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tell your people you love ‘em ™
elevated streetwear + phone activations
☎️ get early access password ↴
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day 15/100: W1 CYF FAMILY ON FILM⭐️⭐️⭐️

hit me if u want to cop unreleased collection for W2 - doing personal drop offs again<3

man.. I love my people + I love building @callyourfam 

getting to drop off CYF with friends all weekend and see them smiling, catch up with so many homies + connect them, and spend some time running around the festival together was the fkn best.

saw so many people rocking CYF. will never take these times for granted man. feeling really lucky to be right here with you.

thank u to 2 of my favorite humans @kenzieovenell + @emilifletch for making so many special moments possible with CYF🫂

heading back to the desert tomorrow.

see you there?

love you a lot

- J taken in Coachella, California by @callyourfam
39
6 months ago
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EARLY ACCESS PASSWORD IS LIVE<3 sign up in bio if you want one of these…

day 21/100: just picked up our final production run. can’t believe we’re finally here. months of designing in my room, sampling, going back & forth. the best collection yet by 10x.

this is what I’ve always wanted @callyourfam to be. blending elevated streetwear + mental health reminders. so many hoodies, jerseys, and shirts not shown here.

put my heart into this one. can’t wait to share it with you.

‘FROM THE HEART’ early access password goes out tomorrow Sunday @ 10AM. the site will remain locked unless you have password🫂

check on the people you love. make someone’s day.

I love u

- J taken in Los Angeles by @callyourfam
45
6 months ago
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thank you @martingarrix for bringing the CYF Phone on your Americas Tour to spread the love🫂☎️

I got goosebumps seeing fans hugging & smiling as they watched the messages on the big screen…

my dream with the CYF Phone was to make people’s day all over the world & remind them that they’re never alone.

so grateful to Martin & his team for making that possible. can’t explain how much this one means to us❤️

at every stop in North America, you’ll be able to pick up the phone & leave a message from the heart. you can share anything you feel, and Martin might just play your message.

if you’re reading this, I hope you know you’re never alone. I believe in you. I love you. lean on your people when life gets tough<3

thank you to my brother @jiggity.jon for helping bring this to life since day one.

sending all my love❤️

- J by @callyourfam
94
5 months ago
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reminders for world mental health day💌

you never know what someone is carrying.

tell your homies you love ‘em.

check on the people you love.

ask ‘how are you, really?’

being soft can save your friend’s life.

getting help is the bravest thing you can do.

if you or someone you love is struggling, call 988 24/7 for anonymous support.

it’s never too late to ask for help.

I love you. I believe in you.

your story isn’t over.

- J by @callyourfam
6
8 days ago
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Who would you leave a message for?☎️

I teamed up with @callyourfam and we asked strangers to leave a message for their missing piece 🫂

We hope these messages find the right people & remind you that you’re never alone. Stream ‘Missing Piece’ out everywhere now! by @callyourfam
16
12 days ago
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@noahkahanmusic rocking CYF🫂❤️hard to put into words how much this one means…

a few months ago I got a text from my friend @kenzieovenell - she said to put together a care package for Noah because there was a chance we could get it to him.

so I started hand writing a note to him from the heart, and it hit me how much this would mean..

I pulled some of my favorite pieces from our new collection & put together the care package.

Kenzie flew to NYC with it, and found time to drop it off in his green room while they were in the middle of running a show.

we didn’t hear or see anything for months, and I thought he might’ve missed it or just not loved the pieces.

then I open Instagram the other night…

Noah Kahan announcing his new release with a photo shoot by @patrick.mccormack rocking the new CYF shirt.

no stylist connection. no partnership. no label involved.

Noah got the package, and has been choosing to rock the new pieces.

can’t put into words how much this one means to me.

I started @callyourfam in my bedroom 4 years ago to remind the world to check on the people they love.

Noah has always been at the top of the list when I think of people I’d be honored to have repping the brand.

someone who has been so vulnerable about sharing his mental health journey with the world & helped people all over the world through the hardest times with his music.

someone who has reminded millions of people they are never alone in what they’re going through.

peep that video of me fully crying for the first time in a long time, thinking about all the hard & beautiful moments that got us here - so fkn grateful.

thank you to @kenzieovenell for being one of the best friends in the world. thank you to Noah for choosing to rock the brand & being a light in this world.

thank you to every single person who has supported @callyourfam - we’re just getting started & I can’t wait to keep starting conversations all over the world.

never give up on yourself man. keep going even when it feels like you got nothing left. your story isn’t over.

I love you.

- J by @callyourfam
32
15 days ago
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one more for suicide prevention month🫂

check on the people you love.

you never know how much it could mean.

make the call, send the voice note, spend time together.

tell your people you love ‘em.

if you or someone you know is struggling, call 988 any time of day or night.

i love you,

- J taken in Los Angeles by @callyourfam
11
18 days ago
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700,000 people every year💔

text or call someone right now just to say ‘I love you’.

you never know what someone is carrying.

if you feel like something is off, tell them you’re coming over.

just be there. listen. spend time together.

ask ‘how are you, really?’ don’t force a response.

remind them they are loved. we need them here.

call 988 day or night any time for professional support.

it’s never too late to get help.

thank you for being here & for being a part of spreading the love with CYF.

l love you.

-J taken in Check On Your Friends by @callyourfam
17
21 days ago
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FOR THE FAMILY🫂☎️⭐️⭐️

early access orders landed a week ago, and it’s insane to see u guys rocking all the new pieces already… means so fkn much man <3

a lotta brands only post polished studio images, and we’ll never be that.

CYF has been built brick by brick through good humans rocking the brand all over the world.

I hope these pieces make you feel good every time you put them on. I hope they remind you you’re never alone. I hope they start conversations with strangers. I hope they start conversations at home🫂

thank you for being part of the family. never give up on yourself. make someone’s day xx

I love u 💌

- J taken in New York - Los Angeles by @callyourfam
9
5 months ago
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september is Suicide Prevention Month🫂💔

“I would rather sit with you in your darkest moments and listen to you fall apart piece by piece than wake up one day knowing you suffered in silence, believing no one cared enough to hear you.”

700,000+ people we love gone too soon every year.

text or call someone right now just to say ‘I love you’.

you never know what someone is carrying.

if you feel like something is off, tell them you’re coming over.

just be there. listen. spend time together.

ask ‘how are you, really?’. don’t force a response.

remind them they are loved. we need them here.

call 988 day or night any time for professional support.

it’s never too late to get help. thank you for being here & for being a part of spreading the love with CYF❤️

I love you.

- J by @callyourfam
54
24 days ago
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send this to someone you love❤️

“I would rather sit with you in your darkest moments and listen to you fall apart piece by piece than wake up one day knowing you suffered in silence, believing no one cared enough to hear you.”

700,000 people we love gone too soon every year.

text or call someone right now just to say ‘I love you’.

you never know what someone is carrying.

call 988 day or night any time for professional support.

it’s never too late to get help.

thank you for being here & for being a part of spreading the love with CYF.

I love you. by @callyourfam
3
22 days ago
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it’s men’s mental health awareness month🫂💔

for my guys out there - getting help is the strongest thing you can do.

there’s this stigma in the world that it’s ’soft’ to talk about your feelings, but we need you here man.

a lot of guys still feel like they can’t talk about it when they’re struggling.

so check on you strong friends. check on the guys who don’t talk about it.

don’t press them. don’t pressure them.

just tell them how much they mean to you.

tell them you’re there for them no matter what.

tell them you love them. hug them.

just be there. listen. get vulnerable if it feels right.

being soft with your homies when you’re worried can save their life.

I love you. we need you here. never give up on yourself🫂

- J taken in Los Angeles by @callyourfam
12
4 months ago
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