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👋 I’m Lauryce 👩🏻 🇳🇿
Creative director, artist & designer
Helping you build your story into a brand world.
Work with me 📧 / DM
Website under 🔨 back soon
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Hi I’m Lauryce 🎀

If you’re new to my world Hey Gal! My main account i hang over at is @laurycemoorecreative and If you know me you’ll know that art, food, marketing, content and books have been my world since forever.

12 years ago I started my very first business in ecommerce (wellness), scaled and marketed it and then sold it 4 years ago. Since then I’ve helped countless brands with marketing, content, design and more freelancing my whimsical self around. What I decided though was I needed a home for all of this. It’s own special place. 

Recently I realised that I needed to help a very special community, the bookish gals. And I wanted my home to be the place you can step into and know exactly what i can help you with. So let me introduce to you ‘Book Cupid’ - think of me as your Book Cupid connecting your readers with stories they yearn for, fall in love and can’t forget! 

I’m excited to be bringing you the special helping hand your desperately seeking to help with your book brand, the design, the content, the in betweens. 

❤️ Lauryce 

#bookish #authorservices #authorcommunity #authormarketing #bookmarketing taken in BOOKSTA by @bookcupidcreative
6
4 months ago
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The prettiest stickers that feel magical that I created for author @jordangoetzwrites to use on her social media. On reels, posts, stories etc! Swipe along to see an example! 

I love how hand illustrated designs can take your brand to a whole new level! 

#branddesign #authorbranding #romancewriter taken in BOOKSTA by @bookcupidcreative
3
5 days ago
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The way these illustrations have my heart! The book and frame make me feel like I’m in some vintage library! 

This template brand kit gives you your branding, social media templates and hand illustrated stickers to plug and play into your social media. 

Designed for dark academia, dark romance writers and authors but can be used by anyone. You can easily go and change the colours and fonts if you wish! 

I have also included my personal brand workbook for free with these. It’s a notion document for you to work through to plan out your vibe, your content and your personal brand!

Any questions just ask! You can find all my templates on my website 

#authorbranding #canvatemplate #darkromancebookstagram taken in BOOKSTA by @bookcupidcreative
1
7 days ago
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Why your personal brand matters as an author and ways you can incorporate it ⬇️

I made this template for @jordangoetzwrites so that she could make a post that felt like her brand but also bookworld. When I did her branding I took all the parts of Jordan to shape her brand because your brand is so much more than just a logo and colours. It’s already part of you and who you are we just have to find it! 

Your personal brand is how you stand out and become recognisable. How can you share and tie those things into your content in a fun way? 

Examples ⬇️

The outfits she wears - on repeat are the pinks and yellows. The skirts, the lace 
The content corners - aka the filming spots on repeat. The desk with the globe, the keyboard we all love 
The accesories - the coffee cup with sprinkles, the end by her books 
The stack of romance books - all whimsy and beautiful

If you are struggling to find your own style or your personal brand amongst your book brand I’m here to help! Comment below and we will brainstorm in the comments! 

#authorcontent #authormarketing #authorbranding taken in BOOKSTA by @bookcupidcreative
4
9 days ago
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I have so many projects going on behind the scenes that I can’t wait to share with you! Branding and marketing and content plans for authors, character art, all the fun things! 

I’m forever grateful that this is my job?! I get to be in a world of creatives, make beautiful things around stories and books and make new friends along the way?! 

I can’t wait to share more! If you are an author and are looking for branding, social media templates, character art or a marketing content plan then my waitlist is now open! I’d love to hear from you ❤️

Do you have a fav?!

#authorbranding #authormarketing #characterart taken in BOOKSTA by @bookcupidcreative
8
9 days ago
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Have you thought about your brand when you post content as an author or writer? Both your book brand and your personal brand?! 

Let me know in the comments 

#authormarketing taken in BOOKSTA by @bookcupidcreative
4
10 days ago
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How are you going to stand out? Have you really thought about it?

How your content is your brand? And your brand is your content?

Once you make that connection you can see how important both personal brand and your book brand are. 

Yes I know it sucks that you have to do social media to share about your amazing book, I get it, it’s a lot of work but also it’s free? And you can have fun and turn it into a creative outlet and scream from the rooftops about your book so we can all read it!

What’s the hardest part for you? 

#authorbranding #authormarketing #romanceauthorsofinstagram taken in BOOKSTA by @bookcupidcreative
2
10 days ago
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Here’s a little love for my dark academia writers! I had so much fun making these templates and illustrating the stickers! The stack of books and bow are my fav!!
Dark goth witchy is def my alter ego personality!

These templates are my pre made personal brand kit for writers! You can customise to suit your own brand but are designed to work around you and your personal brand! Over 25 plus a brand guide, content guide and more!

You can check them out on my website or ask any questions! 

#authorbranding #writersofinstagram #canvatemplates taken in BOOKSTA by @bookcupidcreative
2
11 days ago
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This is a call out to all authors to show you how amazing your personal writer brand could look!. The branding I did for @jordangoetzwrites showcases how a brand mark and logo can be used on your social media to give the feeling of you and your book world!

Customised stickers, the right patterns, photos and details matter and make you stand out! ❤️

I feel like Jordan’s branding is top of my mind ever single day and I get a million new ideas of things that I could make because her brand world is exactly as ids means to be, whimsy! 

If you would like your own version I have different tiers and packages to suit where you may be on your journey. 

#authorcommunity #authorbranding #authorbrand #characterart taken in BOOKSTA by @bookcupidcreative
1
11 days ago
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A collection of some of my favorite lettering, logos and brand marks. What one’s your fav 

I have so much fun hand illustrating all of these so they are 100% completely customised. I love how you can use a logo or lettering like this in your brand as stickers, on a wax seal, or anywhere to just make your brand elevated! 

My October waitlist is now open. If you would like your own customised lettering, logo or branding I’d love to hear from you! 

Author branding . Author design . Author marketing . Writers . Romance writer . Hand lettering . Romance author taken in BOOKSTA by @bookcupidcreative
3
13 days ago
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A moment for some of the girlhood kind of art I’ve been creating at the moment and it’s my new obsession. There’s something about the whimsy not quite realistic vibe that I adore. 

Would you use character art like this? I think I could dream up many stories after painting the characters, their stories speaking to me as I draw and paint!

What do you think? 

#characterart #girlhood #girlart #whimsyart by @bookcupidcreative
6
16 days ago
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I think the books that keep me thinking days, weeks after and I can’t put down at night, imprinted on my memory are the ones that I would tell you to pick up if you needed a recommendation. 

Obviously I could list a heap here but we will keep it short and sweet cos nobody likes an overwhelmed confused girlie (speaking from experience) 

These 3 series are imprinted in my brain and I think you should read too. Now tell me what’s 3 of yours I need to go read? 

#booktok #bookreviewer #booksta taken in BOOKSTA by @bookcupidcreative
2
19 days ago
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