sitting on shelf, there’s a whole lot that happens in between.

Structural design. Prototyping. Testing. Production. Assembly. Execution.

We love seeing an idea go from ā€œwhat if?ā€ to the real thing—built, packed, shipped, and ready for retail.

That’s what we do at Berkley: turn ideas into packaging that performs in the real world.

#packaging #PackagingDesign #RetailPackaging #DisplayPackaging by @berkleypackaging
0
13 days ago
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OTC packaging isn’t always designed to become a feature pallet display — but smart secondary packaging can make it happen. šŸ‘

During promotional periods, brands pay a premium for that coveted first-fence placement shoppers see when they walk into the store. The challenge? Getting the product to merchandise cleanly, cube out the pallet, and fit properly within the steel.

For this display, simple corrugated fillers helped create the right footprint, keeping the trays organized while maximizing the pallet space.

Sometimes the simplest packaging solution makes all the difference at retail.

At Berkley, we engineer secondary packaging and retail displays that help brands maximize space, meet retailer requirements, and show up better at shelf. #packagingdesign #packaging #cpg #costco #retailpackaging by @berkleypackaging
0
14 days ago
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Back-to-school season at Walmart = a masterclass in retail-ready packaging. šŸŽ’šŸ“š

That bold yellow isn’t just grabbing attention—it’s creating a consistent Back-to-School destination across the aisle.

And don’t forget the details: displays designed for Walmart’s Gold Post price signage need the proper circular placement built directly into the display. It may seem like a small detail, but designing around retailer requirements from the beginning can make all the difference when your product hits the floor.

At Berkley, we design and manufacture retail-ready displays with the retailer, the store environment, and the shopper in mind—from structure and signage placement to graphics that stop shoppers in their tracks.

#RetailPackaging #WalmartPackaging #RetailReadyPackaging by @berkleypackaging
1
15 days ago
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PDQ trays + multi-vendor trains = smarter retail execution. šŸ“¦šŸš‚

At Walmart, a multi-vendor train brings multiple products and brands together into one coordinated, shelf-ready display—while PDQ trays help make stocking faster, cleaner, and easier for the retailer.

From structure and strength to graphics and shopability, every detail matters when packaging has to survive the supply chain and perform on the retail floor.

At Berkley, we design and manufacture retail-ready packaging and displays built to make an impact at Walmart and beyond.  #packaging #walmart #packagingdesign by @berkleypackaging
2
18 days ago
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