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Chain Reaction

@chainreactioncycles

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Trail grip. Street swagger.
🔴 Now up to 70% off.🔴

Endura MT500 Burner Flat Shoe. Looks like a trainer, rides like a weapon.

Made for flat pedals and fast decisions.

👟StickyFoot Grip rubber that clings to pins like it’s personal
👟Reinforced toe + heel for rock gardens and bad ideas
👟EVA midsole to take the sting out of chatter
👟Chunkier toe/heel tread for sketchy push-ups and pub stops by @chainreactioncycles

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7 months ago

Endura MT500 Burner Flats are now up to 70% off.
Built for flat pedals and chaos.

StickyFoot rubber. Tough toe. Comfy midsole. Walkable tread.
Unbeatable price.

Link in Bio. by @chainreactioncycles

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7 months ago

Meet the Pinnacle Photon.
Lightweight. Agile. Trail-ready.

All killer, no filler and way less than you’d expect.

120mm travel keeps things efficient on the climbs.
Full suspension + modern geometry = confidence when it gets loose.

“You don’t need to spend thousands to experience the fun of a full-suspension trail bike.” – Cycling UK

⚡ Ideal for XC, singletrack and riders stepping up from a hardtail. by @chainreactioncycles

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8 months ago

The Vitus Mythique.

Confident, capable and insanely good value.
Your do-it-all trail weapon.

💥 Full-suspension trail rig that punches above its weight
💥 Modern geometry for real confidence on the downs
💥 Climbs clean, descends with intent
💥 Specced to ride hard, not just look good in the shed

Available now.
Own the trail! by @chainreactioncycles

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8 months ago

The unbeatable Vitus Mythique is BACK!

Full sus. Full send.

Available now.
Own the trail. by @chainreactioncycles

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9 months ago

The myth. The legend.

Vitus Mythique returns January 2026!

Own the trail. by @chainreactioncycles

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10 months ago

Back and bolder than ever.

January 2026

Own the trail. by @chainreactioncycles

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10 months ago

The Vitus Nucleus – the gateway drug to dirt 🚵‍♂️💨

Not your average “entry-level” MTB. This one slaps.

Comfortable? Yup.
Reliable? Always.
Fun? Off the charts.

📍Trail-ready straight out the box
💪 Sends with confidence
🔥 Big MTB vibes for not-so-big MTB £££

Get on and get hooked. You’ve been warned.

AVAILABLE NOW by @chainreactioncycles

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10 months ago

The Vitus Substance.
Go anywhere. Do everything.

🎥 Watch it up close.

Whether you’re tearing up gravel, bike packing into the wild or just mixing up your daily commute... you won't find better bang for your buck.

📍Find out more 👉 LINK IN BIO

✅ Gears for days with Shimano GRX 2x11
✅ Stopping power to spare with GRX hydraulic discs
✅ Fast, comfy and grippy with 700x37c tubeless tyres

With mounts for racks, guards and even dropper-routing, it's a machine built to go long, go far, and go fast. by @chainreactioncycles

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a year ago

Squeezing every last drop from the season.

Gear up and get out there. 🤜🏼🤛🏼 by @chainreactioncycles

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a year ago

Push harder. Look sharper.
The all new dhb range has landed.
Performance cycling wear made to move with you, breathe with you and go the distance.
Available now. by @chainreactioncycles

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a year ago

The Vitus E-Sommet is a 170mm e-Enduro weapon built for chaos.

✔️Mullet wheels
✔️Shimano Steps E7000 motor
✔️504Wh battery
✔️RockShox Domain R and Super Delus Select R suspension
✔️Rock solid handling
✔️Maxxis Assegai and High Roller II tyres

This is the calm in the storm.

Available now. by @chainreactioncycles

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a year ago