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Simplicity mixed with research, intelligence and a touch of boldness. Welcome to Ditroit.
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Holiday 2025 Campaign for @oakley.
Icons of belonging. by @ditroit_studio
11
12 days ago
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Holiday 2025 Campaign for @oakley. 
From eyewear components to futuristic totems. by @ditroit_studio
13
17 days ago
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From the @hublot Icon XX pitch. by @ditroit_studio
6
a month ago
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Match day. taken in Milano by @ditroit_studio
3
a month ago
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Midnight Play. by @ditroit_studio
8
2 months ago
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The Ways of Flowers and Water.

Exploratory series for Swatch‘s Painted Paradise digital campaign, 2/2. by @ditroit_studio
4
2 months ago
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A Tropical Dive into Floral Abstraction.

Exploratory series for Swatch‘s Painted Paradise digital campaign, 1/2. by @ditroit_studio
14
2 months ago
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Cosmic Halo. by @ditroit_studio
6
3 months ago
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A few colorful R&D goodies from the latest @rayban Kids Campaign.

Here, the logo animation joins the fun — adopting the furry attitude, vibrant energy, and quirky personality of the creatures that bring the campaign’s world to life. taken in Milan, Italy by @ditroit_studio
3
3 months ago
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A parade of explorations featuring the original extensive roster of characters of the @rayban Kids Campaign, with more than fifteen creatures conceived to flood the films with energy.

Here are some of their names, inspired by the world or art and creativity: Joseph, Ai, Julie, Yoko, Jackson, Cindy, Yayoi, Marcel, Liar, Agnes, William, Christo, Kara, Stew, and Andy.

As the selection process evolved, only the final four ultimately moved into full production, becoming the recurring presence across the campaign’s various shots. by @ditroit_studio
1
3 months ago
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Enjoy a glimpse into the @rayban Kids Campaign.

Inspired by the clean, charismatic look of the main Icons Campaign, this one celebrated the fearless energy of kids, adding a youthful twist designed to resonate also with families.

Our role was to define the campaign’s full CG visual language. Through a mix of editorial still life and dynamic portraits, the films showcased the collection’s sun and optical focus, highlighting both product design innovation and lens technology.

Produced by @c41prod and shooted by @marcellojuniordino taken in Milano by @ditroit_studio
1
3 months ago
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For @rayban ’s Kids Campaign, we created a quirky and energetic universe where childhood imagination, attitude, and color take centre stage.

Across five films — including two fully CGI productions — and a wide range of static assets, a cast of spirited furry mascots brought the collection to life through bold personalities, vibrant moves, and a deliberately hybrid visual collage blending live-action and 3D.

Full case study on our website.

Thanks @c41prod for bringing us on board.
Director @sansdieu 
Music and Sound Design @facundocapece by @ditroit_studio
9
4 months ago
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