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Betsy Johnson

@betsy.k.johnson

2K

followers

1266

following

Mostly … #Momlife #travel #Entrepreneurship #Fitness
As seen on #sharktank 🦈
Founder @swimzip @shedolane
📍Boise + Kansas City
National Parks: 16/63

POSTS STORIES REELS TAGGED

Love me some matching and love me easy sunscreen!
#swimzip #mommylife #momhack #momlife #momblogger #ltk #ltkswim #ltkfamily #shaktank #fyp #familymatching #matching by @betsy.k.johnson

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4 years ago

My kids hate sand and sunscreen mix. The amount of tears we used to have at the beach was more than I like to count. But this sun protective swimsuit is a game changer!!! #swimzip #toddler #beach #beachlife by @betsy.k.johnson

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3 years ago

These zippers are a game changer!
And the prints and fabrics are on point ….if I do say so myself!
Started by a Skin Cancer fighter.
Start protecting your skin today!
☀️ UPF 50+ Protection
✅ Easy-On, Easy-Off Zipper
🦈 As Seen On Shark Tank
📦 Fast, Free Domestic Shipping
💯 Woman-Owned Business (by a busy mom of 3) by @betsy.k.johnson

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3 years ago

Being an entrepreneur isn’t always easy. There are hard days, stressful decisions, and plenty of moments when you’re figuring it out as you go. But I get to wake up every day, build something I believe in, ❤️work with amazing people, and hopefully make a difference in the world.

How lucky am I?!

Thank you to @BoiseDev and Peak 43 for this incredible recognition and for celebrating Idaho businesses!

Here’s to another year of growing, protecting more skin, and doing what we LOVE!

Xx, Betsy 💙

#boise #SwimZip #IdahoBusiness #WomenOwnedBusiness #SkinCancerAwareness by @betsy.k.johnson

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8 days ago

CLOSED. 🥳 I’m kicking off my birthday celebrations early by giving away $100 store credit and a 32oz EASE20 @hydrojug to one winner!⁠ see how to enter below ⬇️
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To celebrate another trip around the ☀️ in my 40s I’m doing this fun giveaway and a FLASH sale on Monday, September 21st (on my actual birthday)! 40% off for 40 minutes ONLY! Make sure you’re signed up for our emails or texts because only subscribers will get the special birthday code to shop. 🤳 Text notifications are your best bet so you don’t miss the short sale window. Sign up at our link in bio and get ready to celebrate with me! ⁠
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Enter to WIN!⁠
🎉 Like this reel and tag your friends in separate comments so they can party too⁠
🎉 Hit the arrow button above and send this reel directly to one of your besties (we’ll be checking!)⁠
🎉 To make my birthday wish come true go like and comment on 3 of my previous posts!⁠
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Must be 18+ and a US resident to be eligible. This giveaway is not sponsored by Instagram. Ends 9/20/26 at midnight CT. Good luck!⁠
All items purchased at 40% off will be final sale. Congrats @olivia_waddell by @betsy.k.johnson

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a month ago

Sonny! We love you SO, SO much!! ❤️ Kindergarten is totally ready for you — and YOU are ready for it!

It’s finally your turn to join the bros, and you could not be more PUMPED! 🥹🎒

I’m so excited to hear all about your days, your adventures, your friends, and everything you learn. Your huge smile and pure JOY are going to fill that room. ☀️

My heart absolutely broke dropping you off today 😭… but you? You walked right in, confident, excited, and READY.

Parenting is crazy. We spend years getting them ready to walk through that door… and then they do, and somehow we’re the ones who aren’t ready. 🥹❤️

Go get ’em, Sonny boy! Kindergarten is lucky to have YOU! 💙 by @betsy.k.johnson

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2 months ago

Andy, we love you SO much! ❤️ Go conquer 8th grade, kid!!

Your classmates have no idea how lucky they are to get a chance to know YOU. 🥹

And it’s official… I will no longer be able to help you with your math, science, or Spanish. 😂 But PE?! I GOT YOU. 💪🤣

So proud of you, Andy. Go be YOU. ❤️ by @betsy.k.johnson

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2 months ago

✨ Kinda chic to make the Inc. 5000. ✨

15 YEARS. 😭☀️💛

What started as one mom, a skin cancer battle, and an idea to help protect families from the sun has grown into something I could have never imagined.

I started SwimZip in my garage. I packed orders between raising babies. I took huge risks. I made mistakes. I kept going when I was scared. And through it all, I stayed focused on one mission: making sun protection easier for families.

And now… SWIMZIP MADE THE INC. 5000! 🤯🎉

One of the fastest-growing private companies in America.

As a 100% woman-owned + mom-owned small business, this one hits differently. 🥹

15 years later, SwimZip is still here. Still growing. Still protecting families. Still dreaming BIG.

And none of this happens without YOU.

Every order. Every tag. Every recommendation to another mom. Every review. Every time you chose to shop small. YOU helped build SwimZip.

From my garage → to warehouses → to Shark Tank → to thousands and thousands of families wearing SwimZip → and now the INC. 5000. ✨

I’m gushing. I’m proud. I’m grateful. And I’m definitely not done yet. 💛

WE DID THIS!!! 🥹☀️🚀

#Inc5000 #WomenOwnedBusiness #SmallBusiness #MomOwnedBusiness #swimzip by @betsy.k.johnson

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2 months ago

Happy 1st day of 6th grade Benny!! We love you! by @betsy.k.johnson

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2 months ago

I can’t even believe I have been keeping this secret!!
#swimzip #sharktank #entrepreneur #mombusiness #mompreneur by @betsy.k.johnson

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2 months ago

Just a little behind the curtain! #momprenuer #homeoffice #smallbusiness #momlife #swimzip by @betsy.k.johnson

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3 months ago

Literally the most perfect Banff Family Photoshoot!!

@betsy.k.johnson and her beautiful family embraced the early wake-up to catch this dreamy morning light at Lake Minnewanka, and it was absolutely worth it!
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#banff #banffphotographer #banfffamilyphotographer #banfffamilyphotos #lakeminnewanka taken in Banff National Park by @betsy.k.johnson

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3 months ago