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Australian-owned, French-inspired.
Fashion, lifestyle & community
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A dress made for moments that call for a little sparkle ✨

Iloka wears our Printed Sequin Dress in Vintage Floral, with its subtle all-over shimmer and beautiful floral print creating an elegant look for special occasions. 🌸

Shop her look now!

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion
Stylist: Courtney Blood @mondayprojectco
Technical Production: William Chute
Hair Cut & Colour: Sofia and the team at @unicohairandbeauty
Hair & Makeup: @bianca.ana.makeup @chrissygaut

#makeover #blueillusion #wardrobeessentials by @blue.illusion
30
4 days ago
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Iloka enjoys a life built around balance and is a devoted wife and mother. 
With a little help from Courtney Blood and Donna Guest, Iloka is ready to start dressing for herself and find and style she truly loves.

Watch the full episode on our YouTube to follow along with Iloka's wonderful makeover experience!

Full episode link in bio. 

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion 
Stylist: Courtney Blood @mondayprojectco 
Technical Production: William Chute 
Hai Cut & Colour: Sofia and the team at @unicohairandbeauty 
Hair & Makeup: @bianca.ana.makeup @chrissygaut

#blueillusion #makeoverseries #thestyleconfidante by @blue.illusion
10
9 days ago
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Episode Four of the Blue Illusion Style Confidante Makeover Series is here.💙

Join Blue Illusion CEO & Creative Director Donna Guest and expert stylist Courtney Blood as they come together to help another deserving woman rediscover her confidence through the power of personal style.

This episode follows Iloka as she embraces a new chapter with elevated styling, refined silhouettes and a wardrobe that reflects the confident woman she is.

Full episode link in bio. 

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion
Stylist: Courtney Blood @mondayprojectco
Technical Production: William Chute
Hair Cut & Colour: Sofia and the team at @unicohairandbeauty
Hair & Makeup: @bianca.ana.makeup @chrissygaut #stylemakeover #makeoverseries #blueillusion #styleconfidante by @blue.illusion
13
8 days ago
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The dresses we're loving this season. ❤️

@donnablueillusion shares her favourite dresses from our latest collection, with a little styling inspiration for every occasion.

From beautiful prints to flattering silhouettes, discover the styles Donna loves and find your next wardrobe favourite. ✨

#blueillusion #springdresses #dressstyle #donnasedit by @blue.illusion
0
2 hours ago
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Chyka x Blue Illusion 🖤

The finishing touch to your beachside look.

Our Chyka Mesh Skirt is the perfect piece to slip on over your favourite swimsuit, taking you from sun-soaked beach days to long lunches with ease.

One beautiful skirt, so many ways to style it. ✨

#blueillusion #chykakeebaugh #swimwear #resortstyle by @blue.illusion
5
8 hours ago
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The beauty of a flattering print. 💙

Courtney shares how the right print can beautifully complement your natural features and bring balance to your silhouette.

With a little thoughtful styling, Iloka discovers just how flattering a beautiful print can be. ✨

Full episode at the link in bio.

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion
Stylist: Courtney Blood @mondayprojectco
Technical Production: William Chute
Hair Cut & Colour: Sofia and the team at @unicohairandbeauty
Hair & Makeup: @bianca.ana.makeup @chrissygaut #stylemakeover #makeoverseries #blueillusion #styleconfidante by @blue.illusion
0
20 hours ago
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The jeans you'll reach for time and time again. 💙

@donnablueillusion shares her favourite Bengajean® styles and why they're a much-loved staple in her wardrobe.

From their flattering fit to their signature stretch and comfort, discover the styles Donna loves and find your perfect pair. ✨

#blueillusion #bengajean #denimstyle #donnasedit by @blue.illusion
3
a day ago
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A pop of Bubblegum, made for sunny days. 💗

Our French Linen Resort Shirt and 7/8 Pant in Bubblegum come together for an easy matching moment, crafted from beautiful French linen.

Wear them together for maximum impact or mix and match with your wardrobe favourites. ✨

#blueillusion #frenchlinen #linenstyle #resortstyle by @blue.illusion
2
a day ago
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Courtney styles Iloka in our beautiful Merino Wool Poncho, adding an elegant finishing touch to her look. Soft, warm and easy to layer, it's a versatile piece that brings comfort and style to every journey. ✨

Shop Iloka's look now!

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion
Stylist: Courtney Blood @mondayprojectco
Technical Production: William Chute
Hair Cut & Colour: Sofia and the team at @unicohairandbeauty
Hair & Makeup: @bianca.ana.makeup @chrissygaut by @blue.illusion
2
2 days ago
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Surround yourself with vibrant colour this spring ❤️

Natural linen and soft tones balance the brighter palette of this collection, while scalloped finishes and statement embroidery offer this collection a little je ne sais quois!

#blueillusion #collectionlauch #joiedevivre by @blue.illusion
2
2 days ago
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Resort dressing, reimagined by @Chykak. 💙

Her latest resort collection celebrates luxury made for living in.

#blueillusion #chyka #collab by @blue.illusion
3
2 days ago
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A touch of pearls, a beautiful shade of navy. 💙

Courtney brings out Iloka’s natural beauty with carefully chosen pearl accessories that brighten her eyes and complement her navy ensemble.

A refined look that takes her beautifully from a day at work to dinner plans. ✨

Blue Illusion CEO & Creative Director: Donna Guest @donnablueillusion
Stylist: Courtney Blood @mondayprojectco
Technical Production: William Chute
Hair Cut & Colour: Sofia and the team at @unicohairandbeauty
Hair & Makeup: @bianca.ana.makeup @chrissygaut

#makeover #blueillusion #wardrobeessentials by @blue.illusion
1
3 days ago
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