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Built For Coaches | Growth & Retention Specialists For Coaches

@builtforcoaches_

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Helping established coaches scale to £20k/m through better clients, stronger retention and zero cold outreach.
👇🏼 The simple path to £20k/m
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It’s no surprise the clients that stay the longest achieve the best results. Coaches will constantly talk about clients leaving prematurely, whether that be 3/6/9 months into a coaching process when there is so much more to be achieved… Coaches aren’t that different. They think the long term growth of their business can be determined by 3/6/12 months when in reality, if you stayed invested for 24/36 months, your business would be in a drastically different position. For most, a life altering position. Has it been smooth sailing for Paddy? Absolutely not. Has there been huge growth throughout this past year? Yes. Has there been times he’s had to pull back from selling to focus on infrastructure? You bet. The coaches who build great businesses over time like Paddy know that it’s not just all about sales. There will come a time where more sales will only get you so far before having to strategically restructure areas of the business to ensure the next level of growth can be achieved. At that point they don’t think “I’m not selling so this is pointless to keep investing in” because the thing you’re investing in should help you with all areas of your business. That’s one of the definitive differences between those who get to where they want to be and those who don’t… They act in accordance with what they’d want their best clients to do. I think more coaches, if they recognised exactly how they’re acting in alignment to some of the clients they moan about most, and decided to operate differently, would get a lot further ahead. If you want to lead and build the business you want you need to think bigger and better than the clients you know pull out way before they ever should. This has been 12 months of ruthless implementation from Paddy… Restructuring the entire business. Creating new opportunities. Putting a huge emphasis on retention. Hosting in person events countrywide. Now, it’s about creating even better infrastructure to alleviate unnecessary strain he finds himself under to create time and availability to scale to £200k/y. Excited to see what the next 12 bring. by @builtforcoaches_
There’s a reason why some coaches make progress and others don’t. While some coaches… → Are scared to take action → Procrastinate → Get easily distracted → Focus on chasing fast cash → Are inconsistent You’ve got coaches like Soraya. Your businesses growth doesn’t come down to anything other than what type of person you are. If you’re someone who… → Isn’t scared to make decisions → Takes imperfect action → Develops new skills → Takes responsibility → Works hard And, most importantly, focuses on building a business centred around client service… You’ll go places. That’s Soraya. Always showing up with a smile on her face even when she’s got a lot on her plate (including two kids). Always giving it her best effort and not frightened to adapt or pivot where necessary. Always asking the right questions (even challenging me when necessary incase there’s a language barrier). Always building what’s needed to make the experience better for her clients. Always looking at ways to better serve her clients and improve her community. An absolute gem. Even when there’s challenges, she’s open minded. Doesn’t pass blame on things outside of her control or complains about a journey she chose to embark on. There’s differences in the market in the Netherlands that I’ve discovered when it comes to how people buy (they’re extremely direct) which has also taught me a lot about how to navigate conversations. Just an all round solid coach, business owner and human being. by @builtforcoaches_
Most coaches are in a rush and it’s why they never get anywhere. When you play your own game, you know it’s just a matter of time until you get what you want. Whether that be revenue, fulfilment, valuable time back with your loved ones… Everyone’s version of success is different. But most have defined their success by numerical figures only without ask themselves what they really want. Ino isn’t someone who draws comparisons to what other coaches are doing, he knows exactly what he wants and what’s important to him. The fact that Ino has gotten this far by being able to understand our accents when his main languages are Norwegian and Portuguese is enough to tell you what type of guy he is… Someone that commits to something and when he commits, finds a way to make it work. Someone that always shows up with a smile on his face regardless of the type of day he’s having. Someone that has a real passion for coaching, not just fitness… coaching. Someone who is always looking for ways to help others and create an experience like no other for his clients. I often talk about 90% of your success coming down to the type of person you are. The quote by Hormozi comes to mind… “The greatest skill you can develop is to stay in a great mood in the absence of things to be in a great mood about.” Because for Ino, he has everything he’ll ever need to be in a great mood, regardless of how challenging things may be at times or how hard he may find adapting to parenthood. He always remembers that he chose this, he owns it, takes responsibility and works hard to make it work. Don’t you think it’s funny that the people who get what they want show up with a smile on their face regardless of the conditions while those who don’t always have a face like a smacked arse? Because they remember that they’d never want to be doing anything else and with every obstacle, comes a break through. This guy deserves everything that’s coming to him 👊🏼 by @builtforcoaches_
You’ve been told to work “smarter” and not harder, but wtf does that even mean? You know that you’re the bottleneck, and that more hard work has stopped working, but where do you go from here? Where do you start? How do you decide what comes first? Where do you take the risk vs play it safe? These are questions founders can rarely answer on their own, and when they do, are led by emotion and not data. This is why we do what we do. Assess the business as an entire entity, run the data through our bespoke diagnostic and focus on the work that is an actual priority for you. Sometimes, to get out of your own way, you need someone to show you another. When you’re ready, we’re here 🤝 by @builtforcoaches_
I think I like being the underdog. Once upon a time I thought I was unfortunate. That I was dealt a shady hand. That I was talentless and worthless. That I was void of any endearing qualities. When the reality was that it’s what I chose to believe. So I spent time analysing, thinking and surgically removing the negatives that I believed about myself and put them back together again. I think overthinking is a luxury. From standing in court rooms under a microscope, facing a life where I’d always be thought of and branded as a criminal, to building three businesses… Is a result of overthinking. It’s a byproduct of strategically choosing to be different. To create a new path. A new life. A new identity. Business problems to me are small in the grand scheme of things I’ve endured in my life - many of them by the cards I dealt myself, not that others thrust upon me. But it’s why I believe I’m the best person to help people move forward and overcome theres. Sometimes the thing you need outside of the strategy is someone in your corner who is resolute and unwavering when your mind is getting the better of you. Hardwired different. Built for the ones who are too. by @builtforcoaches_
So many business owners go wrong with their decision making. They think AI without being trained will save them from their business being messy. They think hiring agencies will transform their marketing when they themselves aren’t even clear on it. They think more visibility and attention automatically equates to a better reputation and increased revenue… When it can, but it needs to be the right attention. I think the best thing you can do as a business owner is build skills others aren’t willing to, that they take shortcuts on and take complete ownership of understanding how your business operates from the top down instead of abdicating to people hoping it’ll save you. by @builtforcoaches_
You wouldn’t try and get shredded and not track your nutrition. You wouldn’t try and get stronger and not track your lifts. You wouldn’t try and save money without figuring out how much you could put away each month specifically. Your business isn’t any different, stop treating it like it’s random or that bad things are happening to you when you just don’t have the data (haven’t tracked the data) to tell you exactly what the constraints actually are. by @builtforcoaches_
Comment “FOUNDER” for a full breakdown of our process. Trying to prevent an inevitable part of the change process is the thing that’s stopping you from actually scaling. Your fear of consequence means you’re selecting safe change and comfortable growth, and we all know that isn’t getting you anywhere. This is exactly why you need consultants in your corner, to help you walk through the hardest parts of the process you’ve always avoided and actually reap the rewards on the other side of scaling. For a full breakdown of exactly how we help people do this, comment “FOUNDER” below. by @builtforcoaches_
Sales is service. Most business owners pride themselves on their product but the reality is that their service standards should start before money has ever changed hands. Your service is your speed, honesty, attention to detail. If you bring it to your product, make sure it’s in your sales. One of the easiest ways to increase conversions. by @builtforcoaches_
70+ years collectively of knowledge, experience and expertise in this one picture So many founders say they’d do anything to scale their business to the place they want it to be In reality, they’ll do everything but the thing most uncomfortable Being in the room to learn is one thing, doing something with that information is a whole different ball game Always a pleasure to be asked to share a chunk of what we know at @irvingspeakperformancegym alongside some truly incredible people and minds in this industry who share our passion for making sure quality coaching is the standard Thank you to everyone who came to listen, we hope you could take away just one thing you can use that will make a difference 🫡 by @builtforcoaches_
I don’t know why people waste their time doing anything other than accepting responsibility for their reality. Starts with you, ends with you. by @builtforcoaches_
It’s a whole new challenge going from solo business owner to leading people. It’s not just that nobody teaches you how to do it effectively… It’s the fact that as a founder, you need to learn how to let go of control in areas of the business that are now actively holding you back from growing. It’s about knowing that hiring, doesn’t mean you’re eliminating yourself from the business but instead elevating yourself into a role where you get to choose where to spend your time. It’s about understanding people’s needs now above your own and having a shared vision to work towards collectively, while giving the team autonomy to bring their ideas and innovation to the table. It’s about building strong working relationships, not just friendships and knowing how to communicate effectively to different people on your team to get the best from them. It’s about being transparent with others about what you’re doing to drive the business forward with clear and defined progression along the way for how people want to elevate themselves as the company grows. The team culture is just as important as the culture you create within the community of clients you work with. Most people give terrible team development advice… - Hire a CSM and hand off all the tasks you don’t like - Pay them as little as you can but rinse them for all they’ve got - Pigeon hole them to the specifics of the role You’ll never develop a highly effective team if you don’t create an environment for people to grow and play to their strengths. That’s why with our coaches who have team, we’re making sure they don’t make mistakes that cost the business more in the long term just for some short term breathing room. Great to spend the day with the Badminton Strength team that’s grown to a team of 4 in just 3 years and explore how they can work collectively to ensure the business fulfils it’s vision in the coming years. by @builtforcoaches_

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