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We are a brand + design studio crafting unique, impactful experiences.
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We worked with Norwood Cycling Club to extend its existing identity into a flexible brand system, introducing new graphic elements, typography and supporting assets designed to work across every touchpoint. 
@norwoodcyclingclub by @createdbysouth
1
2 months ago
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We applied the extended identity across a range of club apparel and accessories, introducing custom illustrations including a winged kangaroo and a pigeon on a penny farthing. Small nods to Flemish cycling culture, the club’s history and Norwood itself. @norwoodcyclingclub by @createdbysouth
0
2 months ago
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We developed a social media toolkit for Norwood Cycling Club, creating a simple, consistent system that’s easy for the club to use across rides, events and club updates. @norwoodcyclingclub by @createdbysouth
1
2 months ago
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Oak & Élevage helps clients build, curate and enjoy exceptional wine collections. We created a refined identity that reflects the expertise and attention to detail behind the Oak & Élevage approach. From cellar planning and sourcing through to long-term collection management. by @createdbysouth
0
3 months ago
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Oak & Élevage helps clients build, curate and enjoy exceptional wine collections. We created a refined identity that reflects the expertise and attention to detail behind the Oak & Élevage approach. From cellar planning and sourcing through to long-term collection management. by @createdbysouth
1
3 months ago
Download
Oak & Élevage helps clients build, curate and enjoy exceptional wine collections. We created a refined identity that reflects the expertise and attention to detail behind the Oak & Élevage approach. From cellar planning and sourcing through to long-term collection management. by @createdbysouth
0
3 months ago
Download
We recently went wild with the legends @rubiacoffeegroup on a rally inspired livery for the Rubia Acty truck. This will soon be decked out as a roving coffee truck with espresso machine and a bunch of other cool shit.This was a fun one. Big thanks to @anchorsignsaustralia and Caitlin for the install, and Tabitha for smashing out some vinyl and delivering it in crazy time to finish the install. Legends. by @createdbysouth
2
4 months ago
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We recently went wild with the legends @rubiacoffeegroup on a rally inspired livery for the Rubia Acty truck. This will soon be decked out as a roving coffee truck with espresso machine and a bunch of other cool shit.This was a fun one. Big thanks to @anchorsignsaustralia and Caitlin for the install. by @createdbysouth
3
4 months ago
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We recently went wild with the legends @rubiacoffeegroup on a rally inspired livery for the Rubia Acty truck. This will soon be decked out as a roving coffee truck with espresso machine and a bunch of other cool shit.This was a fun one. Big thanks to @anchorsignsaustralia and Caitlin for the install. by @createdbysouth
0
4 months ago
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This year’s @auscyclingaus National Gravel Championships saw us add to the growing Ponderosa Pines world with new course and event signage throughout Mt Crawford. Built around the race’s legendary sectors, the goal was simple: make the event feel as memorable as the course itself. This year was wild - Wet, muddy and tough as. 📷 @_jamesraison by @createdbysouth
0
4 months ago
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This year’s @auscyclingaus National Gravel Championships saw us add to the growing Ponderosa Pines world with new course and event signage throughout Mt Crawford. Built around the race’s legendary sectors, the goal was simple: make the event feel as memorable as the course itself. This year was wild - Wet, muddy and tough as. 📷 @_jamesraison by @createdbysouth
0
4 months ago
Download
This year’s @auscyclingaus National Gravel Championships saw us add to the growing Ponderosa Pines world with new course and event signage throughout Mt Crawford. Built around the race’s legendary sectors, the goal was simple: make the event feel as memorable as the course itself. This year was wild - Wet, muddy and tough as. 📷 @_jamesraison by @createdbysouth
0
4 months ago
Download
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