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Identity. Discipline. Ownership.
90-Day Leadership Curriculum
Students • Athletes • Leaders
🏫 Schools & Organizations
Greatness Over Own Destruction™
POSTS STORIES REELS TAGGED
It’s officially out now. 🐊📘

My FREE ebook, Life as an Athlete: The Jersey, the Transition, and the Man I Had to Become, is available now.

This book is about more than football.

It’s about identity.
Faith.
Discipline.
Transition.
Leadership.
Legacy.
And learning who you are when the uniform comes off.

I wrote this for athletes, former athletes, parents, coaches, mentors, leaders — and anyone stepping into a new season of life.

Get your free copy here:
www.KestahnMoore.com/freebook

Important: After you sign up, check for the confirmation email first. If it goes to spam, click “This is not spam.” If you use Gmail, also check your Promotions tab — the confirmation email or ebook may be there.

Thanks in advance for any and all support. I truly appreciate it.

Stay blessed, Go Gators 🐊, and remember:

Greatness Over Own Destruction.

— Kestahn

#LifeAsAnAthlete #FreeEbook #AthleteTransition #AthleteMindset #Leadership Mentorship Purpose Faith Discipline Legacy GoGators by @goodprojectglobal
4
a month ago
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Two players. Same season. Completely different clocks running. ⏱️🏈

One freshman just started his Friday night lights journey. One senior might be living his last one — and doesn’t fully know it yet.

We spend so much time coaching the game. Who’s coaching the transition?

I built G.O.O.D 90™ for the moment football stops being someone’s identity and has to become part of their story instead.

Now partnering with high schools ready to prepare their student-athletes for life after the lights turn off — not just this season, but every season after.

The game ends. Greatness doesn’t have to.

Built from Faith | Love | Integrity

#GreatnessOverOwnDestruction #GOOD90 #TheGOODProjectGlobal #IdentityWinsFirst #FridayNightLights StudentAthletes HighSchoolFootball taken in Florida by @goodprojectglobal
6
2 months ago
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A keynote lasts an hour. G.O.O.D 90™ lasts ninety days.
Days 1–30: Identity — who are you apart from your performance.
Days 31–60: Discipline — the daily habits that protect it.
Days 61–90: Ownership — leadership, legacy, a plan you actually run.
This is the flagship program under G.O.O.D Project Global™ — built for students and athletic programs first, with a sA keynote lasts an hour. G.O.O.D 90™ lasts ninety days.
Days 1–30: Identity — who are you apart from your performance.
Days 31–60: Discipline — the daily habits that protect it.
Days 61–90: Ownership — leadership, legacy, a plan you actually run.
This is the flagship program under G.O.O.D Project Global™ — built for students and athletic programs first, with a structure that works just as well for teams, churches, and organizations.
Now accepting a founding cohort of schools for Fall 2026 — limited spots.
DM or email kestahn@goodprojectglobal.com to claim yours.
“Leadership is stewardship.” #GOOD90 #IdentityWinsFirst #GOODProjectGlobal #GreatnessOverOwnDestruction #SchoolPartnerships Leadership IdentityDevelopment taken in Florida by @goodprojectglobal
4
2 months ago
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Same jersey. Different chapter. Bigger purpose. 🏈➡️📖

Before the boardroom, it was Saturdays in The Swamp — Two National Championships, Two SEC Championships, a Captain’s C on my chest. But the version of me chasing rings isn’t the same version building legacies today. 

That transition taught me more about identity than any trophy ever did.

My upcoming e-book, “Life As An Athlete: The Jersey, the Transition, and the Man I Had to Become,” is coming soon — the real story behind the highlight reel.

📩 Follow now so you don’t miss the drop.

This Labor Day, ask yourself: what are you really laboring for — comfort, or purpose?

👉 Follow for @Moore_updates and get early access when it releases. 😏
 
#MotionMonday #LifeAsAnAthlete #GOODProjectGlobal #BuiltFromFaithLoveIntegrity identitywinsfirst taken in "The Swamp" University of Florida by @goodprojectglobal
1
a month ago
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WHAT IS G.O.O.D.?

Answer: Greatness. Over. Own. Destruction.

Greatness begins when self-destruction ends.™

Before the championships. Before the NFL looks. Before any of it — there was a question no stat sheet could answer: who are you without the jersey?

Identity Wins First™. Your identity determines your direction.

G.O.O.D. — Greatness Over Own Destruction — is what happens when a life gets built on that belief instead of on performance.

GOOD90™ is how it becomes structure, not sentiment. Three pillars:

① IDENTITY — who you are, what you represent
② DISCIPLINE — how you protect your standard daily
③ OWNERSHIP — what you build that lasts

Leadership isn’t a fourth pillar. It’s the outcome.

This is The G.O.O.D. Project Global™.

Built from Faith | Love | Integrity

#IdentityWinsFirst #GOODProjectGlobal #GOOD90 #GreatnessOverOwnDestruction #IdentityDisciplineOwnership by @goodprojectglobal
0
2 months ago
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The G.reatness O.ver O.wn Destruction Tour has started back after a long drought! 

Who better to get it started back with then some of my fellow gator great teammates! 

Where: Chris Rainey Speed Factory @thevillages , FL

Thanks @r.a.i.n.e.y26 for the invitation. 💪🏾✊🏽

In order to grow physically we have to start at the mental state FIRST! 

- Setting S M A R T goals
- Mentoring program(s)
- Individual Training (speed & agility, education,  physical)
- Nutritional fact finding
- Intentional Networking 
- Gift Utilization 

Student- Athletes have to be built inside out from people with experience in the fields of desired accomplishments! 

Let us help you : 

G. O .O D  Vibes Athletics , helps student- athletes in their transitional stages create a "G.O.O.D" plan for themselves to maximize any opportunity that can relates to G.reatness O.ver O.wn Destruction 

Contact: kestahn@goodvibesathletics.com 

For a free consultation. Go Gators! taken in The Villages, Florida by @goodprojectglobal
0
4 years ago
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G.reatness O.ver O.wn D.estruction Tour continued and capped off its week in Burelson!

Second Stop: Cenntennial High School with Head Coach Kyle Geller

Kids are excited for the football season this year as I am too and im not even playing.  Though its not always about the sport its about the things learned while playing the sports that are the true excitement and ingredients to success. .. time management, competition, leadership, loyalty, overcoming adversity, accountability..etc 
Bookings: "The G.O.O.D Tour kestahn@goodvibesathletics.com 
#liveandlearn #sports #football #season #2017 #goodvibesathletics #highschool #burleson #texas #tour #nextgeneration #leadership #next #stop #? taken in Burleson, Texas by @goodprojectglobal
0
9 years ago
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Every day wake up with a purpose for improvement. YOU determine where your future will lead you no one else. Take responsibility. Take Notes. TAKE ACTION. #morningmotivation #itsearlysomewhere #earlybird #beyourselfeveryday #greatness.over.own.destruction #G.O.O.D #goodmorningpost #goodvibes #mooreupdates by @goodprojectglobal
3
9 years ago
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April has arrived! 
If your interested in purchasing a "GREATNESS OVER OWN DESTRUCTION " project 33 package or just want to donate to the cause please contact me via email:

Kestahn@goodvibesathletics.com
Subject: GVA Project 33 
Quantity 
Size (s)

Or 
Subject: Donations
Amount:

I have reduced the price to $33 
Share, share, share

Thanks in advance,
Kestahn taken in Dallas, Texas by @goodprojectglobal
1
10 years ago
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Project 33, is my introduction to building G O O D Vibes Athletics facilities nationwide! 
Right now, the company is in the works of establishing its first place in the Dallas- Forth Worth Metroplex. 
In efforts to get the word out, I would like you to purchase a "GREATNESS OVER OWN DESTRUCTION" package for $33.

Breakdown the numbers: $33: is $1.10 a day in a (30 day) month span & or a option to donate.. Includes:
T-Shirt & Rubberband |Oh and taxes are included 
All proceeds are put back into the development & creations of The G O O D Vibes Athletic Organizations. Where we help student-athletes in their transitional stages create G O O D plans to prevent stagnation in life's obstacles through three concepts education, health and life skills.

If you believe in the mission or you just need a new shirt please place a order. Please share on pages too, my goal is to have facilities built in all major cities nationwide. The next generation of leaders is in our hands, how will you help? 
pre-orders:  info@goodvibesathletics .com taken in Dallas, Texas by @goodprojectglobal
1
10 years ago
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Want to change your situation for the better, change you first? 
Personal development, I believe is the most important way to live a successful life as a father, mother, son, daughter, husband, wife, brother, sister, cousin, and or friend.  Test it out, its my opinion. 
#morningthoughts #thinkingoutloud  #timetogetmyshittogether #imean.. #BigSeanvoice #Springseason #Aries #30's #comingsoon #grownmanstatus #business #investinyourself #live #life #now #whynot  #openmind #opportunities #summer #17  #hesopeningdoors  #godisgood #🙏 #AndweALLsay.. #goodvibesathletics #BeGOOD #beyourselfeveryday #B.Y.E taken in Dallas, Texas by @goodprojectglobal
0
10 years ago
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Looking for some feedback, im looking to do my exclusive FIRST ANNUAL G. O. O. D camp very soon for summer 17! 
This one will be speed & agility FOOTBALL specific ages 13-18. That transition from middle to Hs & Hs headed to college! 
Im only taking 60 people in each (One Day Camp)

If its more than 60 that want to attend, i may work some things out to accommodate depending on number.

DATES: JUNE 17TH & 24TH 
Price: $33 
Time: coming soon! 
Site: coming soon!

Im trying to see how many people would be interested first.

3 Topics (Education | Health | Life skills)

2 Locations (Irving,TX | Mansfield,TX )

1 MINDSET, ( Greatness. Over. Own. Destruction) "Train your mind" 
BeGOOD.. If interested.. just comment "im in" 
If anyone wants to volunteer let me know via email:  kestahn@goodvibesathletics
Subject :G O O D camp 2017 Volunteer
Name: 
Phone #: taken in Dallas, Texas by @goodprojectglobal
6
10 years ago
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