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Social Media Strategy & Management
Helping small businesses & service providers create content that converts
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So, I guess it’s time to (re)introduce myself 🤍

Hey, I’m Daria, I’m 24 and the founder of Dariasociall

This account is almost a year old. I started it while still working full time, mostly to get used to showing up online and sharing what I know about social media and marketing📔

But everything is changing, and about a month ago I left my job as a teacher. Not going to lie, it was a bit scary but I knew it was time. I took marketing courses and learned as much as I could.

So here I am, in my new chapter, starting from scratch and actually building a career in marketing, the one I’ve wanted for a long time👩🏼‍💻

On this account, you’ll see social media tips, marketing insights, and a lot of behind-the-scenes moments of me figuring things out step by step. And yes, some personal bits too, because I think that makes this space a little warmer🪄

Aand a few fun things about me👀

I have a rescue cat named Izzy, and she sometimes shows up in my stories:)

Stretching, pilates, and lately barre are my go-tos🩰

I love knitting and making breakfasts that take way too long

My forever favorite shows are Game of Thrones, Desperate Housewives, and Stranger Things (very random, I know)

And since I shared a bit about myself, I’d love to hear something about you too. What do you do, and how did you choose your field? 💌

Your Daria 🫶🏻 by @dariasociall
8
10 months ago
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Here’s a quick guide to the ways we can work together — from strategy only to full social media management, depending on what you need right now⭐️

Running a business already requires focus and energy and social media shouldn’t drain what you need elsewhere. My role is to take it off your plate and make sure it actually supports your business.

If you’re interested, have any questions, or want to explore working together, feel free to get in touch.

🖇️fill out the enquiry form in my bio 
or 
💌email me directly at dariasociall@gmail.com & let’s talk!

#socialmediamanager #socialmediamanagement #socialmediamarketingstrategy #socialmediahelp by @dariasociall
3
8 months ago
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Here’s a quick, step by step breakdown of what actually happens from onboarding to the first analysis with realistic timelines🖥️🪄

If you want your Instagram to support your business and feel aligned & consistent, fill in the inquiry form in my bio or just email me dariasociall@gmail.com and let’s talk💌

#socialmediamanager #socialmediamanagement #socialmediastrategy #onboarding by @dariasociall
8
9 months ago
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A clear strategy doesn’t slow you down, it actually saves your time, energy, and helps your content make sense🪄

In this post, I shared what a strategy actually gives your business and why it matters more than most people think.

If you feel like it’s time for your business to have a strategy that actually brings results, then I’d love to help. Just DM me “STRATEGY” or fill the inquiry form in my bio!💌 taken in Seattle, Washington by @dariasociall
10
6 months ago
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Before we post anything, there’s a lot that needs to happen first.

The first 5 weeks are the foundation and skipping them is usually why content feels random, inconsistent, or just doesn’t convert.
Here’s what actually happens before we publish anything:

⭐️We start with onboarding — you get a welcome pack, a detailed questionnaire, and access to our shared Notion hub. I also document your baseline analytics so we know what we’re building from.
⭐️Then I spend 2–3 weeks on strategy. Audience research, competitors, positioning, messaging, content direction. No guessing.
⭐️Once the strategy is clear, I put together a content request — scripts, b-roll ideas, formats, so you know exactly what to film and why.
⭐️Only then do I move into content creation: editing, captions, feed planning. Everything goes through your approval before anything goes live.

This is how I always approach social media management.

If you’re looking for help with social media - spots for strategy & management projects are open for April & beyond. Message me or fill out the form in my bio and let’s talk!

#socialmediamanager #socialmediamanagement #socialmediastrategy taken in Chicago, Illinois, USA by @dariasociall
8
6 months ago
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Copying competitors can feel like the easiest option when you see something already working for someone else, but in the long run it’s not the best strategy.

In this carousel, I shared my thoughts on this topic — swipe to read it⭐️

Spots for strategy & management are open for April and beyond, fill in the form in my bio or send me an email at dariasociall@gmail.com💌 taken in Seattle, Washington by @dariasociall
1
7 months ago
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A strategy built around sales looks a little different from one built around growth or visibility.

In the carousel I shared the parts I always focus on when the goal is getting clients — a specific goal, a clear offer, understanding the audience’s doubts, the content funnel, and removing anything that gets in the way of someone saying yes⭐️

But a full strategy goes beyond that. I also work on competitor research, content pillars, tone of voice, and platforms. And once everything is ready, I put together a clear plan for how to actually implement it, so it doesn’t just sit in a document🖥️

If you’re looking for help with social media — spots for strategy & management projects are open, fill out the form in my bio and let’s talk 💌

#socialmediamanager #freelancesocialmediamanager #socialmediamanagement #smallbusinesssupportingsmallbusiness by @dariasociall
20
7 months ago
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You can do everything “right” and still not see consistent results. Not because your content is bad, but because there’s no clear next step for the person reading it. 

That’s what a funnel does🪄
it guides someone from “I just found you” to “I’m ready to buy”, without them having to figure you out on their own. But if you focus on only one part of it — attention, trust, or conversion, the whole thing breaks and people leave before they ever reach out. 

So, build your funnel first, then let the content do its job. If you need help building one — feel free to message me or fill out the form in my bio and let’s work together💌🖇️

#socialmediamanager #freelancesocialmediamanager #socialmediastrategy #instagramsupport taken in Washington,USA by @dariasociall
10
7 months ago
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Designs I created for a bedding brand 🤍

A quick mini case on how I’d visually present a bedding collection, keeping it soft, simple, and cohesive. 

This one’s fictional and made for my portfolio🖥️
🖇️You can find more projects via the link in my bio.

#socialmediamanager #freelancesocialmediamanager #socialmediamanagement #contentcreation by @dariasociall
32
7 months ago
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I know how hard it can sometimes be to always come up with something new for your content, especially when you’re already running a business.

That’s why I genuinely believe repurposing is one of the smartest things you can do🙌🏻

Because, as for me, good content rarely comes from inventing something new every single time. It makes sense when you repeat the ideas that matter to your audience and keep your core message visible to them⭐️

Let me know what you think of it and whether you like to use it!💌

#socialmediamanager #freelancesocialmediamanager #socialmediamanagement #contentideas #contentcreation taken in London, United Kingdom by @dariasociall
12
8 months ago
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I just couldn’t miss this trend
I loove everything connected to the childhood and think this is SO wholesome, isn’t it?🥹

Looking back, I could have never thought that I would do something like this!!

#freelancesocialmediamanager #thisiswho by @dariasociall
15
8 months ago
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Let’s talk segmentation

You’ve probably heard this before: if your business is for everyone, it’s for no one — and that’s SO true. Segmenting your audience helps you clearly define the people your business exists for, so your content, offers and messaging don’t feel random or generic🙌🏻

In this post, I’m sharing how I love to approach segmentation and turn it into something practical I can build content around🖇️🔒

If you need help building a strategy like this for your brand, I’m currently taking on new strategy & management projects for March & beyond🗓️

💌Message me or fill out the form in bio and let’s talk!

#socialmediamanager #socialmediamanagement #socialmediastrategy #audienceanalysis #audiencesegmentation Minimal, warm-toned editorial carousel with laptop photos on each slide. The screen shows notes-style text explaining a step-by-step audience segmentation process: starting with Jobs To Be Done, narrowing down core segments, mapping customer journey stages, and turning insights into clear audience portraits for content strategy. taken in Chicago, Illinois, USA by @dariasociall
7
8 months ago
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