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🌕 Meta Ads for owner-led businesses
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Keep your business simple.

I heard this on a podcast recently, and it really stuck with me. I find myself constantly wanting to learn more, try something new, or figure out how to make things better.
I keep thinking if I change this one thing, it'll work better.
But there's always another thing. It never really ends.

Maybe the best thing we can do is stop changing everything and focus on doing the simple things consistently. I'm still learning this myself. My hope is to build something steady that supports my family. Because these ordinary moments with my kids mean so much to me. And I'm grateful I get to be here for them.

Does anyone else feel like there's always one more thing you should be doing for your business? by @craftpush716
1
11 hours ago
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What about the people who haven't discovered your work yet?

One way to introduce your business to new potential customers is through Meta Ads.

A post or Reel that's already connecting with your audience could be a great starting point for an ad.

From there, you can test different audiences, hooks, and messages to learn what catches people's attention and engages them to explore your products or services.

Of course, a post performing well organically doesn't guarantee it'll perform well as an ad. That's why testing matters.

I'm Seungjoo, the Meta Ads manager behind CraftPush. 

Are you curious how Facebook and Instagram ads could support your business goals?

Book a free 20-minute call through the link in my bio. I'd love to hear about what you're creating! by @craftpush716
3
4 days ago
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If most of your customers come from referrals, why would you need Meta Ads?

Referrals are valuable. Someone already trusts the person recommending your business.

But referrals also depend on someone else starting the conversation.

Meta Ads give a local business another way to get in front of people in the area who may not have heard about it yet.

That doesn't mean replacing referrals.

It means adding another way for potential customers to discover your business instead of relying on referrals alone. by @craftpush716
0
a month ago
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Every business has something that makes people choose it.

Your ads shouldn't sound generic.

I build a brand voice guide to clarify how your business speaks, who your customers are, what they value about you, and what sets you apart.

The goal isn't just to sound different or stand out.

It's to communicate what makes your business worth choosing in a way that sounds like you and gives the right customer a reason to pay attention.

What makes your business different from the others around you?

#Metaads by @craftpush716
0
a month ago
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The point of these questions is simple: I don’t want to start with the ads. I want to start with your business.

What would you like to see more of in your business?

What’s been difficult about marketing?

How are customers finding you now?

What have you already tried?

Because two local businesses can both want “more customers” and need completely different advertising.

The better I understand your business, the better I can create ads around what you actually need.

If you’re thinking about Meta ads, I’d love to hear about your business. by @craftpush716
0
2 months ago
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Figuring out how to consistently bring in new customers can easily get pushed aside.

Referrals are valuable.
Organic social media matters.
People recommending your business matters.

But those things don't always give you control over when the next customer finds you.
That's where advertising can play a different role.

It gives you a way to intentionally put your business in front of people who may not already know you, with a message built around what you want them to do next.

Ads don't replace what's already working.
They can help you reach beyond it. by @craftpush716
0
2 months ago
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I don't believe in one-size-fits-all advertising because every business is different.

Every strategy starts with understanding the business, the people it serves, and the goals it's trying to accomplish. From there, I build advertising that's designed to support those goals and help the business grow.

That's the approach I've built CraftPush around.

I recently finished my new Work With Me page, and it reflects exactly how I want to partner with local businesses.

If that approach resonates with you, I'd love to connect.

#metaads #facebookads #instagramads #localbusinessmarketing #wnybusiness by @craftpush716
0
3 months ago
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I rewrote my first outreach emails over and over.

I finally scheduled my first outreach emails today. I spent hours researching businesses and figuring out a process that actually works for me.

It was exhausting, and my brain is completely overloaded.

I built a system I can repeat, so tomorrow will be easier.

It feels so good to finally stop preparing and start taking action.

I'm excited to see where this journey takes me. 💚 by @craftpush716
0
3 months ago
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After finishing the Meta Ads bootcamp, one thing became much clearer.

I don't have to know everything before I begin.

Confidence comes from taking action, making mistakes, and continuing to learn.

That's what I'm choosing to do.

I'm excited to keep learning and see where this journey leads. 💚 by @craftpush716
0
3 months ago
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Halfway through this Meta Ads bootcamp, one thing has become much clearer.

I thought I'd be spending most of my time learning how to run ads, click the right buttons, and navigate Ads Manager.

Instead, I'm learning that good marketing starts with understanding value.

The value I can bring. The value my clients bring. And the value their customers are looking for.

It's changing the way I think about how I can help businesses grow.

That's been one of my biggest takeaways so far. 

And this is what my days look like while I'm learning and building a business.

Splash pads, snack breaks, nap transfers, and soaking up this season with my kids. 💚 by @craftpush716
0
3 months ago
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The kindness here changed me.

When we first moved here, we didn't know anyone.

But little by little, people welcomed us.

They invited us in.
They checked on us.
They showed up when we needed help.

They didn't expect anything in return.

They simply cared.

I noticed that same kindness in local businesses.

The owner who gives my kids cookies.

The local places that remember us.

The little moments that make people feel welcome.

That's the heart behind CraftPush. 💚 by @craftpush716
0
3 months ago
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People follow different businesses for different reasons.

Some people enjoy today's specials.

Some get excited about something new.

Some love seeing the people behind the business.

Some simply enjoy keeping up with a place they love.

The best content starts with understanding why people follow your business. 💚 by @craftpush716
0
3 months ago
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