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Daniel Lucero

@danlucero

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Artist Services @itsoundscoolmedia
Producer/Curator @sofarnewjersey @sofar_puebla
Paint & Sip @wndweehawken @wndrahway

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There’s a version of music that only exists in small rooms — where you can hear the space between notes, see the artist pour their heart out, and share in the intimate moments of their life. @el.mulu and @allisontstrong made us feel every word and every note.

This was that kind of night. A gathering, not a show.

THANK YOU for everyone who made it happen! 💕 ✨

📷 @joffregoodbye
📍 @tothebridgenyc Intimate crowd gathered at a small NYC music showcase, listening closely during a live acoustic performance taken in The Bridge Studio by @danlucero

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2 months ago

Today I get to share two artists who have something beautiful to say.

@allisontstrong — representing my hometown and the incredible talent we have locally, with big dreams to match. And @el.mulu — coming from Mexico City, carrying his Chilean roots wherever he goes. Two different paths, showing the same thing: music connects us.

This one is especially close to my heart! It marks the start of what I’ll keep doing through @itsoundscoolmedia ~ This is just the first of many. 🥂

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Hoy tengo el gusto de compartir a dos artistas que tienen algo hermoso que decir.

@allisontstrong — representando mi ciudad natal y el talento increíble que tenemos aquí, con sueños igual de grandes. Y @el.mulu — viniendo desde Ciudad de México, llevando sus raíces chilenas a donde vaya. Dos caminos distintos, mostrando lo mismo: la música nos conecta.

¡Esta es especialmente cercana a mi corazón! Marca el inicio de lo que seguiré haciendo a través de @itsoundscoolmedia ~ Este es solo el primero de muchos. 🥂 taken in New York, New York by @danlucero

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3 months ago

Allison Strong (@allisontstrong ) escribe canciones así — íntimas, profundas, completamente suyas.

“La Golondrina.” Una de las que va a tocar en vivo este viernes en Brooklyn, NY. Ven a escucharla en persona.

Link en Bio para registrarte! by @danlucero

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3 months ago

¿Cuándo fue la última vez que la música te conmovió?

Así fue como descubrí a @el.mulu — este viernes, New York City lo descubre también. 🎶

Link in bio para registrarte!

#elmulu #latinfolk #musicafolk #musicdiscovery taken in New York, New York by @danlucero

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3 months ago

🎶 We are officially LIVE! And what better way to celebrate than with LIVE MUSIC 😉 🎶

Meet El Mulu (@el.mulu ) — a Chilean-born, Mexico City-based folk artist and Latin Grammy-winning producer. His new album, Derramar el Tiempo, is out now on all platforms, right as he heads out on this Latin American tour. But before all that — one intimate night in New York City!

Sharing the stage: Allison Strong (@allisontstrong ), a Colombian-American roots folk artist who writes what emotions sound like — songs about love, courage, and the quiet magic of being alive. She has opened for Latin Grammy winners Jesse + Joy and country icon LeAnn Rimes, and releases her bilingual EP Weightless this September.

📍 The Bridge Studio, Brooklyn, NY
🗓️ July 31st, 5:30PM
🎟️ Limited seating — RSVP via link in bio

@itsoundscoolmedia officially launches tonight! Grateful to El Mulu and Allison Strong for trusting us with their music — can’t wait to see where this journey takes them. 🥂

#ElMulu #allisonstrong #FolkMusic #NYCMusic #LiveMusic itsoundscool

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🎶 ¡Ya estamos oficialmente en vivo! Y qué mejor manera de celebrarlo que con un concierto 😉 🎶

Conoce a El Mulu (@el.mulu) — artista folk chileno, radicado en Ciudad de México, y productor ganador del Latin Grammy. Su nuevo álbum, Derramar el Tiempo, ya está disponible en todas las plataformas, justo cuando comienza su gira por Latinoamérica. Pero antes de eso — una noche íntima en Nueva York.

Compartiendo escenario: Allison Strong (@allisonstrong), artista de roots folk colombo-estadounidense que escribe lo que las emociones suenan — canciones sobre el amor, el coraje y la magia silenciosa de estar vivo. Ha abierto para los ganadores del Latin Grammy Jesse + Joy y la ícono country LeAnn Rimes, y lanza su EP bilingüe Weightless este septiembre.

📍 The Bridge Studio, Brooklyn, NY
🗓️ 31 de julio, 5:30PM
🎟️ Cupo limitado — RSVP en el link de la bio

It Sounds Cool Media inicia oficialmente esta noche. Agradecidos con El Mulu y Allison Strong por confiarnos su música — no podemos esperar a ver hasta dónde los lleva este camino. 🥂 taken in New York, New York by @danlucero

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3 months ago

For as long as I can remember, we have been by each other’s side. You are my twin, even though we’re just shy of two years apart (guess who’s older 😉).

Today, you complete 39 years around the sun, and I am immensely grateful to God for giving me—and the world—the gift of you. You fill this world with so much love, and everyone who knows you is better because of it.

Happy 39th Birthday, @danlucero ! I am so very proud of you Manito!! 🫀✨ by @danlucero

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3 months ago

There are some events that just feel extra special 💕🎨

This week, I had the opportunity to teach a painting class for the Bilingual Program families at Union Hill Middle School, where parents and their kiddos spent the evening painting, laughing, and creating memories together.

On a personal note, this experience meant even more to me because it has been over 20 years since I walked those halls myself, back when Union Hill was still a high school. To come back all these years later was truly surreal. I love it when I can come back to my hometown and give back to my community! ✨

Thank you to everyone who painted with me and made this event so special!

- Daniel taken in Union City, New Jersey by @danlucero

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5 months ago

Feliz #diadelasmadres a todas las mamás increíbles — especialmente a la nuestra, Mamá Lucero 💐
Un verdadero ejemplo de fortaleza y sobre todo, humildad. Te amamos y te agradecemos por todo hoy y siempre ❤️

Happy #mothersday to all the amazing moms out there — especially ours, Mamá Lucero 💐
A true example of strength, and most importantly, humility. We love and appreciate you today and every day ❤️

#familylove #mothersday2026 #grateful taken in Rahway, New Jersey by @danlucero

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5 months ago

Mother’s Day plans = handled 💐✨
Grab your mom, your besties, or treat yourself to a creative day full of painting, cozy vibes, and complimentary mimosas 🥂

From chunky blankets to floral masterpieces—we’ve got the perfect way to celebrate 💖

Spots are limited—don’t wait! Link in comments! 💕

#mothersday #PaintAndSip #newjersey #rahwaynj #mom taken in Wine & Design by @danlucero

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6 months ago

Forever an inspiration.

#selenaquintanilla by @danlucero

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7 months ago

Mexico que grande eres 🇲🇽

#méxico #manifestyourlife #raices taken in Puebla, Mexico by @danlucero

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9 months ago

La Entrada El Placer a donde siempre dejo un pedacito de mi corazón ~ estoy más que feliz que pude compartir, reír, comer, cantar, llorar, gritar, jugar cantan, jugar casino, ir a la iglesia, ir a la playa y simplemente vivir con mi familia. Los amo con todo mi corazón! ♥️ 🇩🇴 🌴 taken in Moca, Espaillat by @danlucero

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a year ago