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Chris Schultz

@cschultz

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Creating real-world connection ✌️❤️
Author ANALOG — #1 Amazon Bestseller
Founder @analogreunion🌲🍷🪩
⬇️ Live Analog. Live the good life.

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“I know you’re proud of me, Dad.”

For anyone who’s ever wondered if they’re living up to the legacy —
and finally ready to do it right,
do it your own way —
this one’s for you.

Analog is out now.

#Analog #DearDad #Legacy by @cschultz

✨ It’s here... “Analog: How to Love Your Work and Not Wait for Retirement to Live the Good Life” is out in the world today. ✨

I can’t even begin to express how much gratitude I feel right now.

This book represents years of lessons, hard work, collaboration, and reflections — and the support of so many incredible people who believed in me, challenged me, and helped bring this to life.

From this moment forward, it’s no longer mine — it’s shared with you — it’s ours. A community awaits us.

If you read it, share it, talk about it, or simply take a moment to reflect on your own analog journey… thank you.

You know the dealio, the link to Analog is in my bio.

🥂 Here’s to choosing yourself.
Here’s to not waiting for “someday.”
Here’s to living the good life — now.

📸 Author photo by @jjamesjoiner

#AnalogBook #AnalogLife #ChooseYourself #LiveTheGoodLifeNow #BookLaunchDay by @cschultz

✨ Do you like the cover to Analog? I wanted to tell you about it today.

The artwork was done by Gabe Schneider of Sight Study, an art & design studio tucked in the redwoods of Northern California. He does illustration, concert posters, and much more and I’ve been enjoying his art on Insta for a while now. Collaborating with Gabe meant bringing all that depth into a book cover: texture, iconography, artistry — things you usually don’t see in a business book. Gabe nailed it. Go check out his work on Instagram at @sitestudy — he’s amazing, and I’m so grateful to have him as the designer on this book.

My friend Rich was the one who told me that the job of a books title & cover is to get someone to pick it up and flip it over, even though the cover might be “a little psychedelic for a business book”… but personally, I like it that way. Fits my vibe.

I’ll share the full acknowledgments when the book is out, but today I want to pause and thank a few people who helped me bring Analog into the world:
💫 Anne Driscoll @aed311 — my love, my constant, and my truest collaborator.
💫 Rich Binell @richbinell — for helping me find the thread that holds it together and finish it.
💫 Gabe Schneider @sightstudy — for making the cover a work of art.

This has been a long road, one I never could’ve walked alone. I’m super grateful — and can’t wait for you to read it. I hope it’s something worthy of sitting on your bedside table or bookshelf and the art brings you inspiration and joy.

Just as a FYI - the kindle is available for pre-order now. The hardcover and paperback that will have this cover will be released Oct 21. ✌️❤️& 📚

#Analog #BookCoverDesign #Gratitude #ArtMeetsBusiness #theanalogway by @cschultz

can call it work, but to my daughter it’s still Dad looking at his phone. Hard to ask her to put hers down while I’m checking one more email.

@andrewyang says our leaders are on a “20 year tape delay.” I told him I think our phone addiction will look like smoking on airplanes a generation from now. We’re still figuring this stuff out, and now we have AI coming at us too.

I’m using AI a lot and loving what it lets me build. I kept pushing Andrew for a hopeful answer about where this is going. He wasn’t counting on the cavalry.

I went back and listened again, looking for the hopeful part. For me, it came back to our families, friends and communities—and keeping our humanity intact.

Full conversation on Analog Notes. by @cschultz

There’s an analog movement afoot in NYC…👉

no cap, pro nap (Did I do it right?) by @cschultz

I’ve been quiet (er, Analog, lately) but Anne and I have been putting a lot of love into Launch Pad Foundation this summer and we’re eager to share what we’ve been building — we want to expand the world of people doing cool stuff through the @launchpadfoundation so we’re recruiting a new group of creators who want to build community and bring people together. Here’s what that has looked like this year! 👉

@aed311 leading a hike through the fog at an Analog Session last spring, with Gestalt work and time to reconnect in nature.

@jessicamartinart sharing the story of @peptockids. We found each other just as LPF was beginning its work in fiscal sponsorship, and we learned the ropes alongside her. Now we’re celebrating Peptoc’s graduation to its own 501(c)(3). We’re grateful she helped us get here.

And Tim Ryan—who you may know as @timoteo_gigante —doing what he loves at an Analog Session. Earlier this year, we were fortunate to support him with fiscal sponsorship in founding @lagunalab_ , a new space in Sonoma County and part of our Spark community.

Behind each of these moments is someone who cared enough to bring people together. People turning their passion into purpose.

We’d love to help more people take that step. If you’re already pouring yourself into a community project—or have an idea you’re ready to try—our Fall 2026 Spark applications are open.

You lead the work. LPF provides a charitable home, practical support, and a way to raise tax-deductible donations without starting a nonprofit of your own.

Apply by October 10 at lp.foundation. Or send this to someone whose labor of love is ready for our support. by @cschultz

To everyone who has already donated, shared, or reached out — thank you.

We’re halfway through this 10-day fundraiser, and every gift is helping show that Analog Reunion matters to this community.

This year felt like the fullest expression of the vision yet.

Now we’re asking for your help carrying it forward.

If Analog moved you, made you feel present, or reminded you how good it feels to gather in real life, please donate today.

Link in bio.

Help keep Analog gathering. by @cschultz

I don’t know too many people who love music as much as we do, but two of those people are definitely @noahdorrance and @kellydorrance

We are so excited to be going to the @bloodrootramble this weekend. It is such a gift to Healdsburg and to Sonoma County.

Everything Noah and Kelly do to put on this amazing music festival — in support of an issue so close to their hearts and our community’s heart, ending gun violence — is incredible.

Music has been a thread and connection point throughout our relationship from the very beginning, since we first bonded over “Bodhisattva” — the live version, of course.

So we can say from the heart: we know how much effort it takes to put on a music festival that is local, independent, and world-class and we appreciate everything you guys do for this community.

These things are such a labor of love. There is an unbelievable investment involved in pulling something like this together. It is a heroic effort.. exhausting and yet exhilarating.

Then the weekend arrives, the music starts, and it becomes such a beautiful thing. The music is healing. It brings the community together in exactly the way we dream about for the other 364 days a year.

What a gift we have in Healdsburg, with this absolute bounty of goodness of music (and wine) right in our backyard. It is so important not to take it for granted.

If you don’t have your tickets yet, we know how busy this time of year is. But grabbing a ticket and supporting something like The Ramble is what keeps things like this around. These are the things that make our lives so rich.

Whatever you’ve got planned this weekend, it is worth considering whether you want to be at The Ramble — because it is going to be the place to be.

We will definitely be there, filled with gratitude for Noah, Kelly, their team, their supporters, and everyone who gives so much of themselves to make this happen.

Thank you. We can’t wait to see you out there. ❤️🎶

#BloodRootRamble #TheRamble #Healdsburg #SonomaCounty #LiveMusic by @cschultz

Transparency matters.

When we ask you to support something — with your money, time, energy, or belief — we believe you deserve to know what you’re supporting. That’s why we publish this impact report: to share what this work costs, where support comes from, and why it matters.

Analog started the way so many Launch Pad Foundation sparks do: with a simple belief in bringing people together.

It began in our backyard, by the creek. For the past three years, it has been a three-day festival. And this year, the vision felt fully realized — music, nature, art, conversation, community, and the kind of in-person connection so many of us are hungry for.

But there is more work to do.

We live in a chaotic world, and so many people feel more disconnected than ever. That is why analog matters. Because getting together in person matters.

Over the last year, Launch Pad Foundation has grown from supporting 6 local community organizations to more than 30. We’re proud of that work, and we’ll keep growing — supporting the organizers, artists, builders, and neighbors creating real-life experiences that bring people together.

This is also the last year we can carry Analog without continued support from the community.

To learn more, read the impact report, or support the work, visit the Launch Pad Foundation @launchpadfoundation website linked in bio.

Thank you for believing in places to gather.

📸 @boatrightphoto by @cschultz

Amazing weekend at Analog Reunion w all of you!

Thank you so much for being a part of it, each and every person who created the magic.

I was able to stay pretty analog all weekend and chill on the socials to thx to @emmacapern & @rileyjfinch for stepping in to post mid fest.

Going through more amazing photos that we’ll share but wanted to get a few out there from Sat night.

Hope you’re able to chill out tonight and take it all in — it was a beautiful weekend. Thank you!!!

📸 by @michaelchanphotos & @jasonbrawdyfilm by @cschultz

Thank you and see you out there.

✌️❤️
C&A by @cschultz

join us this weekend

friday morning we head up fitch mountain
a short climb, a quiet moment at the top

saturday picks up from there —
after the farmers market, just down the road
food from local farms, wine, vinyl all afternoon

analog sessions are about reconnecting
to yourself
to each other
and to nature

this weekend is all about the beauty
that surrounds us here in sonoma county

come for one
or follow it through → by @cschultz