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Erica Sietsma

@esietsma

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Mom, Philanthropist, Adventure Seeker

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Thanks to the invite from the one and only Mark Beatty, we made a quick trip to the @redlineoil @pdraracing World Finals at @racevmp 🏁🔥

We had a great time meeting racers and teams and talking about how Autofluencer helps racers prove their value to sponsors through social media performance tracking.

Congrats to all the racers and teams who've been part of an incredible PDRA season! 🏆👏

We're looking forward to continuing these conversations and helping more racers grow their sponsorship opportunities.

#PDRA #DragRacing #SocialMediaAnalytics #RacingSponsorship #Motorsports taken in Virginia Motorsports Park by @esietsma

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12 days ago

📊 It used to take her 2 WEEKS every single quarter to build one report. 😳

Krista Lamb, Director of Business Intelligence at @deatschwerks, turned a painful manual report into a live, AI-powered dashboard her entire leadership team can view and ask questions to.

Learn how Krista went from using AI for simple SEO and email subject lines to vibe-coding a custom, Gemini-powered CRM and reporting dashboard that gives leadership plain-language access to supply chain, sales, and inventory data in real time.

Are you using AI to eliminate the busywork in your business, or still doing it the hard way? 🤔

🎧 New episode of Smart AF is live in our newsletter! Link in bio

#AIforBusiness #AutomotiveAftermarket #AI #BusinessAutomation by @esietsma

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13 days ago

🚩 You can post every single day and TikTok will STILL tell you that you're not consistent.

JoAnna Iacobelli Reid (@that1320chick) found this out the hard way. 7 posts in a week, high quality, great audio... and TikTok's team told her it wasn't consistent enough. 😳

A meme one day, a talking-head the next, an interview after that. Even if every video does well, the algorithm doesn’t see a pattern. The platform rewards consistency of format over sheer posting volume.

🎧 Find out more in Part 2 of our TikTok breakdown with JoAnna in Trendy AF! Link in bio

#ContentCreators #TikTok #CreatorEconomy #Motorsports #SocialMediaTips by @esietsma

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19 days ago

Once you're pitching brands that size, exposure isn't the thing they're short on. So what are you actually offering?

@ESietsma of @AUTOFLUENCERog on going outside the industry without going after everyone with a budget.

Full webinar on the Performance Racing Industry YouTube channel. by @esietsma

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💡 "I don't think the aftermarket should be an afterthought when it comes to technology."

Hear why Lauren McCullough, Founder & CEO of @tromml_ isn't just building AI tools, she's fighting to protect the soul of the aftermarket while ensuring it gets the modern technology it deserves. 🚗⚙️

Check out the full conversation in our Smart AF newsletter! Link in bio.

#Aftermarket #AutomotiveInnovation #SalesOps #AIWorkFlow by @esietsma

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2 months ago

@donabenante quit his six-figure career on tugboats to chase his wildest dream to create what he loves 🔥

Hear how he helped build the world's first Tesla-powered race truck, got cast for Netflix's Resurrected Rides, launched his own fabrication company, and drove his Coyote powered 1970 Chevelle all the way to SEMA last year. Plus, find out more about his insane 8 to 1 exhaust supercharged Godzilla AWD El Camino build!

Don shares his journey and why authenticity is what separates creators who burn out from those who keep going.

🎧 Check out the newest Trendy AF to listen to the full episode with Don! Link in bio.

#AutomotiveBuilder #ContentCreator #Fabrication #AuthenticContent #ResurrectedRides by @esietsma

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We rolled out something HUGE based on our Creator and Racer feedback: one dashboard showing ALL social performance. Plus we dropped creator membership prices $10 across the board. 🔥

Now Available: Prime $19/mo | Pro $39/mo | Premium $69/mo

Prove your ROI to sponsors. Generate reports in seconds. Manage 10+ campaigns. Stop guessing.

Free users get a preview. Paid members unlock more of the platform 👀

We're committed to building what actually helps you succeed, so your feedback matters, keep it coming! Reach out via DM or email support@autofluencer.com

Log in and compare memberships (link in bio).

#SponsorshipROI #CreatorTools #BrandPartnerships #InfluencerMarketing #AutomotiveCreators MotorsportsCreators by @esietsma

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2 months ago

Big numbers, meet your new home! 📊

We just rolled out the Social Performance Overview, a roll up of your followers, views, engagements, and posts across every connected account, all in one dashboard.

✨ Free members: you've got the top-line numbers covered. Total followers, views, engagements and posts.
🔓 Paid members: you get the FULL dashboard. Every metric broken down, ready to show sponsors without digging through five different apps.

No more pulling screenshots from five platforms. No more building reports by hand. Just one view that shows exactly how big your audience really is and how much they engage with your content.

And we're just getting started… Audience Demographics is coming soon, just in time for our new dynamic media kit websites 🔥

Upgrade your membership to unlock it all. Link in bio

#CreatorTools #SocialMediaAnalytics #InfluencerMarketing #CreatorEconomy by @esietsma

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3 months ago

Amazing weekend for our 25 year Cornell reunion! So great seeing everyone and meeting some awesome women from class of 91 Kappas! taken in Cornell University by @esietsma

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4 months ago

🎉 Happy Birthday to our Head of Creator & Motorsports Strategy, Megan Meyer, @meganmeyer.racing!

We're so lucky to have your passion, experience, and love for helping racers, race teams, and creators. 🏁

Drop a 🎂 below and join us in wishing Megan the happiest birthday!

#Autofluencer #MotorsportsMarketing #SponsorshipStrategy #CreatorEconomy by @esietsma

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