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eoghan o’donnell

@eo.ghan

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kerry/london 🇮🇪
writer @bof

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dancing and drinking and laughing and having a good time taken in London, United Kingdom by @eo.ghan

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2 months ago

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2 months ago

I love my friends sooooo much taken in London, United Kingdom by @eo.ghan

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2 months ago

had a ball moderating my first panel for @bof yesterday on how fashion and sports brands can future-proof their approach to an engaging digital customer experience ⚽️🧍‍♂️ taken in Mandarin Oriental Mayfair, London by @eo.ghan

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5 months ago

meet you at the pub at 10am 😍☘️ taken in London, United Kingdom by @eo.ghan

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7 months ago

some articles for @bof I’ve had the pleasure of working on this year taken in London, United Kingdom by @eo.ghan

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10 months ago

from the langers archives by @eo.ghan

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10 months ago

lake bled during its off-season 😍😍😍 by @eo.ghan

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a year ago

For @BoF’s latest knowledge report, @YasmineDahlberg and I dive into the evolving shopping habits of fashion and beauty consumers today.

We examine how the digital age is fundamentally transforming the relationship between brands and their customers, why growing reliance on algorithm-driven platforms is making consumer attention more fragmented than ever, and the volatile journey brands are navigating across an exploding array of digital and physical touchpoints in creating and scaling true, meaningful personalisation.

Finally, we explore the loyalty tactics retailers will increasingly adapt to keep people like you and me returning in store and online again and again.

Featuring insights from customer engagement specialists, global fashion and beauty leaders (including from @111Skin, @WeAreTala and more), independent consultants and futurists — plus data from McKinsey, Accenture and Braze — this report reveals how your favourite brands plan to keep you spending your hard-earned money over the coming years.

Link in bio — the full 20-page report is free to download!

And big ups to BoF’s Content Strategy team — especially @SjSoar, @AliceGividen and @Elliee_Thomson — without whom this wouldn’t have been possible. by @eo.ghan

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a year ago

here’s to the menus I don’t understand taken in London, United Kingdom by @eo.ghan

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a year ago

scenes from home that break my heart taken in Kerry, Ireland by @eo.ghan

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a year ago

😼 taken in London, United Kingdom by @eo.ghan

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a year ago