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Drew George-Foster | Social Media Manager & Strategist

@drewgfoster

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It’s not been an easy journey.

Leaving TV & Film was one of the hardest decision I’ve ever made.

It was so creative and really improved my skills as a designer, a leader and a team player!

But I wanted my life back. I wanted to have a family. I wanted autonomy - and TV & Film couldn’t give me that no matter how much they paid me.

So I grabbed onto whatever it took to get out of the infamously difficult industry to leave.

There were a few wrong turns, a lot of learning and eventually found my way back to what I love;

Helping people win and using my creativity!

I love helping people turn their skills into something that also gives them the autonomy I craved for so long.

And with years in design, web design, marketing, branding and even making borderline illegal replicas of passports 👀 I finally found what I love to do.

I’m documenting the process as it happens.
The highs, the lows, the pivots; The reality behind it all!

If you’re on your own path to autonomy too, you’re welcome to follow along 🙏✨ by @drewgfoster

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7 months ago

Carousels have just got a MASSIVE upgrade!

And it’s one of those that you think “oh yeah, why wasn’t it always like that?”

Story telling and sharing life moments will be changed from such a small update.

As a social media marketer, I’m constantly looking for ways to get the edge for clients and I think this may absolutely be a crucial step for story lead founder marketing 🙏 by @drewgfoster

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3 months ago

Social media marketing for business owners & creators changes on a monthly basis. If you can’t keep up… all the best 😅 by @drewgfoster

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4 months ago

2500+ leads from 2 lead magnets a week apart from each other. No ads.

And it only took me 10 minutes to make the PDF.

Don’t over complicated your lead magnets and pack it full of info that you think people need when actually they only need their issue fixed.

Let your content be the problem aware and most of the solution.

Then let your lead magnet hold the keys to the final fix.

But make sure it’s relevant to the product or service your paid item fixes. That way you have a complete funnel.

If you want help putting a full funnel together, drop me a message ✨ by @drewgfoster

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4 months ago

If you don’t have at least 20% of your followers count in your private email list you’re missing the point!

Conversion on email is so much higher, more personable and direct access to your consumer.

Remember, now more than ever you can get banned on Instagram and loose everything but they can’t take away your emails.

Make this an absolute priority if you want to make money online and sell digital products/services. 📥 by @drewgfoster

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4 months ago

If you were banned tomorrow from Instagram, could you still launch your digital product?

So many people are scared of email & email marketing.

People think it’s a scam, or just ads or annoying when actually the number speak for themselves.

If you sell digital products you HAVE to have an email list otherwise you can be leave thousands on the table.

Email marketing doesn’t need to be scary, or spammy or even fancy. But it does need to happen 📝 by @drewgfoster

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4 months ago

Your last launched failed because you probably missed one of these stages…

Sometimes a launch can feel super scary! 😮‍💨

- where do I start?
- what should my lead magnet be?
- how do I get people to buy?

When you break down a launch you can really separate it into 6 stages.

I don’t know about you, but it helps me a lot to see all the pieces of the puzzle before I put it together.

I’ve pieced the whole thing in a free guide you can download and reference when you’re coming up to your new product launch.

Comment the word ‘BLUEPRINT’ and I’ll send it over to you 📥 by @drewgfoster

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4 months ago

What should your Lead magnet be?

Honestly this is something that so many people get stuck on but really when you break down the steps it becomes clear and obvious (unlike VAR) 📝 by @drewgfoster

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4 months ago

I’ve never been a morning person.
I can’t fake it.

But late nights are where I shine. Lock in, get the crucial work completed and full focus when everyone is in bed.

I’m not saying this is the right way, but I’m leaning in to who I am and this feels right for me 🙏 by @drewgfoster

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5 months ago

Most people build the course first and figure out the rest later 😮‍💨

That’s why it makes nothing. The product is only one third of the job.

Before you build anything, you NEED three things ready👇

- A way to capture leads
- A checkout page
- A basic email automation

Simple steps. But they need to exist before anyone sees your product 🙌

And always start with the outcome first. Work backwards. Strip it back. Then build from the ground up 🏗️

If you’re not sure where to start, drop me a DM. Happy to help 📩

Day 6 of the 60 Day Monetisation School. One tip a day. No filler ✅ by @drewgfoster

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5 months ago

You don’t need a custom website to sell a digital product. 🛑

Most people overcomplicate this before they’ve made a single penny. A landing page and a payment link is enough to get started.

For courses and memberships, platforms like GoHighLevel, Kajabi or Teachable have everything built in. 🙌 For everything else, GoHighLevel is my personal go-to.

Landing pages, CRM, checkout, email automation, all in one place. 👌

But before you sign up for anything, go buy someone else’s digital product first. 👀

Study the experience. See what feels premium. See what feels cheap.

Know where you’re going before you start building. 🏗️

Day 5 of the 60 Day Monetisation School. One tip a day. No filler. ✅ by @drewgfoster

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5 months ago

Stop copying what other creators are selling. 🛑

Just because it works for them doesn’t mean it’s right for your audience. The format is half the product.

Think of it like reverse building. 🏗️ Strip it back layer by layer until you can see exactly what it’s made of.

What does your audience need to do, see, or understand? The format that makes that easiest is your answer. Simple as that. 🙌

Day 4 of the 60 Day Monetisation School. One tip a day. No filler. ✅ by @drewgfoster

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5 months ago