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⚡ Hydration kids actually want to drink
🌿 No artificial dyes. No junk. Ever.
🍓 Strawberry Lemonade - coming soon
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I’m tired of people pretending the snack schedule isn’t a competition. 

Week one, someone brings orange slices and everyone’s happy. 

By week six, there are custom bags with every kid’s name on them. 

I love those moms, and I’m also a little terrified of them. 

When it’s my week, I’m keeping it simple. 

Pink drinks for the whole team. Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes.

 Tell me what the snack schedule looks like on your team. 

Comment RADDY if you want to be first to try it.
#soccermom #toddlermom #baseballmom #toddler taken in Charlotte, North Carolina by @drinkraddy
6
18 hours ago
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Nobody posts about this side of launching a brand as a mom. 

You see the launch posts and the pretty product shots. 

You don’t see the label edits at 11pm or the samples packed while the kids finish homework. 

You don’t see the money going out months before a single order comes in. 

You don’t see the weekends you say no to. I’m sharing it anyway, because that’s the real version. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes, and it launches November 27. 

Follow along, I’m sharing every step. Comment RADDY if you want to be first to try it.

#motherhood taken in Charlotte, North Carolina by @drinkraddy
2
18 hours ago
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Raising elementary-aged boys means I get roasted on a daily basis. 

This week alone, I was informed that I’m cooked. 

One of them is fully convinced the other team is still scared of him. And the rest of the week only got wilder from there. 

But my favorite was “Mom, when do all my Raddys come?” 

Buddy, you and me both. Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes, and it launches November 27. 

Drop the most unhinged thing your kid said this week. 

Comment RADDY if you want to be first to try.

#motherhooodunplugged taken in Charlotte, North Carolina by @drinkraddy
4
2 days ago
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My son can sprint up and down a soccer field for an hour straight. 

He’ll chase that ball a hundred times without one complaint. 

But ask him to take a single sip of water and suddenly he’s too tired. Where does all that energy go? 

Boy moms, I know you’ve seen this too. Tell me what your kid has unlimited energy for. 

Mine is getting a pink drink out of it soon. 

Comment RADDY if you want to be first to try it.

#soccermom #toddlermom #baseballmom #toddler taken in Charlotte, North Carolina by @drinkraddy
10
2 days ago
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Nobody warned me the hardest part of being a boy mom would be getting him to drink. 

When they were little, I thought the sleepless nights were the hard part. 
 
Then came the tantrums, the skinned knees, and the attitude. 

I handled all of it. What I could not crack was the water bottle that came home full after every practice. 

So I stopped fighting it and made something he actually asks for. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Send this to a boy mom who gets it. Comment RADDY if you want to be first to try it.

#motherhood taken in Charlotte, North Carolina by @drinkraddy
14
3 days ago
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Part 2 of letting my kids judge my new product, and this time I asked them to sell it to you. 

After the taste test, they had a lot of opinions. 

So I handed them the mic. No script, no rehearsal, just my boys and a pink drink. 

Honestly, they might be better at marketing than me. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Founding spots open November 27, and only 500 get the founding price. Comment RADDY if you want to be first to try it.

#soccermom #toddlermom #baseballmom #toddler taken in Charlotte, North Carolina by @drinkraddy
2
3 days ago
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Literally hiding the product from him. 

I’m not here to brag, but… 

Kids don’t do polite. 

If they don’t like something, you’ll know in about half a second. 

That’s exactly why they got the final say on every flavor I tested. 

Strawberry Lemonade is the one that made it past them. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Founding spots open November 27, and only 500 get the founding price. 

Comment RADDY if you want to be first to try it. taken in Charlotte, North Carolina by @drinkraddy
4
4 days ago
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What I thought running a business with kids would look like versus what it actually looks like. 

I pictured quiet mornings at a desk with a hot coffee. 

Instead, I answer emails with a kid on my lap and take calls from the sideline. 

Work-life balance turned into more of a work-life blender, and I’ve made peace with it. 

The part I didn’t expect is how much my kids would be part of it. 

They’re my toughest taste testers and my loudest cheerleaders. That’s why my second brand, Raddy, is built for them. 

It’s a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Comment RADDY if you want to be first to try it.

#motherhoodunplugged taken in Charlotte, North Carolina by @drinkraddy
6
4 days ago
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Water first, RADDY for the days they won’t touch it. 

Unpopular opinion from someone launching a kids’ electrolyte brand: your kid doesn’t need one after every single practice. 

Most days, water is plenty, and I’ll be the first to say it.

 The problem is the days they won’t touch it. 

You know the ones, when the water bottle comes home full and it’s 90 degrees out. 

That’s the gap I built Raddy for. It’s a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

It’s something I feel good handing them when water just isn’t happening. 

Agree or disagree? Tell me below. 

Comment RADDY if you want to be first to try it.

#soccermom #toddlermom #baseballmom #toddler #motherhoodunfiltered taken in Charlotte, North Carolina by @drinkraddy
5
5 days ago
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What my kids think I do all day versus what I actually do. 

In their eyes, I drink coffee, stare at my phone(sometimes), and drive them everywhere. 

What they don’t see is the emails before carpool and the business calls from the pickup line. 

They definitely don’t know their favorite pink drink took me many flavors and months to get right. 

To them it’s just the drink mom makes. 

Honestly, that’s the best review I could ask for. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Tag a working mom whose kids have no idea. 

Comment RADDY if you want to be first to try it.

#motherhood taken in Charlotte, North Carolina by @drinkraddy
7
5 days ago
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Here are the 3 things I check before my kids drink anything. 

First, where the color comes from. Second, what’s making it sweet. 

Third, how long the ingredient list is. 

Once I started flipping labels over, I couldn’t find a kids’ drink that checked all three for me. 

So I made one. 

Raddy is colored with vegetable juice, sweetened with monk fruit, and made with just 12 ingredients. 

Founding spots open November 27, and only 500 get the founding price. 

Comment RADDY if you want to be first to try it.

#soccermom #toddlermom #baseballmom #toddler taken in Charlotte, North Carolina by @drinkraddy
1
6 days ago
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5 mistakes I’ve made starting a kids’ drink brand as a 36-year-old mom, and I’m only a month in. 

I built my first website from a template meant for a totally different product, then spent days rewriting every line. 

I shared a stat before I tracked down where it came from. 

I even set up my DM keyword with a typo, which is very on brand for a mom running on iced coffee. 

None of it stopped me, and every fix made Raddy better. 

That’s the part nobody tells you about starting something. 

Raddy is a kids’ electrolyte drink mix with Himalayan pink salt, sweetened with monk fruit, with no artificial dyes. 

Founding spots open November 27, and only 500 get the founding price. 

Comment RADDY if you want to be first to try it.

#motherhoodunplugged taken in Charlotte, North Carolina by @drinkraddy
4
6 days ago
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