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Fitice into Any Lifestyle @fiticepopsicles

Over the past few months we have been working with the Fitice team to create a rebrand campaign that pushes them into a premium space. We focused on the gap between everyday lifestyle consumers and the health foods category

A huge thank you to @sainechase for the incredible support as well as the entire team that made this a reality

// A Cyphr Studios Production 

Director: @trentjtv
Assistant Dir: @artienayak 
Creative Dir: @johnsonxkyle
Executive Producer: @adam__diamond 
Producer: @thaisonwinnn 
Director of Photography: @rikkilu_ 
1st AC: @elias0904 
Gaffer: @twodovesinspirational 
Key Grip: @jai1fwog 
Grip: @brandon.cecilio 
G/E House: @cinderatlanta 
Lead Production Designer: @thesummervictoria 
Set Dresser: @keelynhennighan 
Edit: @trentjtv
VFX Supervisor: @karen.arakelian2 
Color Producer: @paaablo 
Color: @nicklw 
Composer/Original Music: @tyler.denslow 
Sound design: @artienayak
Graphic Design: @connorvanscoy
Finishing: @johnsonxkyle
BTS: @justinnnamini 

Talent:
Brian Ballance
Eli Jo
Elizabeth Fung
Derrick Vidirne
Zachary Minkin
Cricket Lee
Abigail Cole by @cyphrstudios
22
4 months ago
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@sosocamo - “200” 

Our team received the call to line this project up within 96 hours. We booked flights and pulled some strings to bring our vision to life. The production featured custom made mason jars, a supercharged airboat, and real thermal cameras to build a stylistically driven product.

Thank you to camo’s mgmt team @thehaikogroup for trusting us through and through to deliver a unique piece to start the tour off 

Production Company: @cyphrstudios 
Director: @trentjtv
Creative Director: @johnsonxkyle
Assistant Director: @artienayak
Executive Producer: @adam__diamond
Producer: @harley.ramba
Director of Photography: @johnsonxkyle
Key Grip: @jamesalessandrelli 
Sequence: @trentjtv
Color: @johnsonxkyle
Sound Design: @artienayak
Visual Effects Supervisor: @joshhoole 
Graphic Design/ Title: @connorvanscoy 
Off-Site Sourcing: @wiillnelson 
Armorer: @harley.ramba 
Management: @haiko.1 @thehaikogroup
Special Thanks: Captain Joel by @cyphrstudios
18
a year ago
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Our first of three spot commercials for @cookiessf 
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Main advertisement / BTS from our team including building concepts, sourcing talent, and post production. 
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A special thank you to @ayodouson , @salmadrizzz & @gunnar.rosenquist by @cyphrstudios
15
3 years ago
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A few of our favorite frames @fiticepopsicles 

@arri alexa mini LF + canon sumire primes by @cyphrstudios
10
4 months ago
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Director of Photography @rikkilu_ breaks down why we chose to use the Arri Alexa Mini LF + Canon Sumire Primes for our commercial campaign with @fiticepopsicles 

Beautiful flares, OpenGate for an immersive look, and a ton of dynamic range from the large format sensor taken in Atlanta, Georgia by @cyphrstudios
5
4 months ago
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0 to 1 Million in 21 Days 

We wanted to scale this account at an exponential rate, but how? After the creation of a new Instagram account, there is a crucial window to create momentum and capitalize on the algorithm jet streams. Our method may look different than yours, but we call it the hammer and scalpel approach. 

1. Hammer out a large area of content that is within your niche yet may fall into other interests. While this account is for training, there was an emphasis on recovery, motivation, and also humor. 
2. The scalpel is used after you figure out what clicks! When engagement is high for certain content, keep at it and dive further into that niche. 

This method can be rinsed and repeated, but the emphasis is on QUALITY and QUANTITY. If you employ intentionally curated content, account scaling is inevitable. 
Hit our DMs if you are interested in working on a creative incubator to take your page to the next level! by @cyphrstudios
6
4 months ago
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Postcards from the @keys100ultra with @scoyfitness 🌴 by @cyphrstudios
12
4 months ago
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WELCOME TO ENDRO 🤝

We’re proud to announce our newest Endro athlete, Connor Vanscoy.

Connor is an endurance runner gearing up for his first ultra, the Keys 100. He embodies everything we stand for. Discipline, consistency, and a relentless drive to push past limits.

Connor prioritizes his body the same way he attacks his training. Focused, intentional, and committed to staying at his best. That’s why he trusts Endro to keep him moving, recovering, and performing at a high level.

“As iron sharpens iron, so one person sharpens another.” — Proverbs 27:17

This is just the beginning.

Connor Vanscoy x Endro by @cyphrstudios
17
5 months ago
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cyphr community love, part 2 🤞 by @cyphrstudios
4
6 months ago
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With Love,

We wanted to start a small series showcasing our clients. From businesses and individuals alike, we wanted to hear how our team changed the lives of people around us. As we continuously stay busy with projects, it has been so fulfilling to lean into a piece that we have wanted to do for some time now.  With millions of views generated for our clients we can’t wait to see what’s ahead! by @cyphrstudios
10
6 months ago
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A few of our newest 3D visuals (product / rebrand / UI & UX) 

No AI was used in the making by @cyphrstudios
3
6 months ago
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Recently, we had the opportunity to work with FL State Senator Shevrin Jones for the Jazz In The Gardens Music Festival

Production and post-production were completed in under 96 hours. Thank you to @kaigarel for trusting us with this piece by @cyphrstudios
4
6 months ago
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