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Campfire & Co.

@campfireandco

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Women-owned creative agency designing unforgettable brand experiences, from print to place.
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We’re big believers in a good story, the kind that are clear, compelling, and full of character. That’s what draws people in and keeps them loyal. 🤝 At Campfire & Co., we help brands discover and express their stories through strategy, visual identity, signage, and interiors. Let’s find yours! ✨ #visualidentitydesign #graphicdesign #interiordesign #signagedesign by @campfireandco
We love building out a visual identity into a collateral suite 🔥 We dove deeper with @workshopdigital to bring their internal and external marketing materials to life with the new brand identity - creating templates that they could apply across the board. View the full case study on our website! by @campfireandco
New Visual Identity for Workshop Digital 🔥 Shoutout to @fostermadeco for designing an amazing website using the new brand! Check out the full case study on our site. Link in bio 😊 by @campfireandco
We’re excited to share the rebrand for our friends over at @workshopdigital This fresh look features a custom wordmark, tailored patterns, collateral templates, and a bold new color palette. Their new visual system balances sharp thinking with welcoming details, reinforcing the idea that strategy is not linear or cookie-cutter, but built together through exploration and shared insight. This is what Smarter Together looks like. Check out the full case study on our site. Link in bio 😊 by @campfireandco
A former school building with long corridors needed more than repetition. At The Flora, we created a design narrative that evolves floor by floor The first floor grounds residents in rich terracotta tones, moody color, botanical details, and organic forms.🌺 The second floor introduces lighter layers, classic motifs, and reflective elements that build on the story while maintaining continuity.🏵 The third floor opens into sky blues, soft yellows, and a brighter, more minimal palette that draws residents upward to the rooftop. 💠 Three floors. Three distinct experiences. One cohesive journey. See more of the full case study at the link in our bio! 😊 📸: @laura_visioni 🪧: @wellcraft.mfg 📐: @rvacornerstone 🏗: @waukeshawdevelopment by @campfireandco
Flora's brand needed to feel timeless without reading as nostalgic, and contemporary without losing the warmth of its historic bones. Here are a few highlights of the visual identity: ✴ Custom wordmark with leaf-inspired negative space and organic serif details ✴ Native plant illustrations in a vintage style, reminiscent of botanical school charts ✴ A rich, warm color palette inspired by the building materials and interior selections Check out the full case study on our site. Link in bio! 😊 by @campfireandco
Excited to share our work for The Flora🌷 What was once a school campus has been thoughtfully reimagined as a 59-unit boutique apartment community, complete with Bedford’s first rooftop deck and two interior courtyards! We partnered with @waukeshawdevelopment to create a visual identity and interior experience that honors the building's character while drawing inspiration from the region’s natural landscape. The result is a brand and environment that feel both timeless and deeply connected to Bedford. ✨ See more of the visual identity and interior design at the link in bio! 😊 📸: @laura_visioni 🪧: @wellcraft.mfg 📐: @rvacornerstone by @campfireandco
“Good design isn’t about being the most talented person in the room. It’s about building the right room, and trusting the people in it.” Our co-founder Lauren Stewart was named 🎉 Ad Person of the Year 🎉 and this quote perfectly captures her approach to leadership. From shaping impactful brands like @goshineforth, @feedmoreinc, & @rvadiamonddistrict to designing beloved interior spaces like @jasperbarrva, @emeraldloungerva & @gatherrva, Lauren’s influence is woven into the fabric of Richmond. The best part though - she is humble, kind, supportive, and so much fun. We couldn’t be more proud of this honor. Thank you @richmondadclub ! by @campfireandco
The best brand identities don't just live on a screen. They end up on tote bags slung over shoulders, on tags wrapped around gifts, and on shopping bags walking out the door. For Howell's Mercantile, we designed a system that scales from a digital ad to a front-door sign to custom merch. It has enough detail to look great on a t-shirt and the right amount of simplicity to work as a social icon. A flexible, approachable, and genuinely useful collection of brand assets for the one of a kind @howellsmercantile 🎉 by @campfireandco
✍ A custom script logotype that feels handwritten because a family name deserves to feel personal. 🪧A monospaced subtext that nods to vintage typewriters and old mercantile signage. 💫 Star accents for a little whimsy. 🎨 And a color palette pulled from the Carolina countryside: forest green, worn leather, fresh produce, sunny meadows. 🏷️ Every mark in the system was designed to work as hard as the family behind the counter. Full case study on our site — link in bio. 😘 by @campfireandco
At Howell's Mercantile, you don't just shop, you visit. That energy needed to live in every single brand touchpoint. This family-owned gift shop in Pinetown, NC has been serving up curated gifts and genuine Southern hospitality for over a decade. But their brand hadn't caught up with how much they've grown, from a charming retail shop into a destination with a loyal following and a growing online presence. We helped them craft them a brand identity that feels like walking through their front door: warm, personal, and impossible to forget. Swipe to see how it came it to life → by @campfireandco
From dynamic presentations to small group huddles, @gatherrva makes room for it all. Modular tables, a clean palette, and bold graphic wallcoverings keep the energy up without competing for your attention. What's your favorite space to support collaboration and community? 📸 @hdbros 🤝 @tymoffmoss 🪑 @ironoakrva 🪧 @wellcraft.mfg by @campfireandco

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