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Francesco Milicia(@fmilicia7)'s profile avatar Download

Francesco Milicia

@fmilicia7

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Vice President Global Sales @ducati šŸ‡®šŸ‡¹
ā€œGod decides how much your life is long, you how much itā€™s wide"
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Today, despite sub-zero temperatures, we held the training session in Munich on the Desmo450 MX for all German and Austrian off-road dealers. The organization by our two branches and the Offroad Sales Manager @iamtherealbitz was flawless, and I was truly impressed by the passion and commitment of our dealers, who I am convinced will perform very well in their respective national championships. The bike, as always, amazed everyone with its precision, ease of handling, and performance, thanks also to the Desmo system. Traction control and launch control were the most appreciated features. taken in Mx Halle Bayern by @fmilicia7
30
6 months ago
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Over four thousands people connected yesterday by 86 countries participated to the Ducati Global Dealer Conference 2024 in which we analyzed yearly company results and shared in advance new products and guidelines for 2025. This year we had the privilege to host as special guests Pietro Innocenti, @porsche_italia CEO, that inspired us with some best practices of the renowned German Brand and the nine times MX World Champion @antoniocairoli that instead excited us with some details of this new adventure in red šŸ”“ A big heartily thank to all the passioned speakers that, starting from our CEO, followed each other on stage and of course, to the great team that organizes the event every year with a continuous improvement and outstanding attention to details. @ducati has never been so strong and we canā€™t wait to public unveils the new products in the next months #globaldealerconference2024 #beyondordinaryroads #salesnetwork #redpassion #worldchampion #mx1 #raiserthebar #ducati #werideasone #ducatipeople #italianexcellencešŸ‡®šŸ‡¹ #newproductscomingsoon taken in Ducati Borgo Panigale (Bo) by @fmilicia7
25
2 years ago
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Un giro al #mugello con la nuova #superleggeraV4 Esci dalla Bucine dove con il 1299 dovevi sempre faticare e ti sembra invece di essere su un binario. Il cambio elettronico eĢ€ perfetto, velocissimo. Arrivi allo scollino in fondo di sesta piena e... niente, la ruota anteriore rimane piantata a terra con 60 kg (!!) di forza generati dalle ali piuĢ€ performanti di quelle usate ora in #motogp. Stacchi alla linea bianca trasversale che eĢ€ un bel riferimento e ti accorgi che cosiĢ€ arrivi troppo lento alla San Donato: devi riparametrare tutto. Le 3 esse vanno via che sembra una danza (all'uscita della Materazzi la differenza piuĢ€ evidente) ma la magia arriva alle due Arrabbiate. Ti viene naturale farle in quarta anzicheĢ in terza con molta piuĢ€ scorrevolezza ma sulla salita il motore eĢ€ in coppia e spinge che fa paura. Staccata della Scarperia-Pelagio: con il V4 eĢ€ il mio tallone d'acchile quando forzo a volte mi capita di arrivare lungo ma qui l'avantreno chiude sempre verso il cordolo con una rapiditaĢ€ impressionante. Al correntaio (foto), complici le nuove #Pirelli appositamente sviluppate, ti sembra di essere sulla punta di un compasso: cordolo, centropista, cordolo e stai giaĢ€ dando gas verso le Biondetti. Mentre le #Ohlins NSX si mangiano l'irregolaritaĢ€ che c'eĢ€ all'uscita ti chiedi se sei su un 1000 o su un rgv 250. Quarta a 15.500 giri con il sound fantastico dell'#akrapovic in titanio, quinta: ca**o sei giaĢ€ alla Bucine, il giro eĢ€ finito.. - #panigale #ducati #ducaticorse #elbowdown #italianexcellencešŸ‡®šŸ‡¹ #motorcycle #motogp #luxury #onlyforcollectors #bikeporn #money #superleggera #desmosedici #sbk taken in Mugello Circuit by @fmilicia7
35
6 years ago
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Without any doubt, this was the most emotional and meaningful World Ducati Week I have ever experienced. Not only because it was the biggest and most spectacular WDW ever organized. Not only because it celebrated an extraordinary milestone: 100 years of @ducati Not only because I could share the track on 2 and 4 wheels with my heroes and my beloved team as well. Not only because it coincided with my 51st birthday. But above all because it was an endless sequence of emotions shared with so many people who, over the years, have become much more than colleagues, dealers and clients ā€” they have become friends. Seeing thousands of Ducatisti from all over the world coming together once again was a powerful reminder of what makes Ducati truly unique. A brand built not only on incredible products and racing success, but on passion, belonging and human connections. My heartfelt congratulations and thanks to everyone who made this event possible. taken in Misano World Circuit by @fmilicia7
44
19 days ago
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On Wednesdays, we keep things elevated šŸ“ˆ Howā€™s your #WheelieWednesday looking? Tag us in your wheelie shots or videos so we can repost the best ones right here! Special thanks to @fmilicia7 for sharing these images. [Ducati, Ducati Asia Pacific] by @fmilicia7
21
a month ago
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You can copy products, you can take people. But you canā€™t take history. Especially when that history spans a century and is built on passion, innovation and success. History isnā€™t bought ā€” itā€™s lived, day after day, with no shortcuts. Last night, in the stunning setting of the @mugellocircuit nestled among the Tuscan hills, we unveiled ā€œCollezione 100ā€: a project celebrating the 10 most iconic liveries in Ducatiā€™s history, reimagined across 10 models in a unique blend of heritage, design, and technology. For the occasion, the two bikes that will race in Sundayā€™s Italian @motogp also feature a special livery, enriched with the names of the Borgo Panigale employees ā€” the true engine of the company, without whom todayā€™s achievements would not be possible. taken in Mugello Gran Premio D Italia MotoGP by @fmilicia7
29
2 months ago
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What an incredible weekend ā€” full of passion and twist and turns, the kind of emotions that only racing can deliver. Sundayā€™s race had everything, and in the end we celebrated a brilliant victory by @fabiodiggia49 and an allā€‘Ducati podium. We kicked things off with a parade and a celebration for Ducatiā€™s 100th anniversary (guess whoā€™s the badass doing the burnoutšŸ˜œ), before welcoming our top clients to our stunning hospitality overlooking the fist corner of the track. Among the many guests, it was a pleasure to host familiar faces and celebrities like @fermin and @enriquearceactor . A special thought goes to Marc and Alex ā€” wishing both a fast recovery and hoping to see them back on track soon. Next stop: home racešŸ‡®šŸ‡¹. Mugello, framed by the beautiful Tuscan hills, is waiting. taken in Circuit de Barcelona-Catalunya by @fmilicia7
10
2 months ago
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100 years of RED passionšŸ”“ Yesterday we took over the Ducati House - Panorama Village at @circuitdebcncat to celebrate a massive milestone with @ducatiespšŸ‡ŖšŸ‡ø From an incredible parade of passionate #Ducatisti, the energy at #CatalanGP was unmatched. Hereā€™s to a century of speed, soul, and Italian excellencešŸŽ‚ Thank you to everyone who joined us to celebrate the historic #Ducati100 during the Catalan weekend! #ForzaDucati #DucatiLenovoTeam taken in Circuit de Barcelona-Catalunya by @fmilicia7
25
2 months ago
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For the past five years, the second Saturday of May has been #WeRideAsOne ā€” the global event that brings thousands of Ducatisti together to celebrate their passion for our red Italian icons on the very same day. With more than 22,000 participants from over 70 countries, the 2026 edition, the one of the companyā€™s centenary, became also the largest global gathering in @ducatiā€™s history, confirming the strength of a community that keeps growing year after year. From London to Beijing, SaĢƒo Paulo to Shanghai, BogotaĢ to Tokyo ā€” and all the way to Sydney and Cape Town ā€” parades of proud Ducatisti rode through some of the worldā€™s most iconic locations. A mosaic of cultures and landscapes united for 24 hours by one single red heartbeat. This year, I was pleased to join the ride organized by @ducatimilano , together with Brescia and Bergamo, which chose the Porsche Experience Center in Franciacorta as the final destination. A wellā€‘organized event that once again allowed me not only to feel the passion of our clients, but also to speak with them and gather valuable insights for our future products. A special day for Ducati, and a reminder of what makes this brand truly unique: its people. taken in Porsche Experience Center Franciacorta by @fmilicia7
17
2 months ago
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Ducati is a brand built on people and passion. When we started discussing with Didier the investment for Avenue de la Grande ArmeĢe, we asked him what Ducati could do to make it happen ā€” and as quickly as possible. His answer was simple and wonderful: ā€œHaving Marc, my hero and favourite rider with us on the day of the inauguration.ā€ And here we are! The opening took place in front of a huge crowd and with strong media presence ā€” to whom I extend my sincere thanks. Congratulations to the entire team who worked on the inauguration, and a special thank you to @arturvilalta , who managed a complex schedule with great professionalism and of course to @marcmarquez93 whose great availability made all of this possible. taken in Paris, France by @fmilicia7
15
3 months ago
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Last Friday ā€” despite the celebrations at Ducati for our 100th anniversary, attended by the Minister of Economic Development ā€” I had the pleasure of spending a couple of hours on track with journalists for the international launch of the new Hypermotard. To the responsiveness and distinctive character that have always made this bike unique, and one of my personal favourites (Iā€™ve owned two), weā€™ve now added even greater ease of riding, 10 extra horsepower, and an incredible sense of lightness thanks to a weight reduction of 14 kg (!). I had already tested it on the road, but not on track ā€” where its full performance potential can truly be appreciated without limits. A big applause to @previ_5 and the team behind the project, as well as to @fabbrigiulio and the crew who contributed to delivering yet another outstanding press launch. Credits: @mcavadini #iā¤ļøwheelies #hyperducati taken in Autodromo di Modena by @fmilicia7
21
3 months ago
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Itā€™s been an intense 48 hours between Shanghai and Beijing. Together with @lambert_fab, our Country Manager, we inaugurated the new popā€‘up store on the Bund ā€” the most iconic and fashionā€‘driven location in the country, and arguably in all of Asia. We held a business review with our local investors, greeted a delegation from the Ducati Official Club of Shanghai, and visited a key dealership in the area. The final highlight was the Volkswagen Group Night in Beijing, where we joined the other major brands and had the opportunity to present the new XDiavel V4, freshly launched in China taken in Chinaäø­å›½ by @fmilicia7
15
3 months ago
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