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Real Skills. Real Beauty. Real Community.
Join the FilteredIRL beauty community here.
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THE GIRLIES TOLD US WHAT MAKEUP THEY’RE DYING TO TRY AND THE TASTE IS IMMACULATE 👏 Victoria Beckham Beauty splurges. Polka dot eyeshadow moments. Bold new looks they haven’t dared try yet. Big beauty dreams loading… 💭✨ May the makeup gods bless every single one of them 🙏
 What are YOU manifesting for your makeup future? 👇 #FILTEREDIRL #beautywishlist #makeupinspo #londongirlies by @filteredirl
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7 months ago
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Fun makeup is SO back, and FilteredIRL is channeling Zara Larsson’s vibrant, playful energy to make it your reality! 🌈💄 

From bold pastels to ethereal glows, level up your skills with our AI-powered tutorials and community vibes. Who’s ready to recreate the magic? Be the first to SIGN UP  to F.I 💓💓 FunMakeupIsBack #ZaraLarsson #FilteredIRL

@zaralarsson by @filteredirl
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7 months ago
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That moment when the squad hypes your glam game 💅✨ Who’s ready for a Bratz-level glow-up? #MakeupMagic #ComplimentQueen #VibesOnPoint #FilteredIRL by @filteredirl
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8 months ago
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What’s the best makeup brand that slays every look? 💄 We pounded the pavements of Brick Lane quizzing London’s style icons, and the crowd faves were Jones Road for that effortless glow, One/Size dropping inclusive vibes, Charlotte Tilbury’s magic in a tube, Maybelline’s drugstore steals, NARS for bold edges, and MAC holding it down with classics. Spill your ultimate pick in the comments (even if it’s just a killer latte). Who’s topping your vanity? ✨ #BestMakeupBrands #BrickLaneBeauty #LondonGlowUp #MakeupMustHaves #filteredirl by @filteredirl
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8 months ago
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SPOTTED: THE ALL OVER BLUSH. @tyla spotted in purple blush all over her under eye and cheekbones.  There’s NO blush blindness. You are going to SEE the colour from the end of the room.

Comment below! Would you try this? 💎💜 by @filteredirl
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8 months ago
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From glossy ‘06 lips to Fenty-fierce glow-ups, Rihanna’s makeup evolution is the ultimate glow-up blueprint we all need. Who’s your era crush, early RiRi or boss babe now? Spill in the comments! 💄🔥 #RihannaEvolution #MakeupIcons #FentyBeauty #RiRiGlow #FILTEREDIRL by @filteredirl
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8 months ago
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What’s the ONE makeup must-have you’d fight to the death for? 💄 We hit Brick Lane to spill the tea with London girls, shoutout to Charlotte Tilbury Flawless Filter and MAC Lip Liner for stealing the show. Drop yours below (no judgment if it’s just coffee). Who’s your ride-or-die? 👀 #HolyGrailMakeup #LondonGirls #FilteredIRL #MakeupConfessions taken in Brick Lane by @filteredirl
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8 months ago
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London IT Girl @thejesscheng just casually eating this icy glam routine up ❄️❄️

Follow her, be inspired, repeat 🧊🌟 by @filteredirl
1
8 months ago
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It’s BBRRRR season ❄️❄️

Searches for frosted makeup have surged 150% on platforms like Pinterest. Want to know how to get the look?

•  Cold Girl Makeup. Rosy cheeks and a porcelain flush like frosty winds. Millions of TikTok views. How to get the look. Start with a dewy base. Apply cool pink blush high on cheeks for a wind-kissed effect. Add white or grey shadow to inner corners. Finish with neutral lips.

•  Frosty Eyeshadows. Whites, silvers, and pearls for bright, shimmering lids. Inspired by Pantone’s crisp palettes. How to get the look. Prime lids with a creamy base. Press on white shimmer across the lid. Blend silver into creases. Highlight inner corners. Add mascara for definition.

•  Y2K Snow Bunny Glam. Pink-toned blushes with shimmery lids and lips for playful nostalgia. How to get the look. Use a luminous matte foundation. Dust pink blush on cheeks. Apply white shimmer to lids and cupid’s bow. Top with glossy lip for apres-ski charm.

•  Cool Monochrome Looks. Frosty pinks on blurred “cloud skin” with pastels and greys for cohesion. How to get the look. Achieve soft-matte skin with blurring primer. Layer cool pink blush. Sweep monochrome greys and whites on eyes. Match with pastel lips for a unified wintry palette.
Hydrate skin first for flawless application. Perfect for everyday or holidays! Who is glowing up? Tag your recreations! 

#FILTEREDIRL #ColdGirlMakeup #FrostyGlow #IcyEyes by @filteredirl
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8 months ago
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BRINGING YOU THE BEAUTY YOU LOVE OFFLINE, INTO THE REAL LIFE. 

CELEBRATING COLOUR, COMMUNITY AND ALL FORMS OF BEAUTY EXPRESSION. 

JOIN OUR BEAUTY LEARNING AND MAKEUP COMMUNITY. 

#filteredirl #beautyapp #beautytech by @filteredirl
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8 months ago
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⁠What beauty trend do you think wins summer 2025⁠
🌼 Butter Yellow⁠
🍵 Matcha Latte⁠
💟 Lilac Makeup⁠
👙 Euro Summer ⁠
🍞 Toasty Makeup ⁠
🫐 Berry Makeup ⁠
⁠
#FilteredIRL #Beautytok #beautyapp #comingsoon by @filteredirl
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a year ago
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Curated chaos, beautifully real. #beautyapp #beautytech ⁠ by @filteredirl
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a year ago
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