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Devika Sekhar

@d_dancewithin

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Fractional CMO | F&B & Hospitality
Building brands that connect & perform
Strategy • Launch • Growth
📩 DM / Loves food for the mind, body and soul.

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What's been up???

#LifeLately #fandbmarketing #cmo taken in Mumbai, Maharashtra by @d_dancewithin

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2 months ago

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5 months ago

10 years of Bombay. Who would have thought? ❤️

I've always been someone who has moved wherever life has taken me. Different cities, different chapters, different versions of myself. Never quite knowing how long I'd stay anywhere, but somehow finding a way to make a life wherever I landed.

And then there was Bombay.

A city I once only came to visit. A few days here, a few familiar faces, a little chaos, and then I'd be off again.

Except this time, I stayed. And just like that, a decade has gone by.

Ten years. It sounds like such a long time when you say it out loud. And yet, I sometimes wonder where all those years went.

There have been so many people along the way. Some who came into my life and never left. Some who were there for a season, some for a reason, and some whose absence is still felt. Some I've lost touch with, some I wish I'd had more time with, and others I met entirely by chance.
And then there are those who probably have absolutely no idea how much they touched my life. A conversation, a kindness, a moment of understanding, a laugh when I needed one, or simply being there without even knowing what their presence meant. It's funny how people can leave an imprint on your life without ever realising they've done so.

To all of you, whether you know it or not, thank you.

And of course, there have been the jobs. Good heavens, the jobs! The people I've worked with, the madness we've navigated, the things we've built, the things that fell apart, the long hours, the laughter, the disappointments, the lessons and the occasional moments of wondering what on earth I was doing. Every experience has left me with something, even the ones I'd rather not repeat!

Bombay has seen quite a few versions of me. Some stronger, some a little lost, some hopeful, some tired, and some just making it through the day. It has given me reasons to celebrate and reasons to question everything. And somewhere in between, life happened.

Do I belong here? I don't really know. I'm not sure I've ever been someone who has felt entirely rooted in one place. Perhaps moving around as much as I have does that to you. A little bit of you gets left behind everywhere (cont)

you've taken in Mumbai, Maharashtra by @d_dancewithin

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11 hours ago

#truestory💯 taken in Mumbai, Maharashtra by @d_dancewithin

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6 days ago

I’ve always believed that a dream is only as strong as the people who choose to build it with you.

In restaurants, that couldn’t be more true.

Behind every beautiful plate, every seamless service, every guest experience and every moment that looks effortless, there are people working incredibly hard — often quietly, often behind the scenes, and always with far more going on than anyone outside ever sees.

The teams at Trèsind and Avatara are no different. Except maybe they are a little unique.

Different personalities, different strengths, different roles — but one shared commitment to getting it right, every single day.

To everyone on the floor, in the kitchens, in operations, marketing, reservations, back office and all those working behind the scenes to keep everything moving — I see the work, the effort and the heart that goes into it.

The dream may start with an idea, but it is the team that makes it real.

And I’m very grateful to be a small part of this one. ❤️ by @d_dancewithin

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10 days ago

The eyes say it’s been a long week. The smile says I’m already excited for what comes next..

A little weekend breather between projects, deadlines, conversations, ideas and the constant moving pieces that come with doing what I do. Sometimes all you need is a few hours away from the noise to reset, laugh, switch off for a bit… and come back ready for the next challenge.

Being a CMO isn’t always easy. It’s fast, unpredictable and occasionally exhausting — but gosh, it’s exciting. There’s something addictive about building, creating and never quite knowing where the next idea, opportunity or unexpected journey might lead.

So yes, the tiredness may be showing in the eyes, but the smile is very much about everything still to come.
And the Picantes — not pictured — may have helped with the weekend reset too.

Here’s to the little pauses between big things, and heading into the second half of the week with that same excitement… hopefully with slightly more sleep. ✨ by @d_dancewithin

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a month ago

“What’s good here?” 🍽️

Every restaurant hears this question.

The real question is... What answer does your staff give?

A memorised script? Or the dish they genuinely love?

In this clip, Devika Sekhar shares a simple training approach that makes menu recommendations feel authentic instead of rehearsed.

Sometimes, the smallest changes create the biggest difference in customer experience.

🎙️ Full episode of Today’s Special is now live.

🔗 Link in bio.

(restaurant operations, restaurant staff training, customer experience, hospitality, menu engineering, restaurant owner, F&B, restaurant marketing, upselling, guest experience)

#RestaurantOperations #CustomerExperience #RestaurantMarketing #Hospitality #Reelo by @d_dancewithin

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3 months ago

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3 months ago

When we invited Devika Sekhar on Today's Special, we expected a conversation about marketing.

Instead, we got a masterclass on customer experience, hospitality, menus, expectations, and the tiny moments that make people come back.

Here are a few ideas from the episode that have stayed with us.

Which one hit home for you? 👇

🎙️ The full episode is now live.
🔗 Link in bio.

(restaurant branding, restaurant marketing, customer experience, hospitality, restaurant owner, QSR, café marketing, customer loyalty, restaurant growth, F&B)

#RestaurantBranding #RestaurantMarketing #CustomerExperience #RestaurantOwner #Hospitality #reelo by @d_dancewithin

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