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ᴰᵃᵛⁱᵈᵉ ᴾⁱˢᵗⁱˡˡⁱ (𝕭𝖑𝖆𝖈𝖐 𝕾𝖈𝖆𝖑𝖊𝖘)

@blackscalescreative

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Art director @wi__gz | NYC x MIA

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Last year was unbelievable and 2025 is already shaping up to be even better. However, there was a moment I’ll never forget: we had the incredible opportunity to partner with the Nike team to announce their ‘24 NIL CLASS.

Mr. Kevin Durant himself came through with a powerful tough-love message, challenging these young superstars to rise the occasion. This family isn’t for everyone.

Forever grateful to the fam @wi__gz for letting me be part of dreamlike projects like this everyday.

More to come. Stay tuned.

#creative #artdirection #campaign #design #nike by @blackscalescreative

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a year ago

THIS FAMILY ISN’T FOR EVERYONE.
Nike Basketball / ‘24 NIL CLASS

Wigz [2024] by @blackscalescreative

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a year ago

THIS FAMILY ISN’T FOR EVERYONE.
Nike Basketball / ‘24 NIL CLASS

Wigz [2024] by @blackscalescreative

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1

a year ago

A$AP x PUMA “Don’t Be Dumb” Part 03

What a year. Closing out 2025 with the last project of the year, working even closer with A$AP Rocky on his final PUMA collaboration. Big love to everyone involved in this project and all the ones this year — my teammates at Wigz, real family and insane talent, the clients who trusted us, and especially @wi__gz for believing in me one more year.

2026 is loading… and is going to be EPIC! Stay tuned!

#asaprocky #puma #artdirection #creativedirection #design by @blackscalescreative

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4

10 months ago

A$AP x PUMA “Don’t Be Dumb” Part 02

What a year. Closing out 2025 with the last project of the year, working even closer with A$AP Rocky on his final PUMA collaboration. Big love to everyone involved in this project and all the ones this year — my teammates at Wigz, real family and insane talent, the clients who trusted us, and especially @wi__gz for believing in me one more year.

2026 is loading… and is going to be EPIC! Stay tuned!

#asaprocky #puma #artdirection #creativedirection #design by @blackscalescreative

28

4

10 months ago

A$AP x PUMA “Don’t Be Dumb” Part 01

What a year. Closing out 2025 with the last project of the year, working even closer with A$AP Rocky on his final PUMA collaboration. Big love to everyone involved in this project and all the ones this year — my teammates at Wigz, real family and insane talent, the clients who trusted us, and especially @wi__gz for believing in me one more year.

2026 is loading… and is going to be EPIC! Stay tuned!

#asaprocky #puma #artdirection #creativedirection #design by @blackscalescreative

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0

10 months ago

A$AP X PUMA COLLECTION LAUNCH (2025)

Over the course of a few days, we curated a bespoke experience for NYC’s finest to get their hands on Rocky’s collection. A new chapter and an unforgettable moment. Huge thanks to everyone who made it possible. Stay tuned @wi__gz more works loading.

🎥 Credit: product video edit by @svenvranjes

#asaprocky #puma #artdirection #creativedirection #wigz #design by @blackscalescreative

15

2

a year ago

A$AP X PUMA COLLECTION LAUNCH (2025)

Over the course of a few days, we curated a bespoke experience for NYC’s finest to get their hands on Rocky’s collection. A new chapter and an unforgettable moment. Huge thanks to everyone who made it possible. Stay tuned @wi__gz more works loading.

🎥 Credit: video recap edit by @oliver_glezzz

#asaprocky #puma #artdirection #creativedirection #wigz #design by @blackscalescreative

24

2

a year ago

A$AP X PUMA COLLECTION LAUNCH (2025)

Over the course of a few days, we curated a bespoke experience for NYC’s finest to get their hands on Rocky’s collection. A new chapter and an unforgettable moment. Huge thanks to everyone who made it possible. Stay tuned @wi__gz more works loading.

🎥 Credit: video recap edit by @oliver_glezzz

#asaprocky #puma #artdirection #creativedirection #wigz #design by @blackscalescreative

15

1

a year ago

We were truly honored to partner with Nike to celebrate Sue Bird and the unveiling of her statue — the first in WNBA history. A moment as legendary as her legacy deserved a ‘moment within the moment,’ so we transformed the curtain into a canvas carrying a message from those she’s inspired most.

Thank you to everyone who made this historic moment possible. And we’re just getting started… stay tuned @wi__gz for more! #nike #suebird #artdirection #creativedirection #wigz #seattlestorm by @blackscalescreative

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a year ago

We were truly honored to partner with Nike to celebrate Sue Bird and the unveiling of her statue — the first in WNBA history. A moment as legendary as her legacy deserved a ‘moment within the moment,’ so we transformed the curtain into a canvas carrying a message from those she’s inspired most.

Thank you to everyone who made this historic moment possible. And we’re just getting started… stay tuned @wi__gz for more! #nike #suebird #artdirection #creativedirection #wigz #seattlestorm by @blackscalescreative

8

1

a year ago

We were truly honored to partner with Nike to celebrate Sue Bird and the unveiling of her statue — the first in WNBA history. A moment as legendary as her legacy deserved a ‘moment within the moment,’ so we transformed the curtain into a canvas carrying a message from those she’s inspired most.

Thank you to everyone who made this historic moment possible. And we’re just getting started… stay tuned @wi__gz for more! #nike #suebird #artdirection #creativedirection #wigz #seattlestorm by @blackscalescreative

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0

a year ago