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THOUGHTFUL DESIGN FOR SOULFUL BRANDS
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Keep up with what’s happening at Cocota. 

Fresh perspectives on branding, design and creativity.
Plus, a little news from the studio. 

Promise we won’t flood your inbox 🙃

Subscribe to our newsletter. Link in bio 🔗 by @cocotastudio
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6 days ago
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A brand system only proves itself once it leaves the studio.

For Wild, that meant carrying the same sensory language — tone, texture, calm — across every touchpoint: packaging, stand, shopping bag, posters, flyer.

The photography holds that same feeling: quiet, physical, unposed — a breeze on skin, oil catching the light, someone simply present in their body.

Built to scale as Wild’s range grows — without losing what makes it Wild.

#Branding #DesignStudio #BrandSystem #SelfCareBrand #PackagingDesign by @cocotastudio
1
2 months ago
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Not another luxury oil brand. Not a clinical body-care line either.

Born in London, Wild set out to own a different territory: multisensory self-care, turning small personal moments into rituals — through scent, touch and intention. Products that don’t try to fix you. Just remind you that you’re already whole.

We built the identity around that idea. A logotype that moves. A palette anchored in deep, tactile brown. Soft gradients drawn from skin and sky. And a bottle shaped as its own sensorial object — structured, curved, unmistakably Wild.

Feel everything.

#Branding #VisualIdentity #PackagingDesign #BottleDesign #SelfCareBrand by @cocotastudio
2
2 months ago
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Once again, we’ve partnered with Museo del Traje to design MDE (Mes del Diseño Emergente), now in its 12th edition — the museum’s annual exhibition showcasing new work by fashion design students from across Spain.

For this year’s concept, we drew on garment care labels — their grid, icons and plain instructional language, turned into the visual system running through the whole exhibition. by @cocotastudio
1
3 months ago
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A #lifesciences company managing clinical trials for AstraZeneca, Johnson & Johnson, and Syndesi Therapeutics asked us for a full visual identity and design system. 

They gave us 6 weeks. 
We said yes. by @cocotastudio
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4 months ago
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Today is #worldbookday and at Cocota we have a tradition: when someone joins the team, we give them one of these five.

It’s not just a gesture. It’s a way of saying: this is how we see things.

Because the person you are today is built, in part, from the books that have passed through your hands. 

In our case, these five have permanently changed the way we understand #design , beauty and craft. 

We’ve written about the role books have played in our work — what they gave us and why they’re still on the shelf.

You can read the full article on our blog. 
Link in description 🔗

Which one would you add? by @cocotastudio
1
6 months ago
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Some organizations do the kind of work that quietly changes lives.

@fiet_ong supports people on their path to safety and rebuilding, and helps communities spot the signs earlier through education and awareness. 

We designed Fiet’s website to make it easier to understand their mission and easier to take action, with a tone that feels human and inviting. Because when a topic is complex, design helps people engage with clarity and care, without losing sensitivity. 

Proud to support social impact work like this. 

See full case study 🔗cocotastudio.com/work/fiet/

#cocotastudio #webdesign #digitalexperiences #socialimpact #strategicdesign by @cocotastudio
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8 months ago
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Three boys. One shared dream. Years of believing in it when it wasn’t easy — and when it wasn’t obvious. 

Last Saturday, that dream sold out Madrid’s Movistar Arena and set off the pogo of the year. One of those milestones that really means something. Watching @sexyzebras get here fills us with pure pride. You earned every second of it. 

And yes — seeing that flame logo that we designed back in 2021 on stage hit us right in the heart. Grateful to have been part of the journey 🖤🔥

See full case study 
cocotastudio.com/work/sexy-zebras/ taken in Movistar Arena España by @cocotastudio
5
9 months ago
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Evolution is for brands too. Established organizations evolve, and their brand must bring that evolution to life as a business asset that protects their positioning.

@rpacomunicacion is a company with a remarkable trajectory and a united team of specialists delivering high-profile corporate experiences across Europe. They were operating at a high level, with a strong reputation, yet felt it was the right moment to evolve their brand and express a renewed sense of ambition.

Through discovery sessions and workshops, the team gained clarity about their purpose, personality and the direction they aspired to take. It became a turning point that shaped the foundations of their new identity.

The result is a brand designed to support their leadership in the market and their evolution as a team, while guiding their communication and expressing their essence with intention.

Full case on our website by @cocotastudio
1
10 months ago
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Crafting a brand takes more than good taste — it takes intention, curiosity, and great conversation. 
Before the beautiful type choices and colour palettes (which we do love), we dig deep. Research, strategy workshops, and guided dialogue with our clients — like this inspiring international team — are what shape a meaningful brand platform. 

We love doing the work and bringing new, soulful brands to life. But doing it together? Even better. by @cocotastudio
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a year ago
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Nurturing up-and-coming talents in the design industry.

Since its inception, Cocota has collaborated closely with the Fashion and Textile Museum. We have designed its signage, as well as visual identities and rollout materials for different exhibitions. This is the fourth year that Cocota has created the identity for one of its recurring events: the Emerging Design Month.

Every year, @museodeltraje partners with leading fashion design schools to present the most exceptional works created by their students. These pieces provide insight into the role of fashion as a means of personal and collective expression, shining a light on the upcoming designers who will be featured in the museum in the future.

For this edition, we drew inspiration from the colors of spring and sewing patterns. The interplay and contrast of negative and positive elements have enabled us to develop a versatile identity that is seamlessly integrated throughout the museum on various modular materials like signs, vinyls, posters, and banners.

A round of applause for our talented brand designer Marta Gutiérrez (@martosaurius) for her creative flair!

Do you want to know more and support emerging fashion creatives? This exhibition is a must-see. Pop in!

Emerging Design Month (10th edition). Fashion & Textile Museum. Madrid. 4th-30th June 2024.

https://www.cultura.gob.es/mtraje/exposicion/temporales/2024/x-mde.html

#mesdeldiseñoemergente #museodeltraje #visualidentity #exhibitiondesign #eventdesign #cocotadesigns #designinspiration taken in Madrid, Spain by @cocotastudio
1
2 years ago
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Digital currents: Designing a multilingual website for the Swiss PR agency Rubicom.

We cannot stress enough how crucial strategy and storytelling are in designing not just a brand identity, but also a website. Storytelling serves as a guiding thread, ensuring consistency and capturing the users’ interest.

In the case of Rubicom, a Swiss firm specialized in guiding clients through complex communication challenges, the thread is the river that inspired the company’s name. Our aim was to make users feel like they were actually navigating the website, as if they were meandering along a stream. This is represented by the fluid, winding curves that change and move forward as you scroll.

Another difficulty we had to overcome was designing a multilingual project. It was vital to ensure a smooth flow of information in both German and English to highlight the company’s expertise.

We are grateful for the trust of amazing clients like Andreas Kern. Kudos to the crew that navigated the Rubicom with him: @carmen.garcia.sanz headed the project, allowing @rurugali and @annnnnadal to come up with outstanding design solutions. A big shout-out to our partner @css_killer, the creative developer who brought it to life.

Wondering about the final result? Plunge into the website!

https://rubicom.ch/en/

#rubicom #digitaldesign #uxdesign #uidesign #agencywebsite #cocotadesigns #designinspiration by @cocotastudio
3
2 years ago
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