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GuProd - Juliette

@gu_prod

420

followers

333

following

Art direction & Set Design
✨@freeefooorm
🐊 @zwamp.party
creating photobooth for 💙 @atmaportrait
📍Berlin
perso @supreme.gu

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Freeform Bistro × Blurred 🍷

The Freeform Supper Club continues, this time in a more casual format.

We’re teaming up with Blurred for a pop-up bringing together seasonal food, cocktail pairings, music curated by artists we love, and a setting shaped by the Freeform universe.

Four dishes to choose from, two cocktail pairings, and no set menu to commit to. Drop by for a bite, a drink, or stay a little longer.

📍 Blurred — Sanderstraße 2, 12047 Berlin
📅 October 24 · From 5 PM until sold out

Planning to stop by? RSVP via the link in our bio to help us plan the food prep. Walk-ins are welcome!

See you there 🫂

🎨 @studio_notorious_viv taken in Kreuzberg, Berlin, Germany by @gu_prod

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3 days ago

Freeform Supper Club • Recap Series #2
𝑇ℎ𝑒 𝐺𝑎𝑡ℎ𝑒𝑟𝑖𝑛𝑔

The exploration continues, this time through taste.

A first experiment in bringing the culinary world into Freeform, with a menu made to be experienced alongside live music and performances.

It felt pretty special to finally give space to something we’ve carried with us for a long time, and to see so many friends jump in and help make it happen.

What started as a simple idea quickly became something much bigger than we imagined. Seeing it come together gave us a huge push, and there’s already so much more in the making.

Created with friends, for friends. 🫂

Video Series: @nourkhwies.art
Music : @royal_exis’s live extract by @gu_prod

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13 days ago

Ātma Portrait Studio’s 3rd birthday celebration is already this Saturday! 🎉
September 26th, 16:00-21:00

This year, our favorite set designer @gu_prod is recreating the most iconic desktop background of the 2000s!

Entry is free – bring your friends, take some free photos, and win some gifts.
Save the date and come by, we will be very happy to see you 🫶

#BerlinEvents #WhatsOnBerlin #BerlinThisWeekend #ThingsToDoInBerlin #berlincreators taken in Ātma Portrait Studio by @gu_prod

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25 days ago

Freeform Supper Club • Recap Series #1
𝐵𝑒ℎ𝑖𝑛𝑑 𝑡ℎ𝑒 𝑆𝑐𝑒𝑛𝑒𝑠

The exploration continues, this time through taste.

A first experiment in bringing the culinary world into Freeform, with a menu made to be experienced alongside live music and performances.

It felt pretty special to finally give space to something we’ve carried with us for a long time, and to see so many friends jump in and help make it happen.

What started as a simple idea quickly became something much bigger than we imagined. Seeing it come together gave us a huge push, and there’s already so much more in the making.

Created with friends, for friends. 🫂

Video Series: @nourkhwies.art
Music : @royal_exis’s live extract taken in Berlin, Germany by @gu_prod

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a month ago

A glimpse back into the first chapter of Zwamp 🌀

We started this because we felt Berlin needed more space for progressive & psychedelic sounds and wanted to build a queer, FLINTA* focused space around them. We weren’t expecting so much success!

Seeing so many people together for the first night was incredible. We felt beyond proud to gather such a community 🥹

Now we’re ready for the next chapter.

Come zwamp with us again on the 11.09 🐊 taken in Berlin, Deutschland by @gu_prod

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2 months ago

🦁 Artist announcement - Gü 🦁

Gü creates colorful, playful and immersive worlds through set design and decoration. Coming from film production, she slowly fell in love with costumes, props, textures and building environments that people can fully step into. Specializing in events, she brings her vision to life with a whimsical and slightly theatrical touch. She loves creating spaces that feel alive, messy, and immersive. Her latest work for @freeefooorm was in collaboration with a visual artist, was a real success.

For Zwamp, she is imagining a glowing swamp universe filled with soft chaos and magical wetland energy.

🔗 follow the artist
https://vimeo.com/user125901344
@gu_prod

Artwork by @jupietryga and @ina.vietha

🗓️ 11.09 from 23:00
📍 neukölln (location tba 24h before on telegram) taken in Berlin, Deutschland by @gu_prod

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a month ago

BTZ 🐊 Behind the Zwamp

From testing materials and plants in her studio, to building it all up around the DJ booth, Gü created an immersive zwamp-themed world where you can catch glimpses of queerness through the reflections and lose yourself in lush vegetation.

Built for one night and then packed away until the next Zwamp. 🐊🌀

Next chapter: 11.09
Come zwamp with us!

Video by @gu_prod taken in Berlin, Deutschland by @gu_prod

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2 months ago

Joining 4Q4 Error: Heatwave 28-30 August - Let’s make some room for @zwamp.party - a queer collective for progressive & psychedelic sounds. 🌀💜

Get to know the founder @inga__sama, and the visual artist @gu_prod 🎙️

Many thanks to @pleasure.patterns.berlin record shop, for hosting us. 💜

✨ See you 28-30 August
🎟️ Tickets from link in bio
📍 @kater.berlin

—————-
Track ID: Jeku ( @badgal.jeku ) - Dengue (Tribal Mix) on @neptunediscs
Videos + Editing by @invernonrevni & @ina.vietha by @gu_prod

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2 months ago

Freeform Supper Club

𝑇ℎ𝑒 𝑃𝑙𝑎𝑐𝑒

Like the menu, the table was meant to be part of the experience.
Inspired by its colours and movement, it came together like a painting ~ fluid, vibrant and made for a summer evening.

It invited people to move around, change seats and find new conversations.

Set Design: @gu_prod & @studio_notorious_viv by @gu_prod

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2 months ago

Freeform Supper Club

𝑇ℎ𝑖𝑠 𝑖𝑠 𝑎𝑛 𝑖𝑛𝑣𝑖𝑡𝑎𝑡𝑖𝑜𝑛.

We’re still coming down from the emotions of our first edition ~ a colourful beginning that brought our love for long, lively tables to life.

This time, the table became our starting point: a dining experience centred around culinary discovery, while carrying the sound, live performances and singular atmosphere that have always been part of Freeform. A new way into it, with taste taking the lead.

It all starts with an invitation.
To sit at the table, to discover, connect, and experience something made with all the senses in mind.

Design & cards creation: @studio_notorious_viv by @gu_prod

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2 months ago

Bloom Edition • Recap Series #3
𝐶𝑜𝑙𝑜𝑢𝑟𝑠 & 𝑡𝑒𝑥𝑡𝑢𝑟𝑒𝑠

A look back at our last Freeform gathering a few weeks ago, centered around the theme of Bloom 🌺

So many human connections, shared moments, and inspiring ideas came out of these events.
Thank you all for your presence and your feedback.
It truly warms our hearts 💚

A video series created by our dear @nourkhwies.art 🫂 taken in Ikii by @gu_prod

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5 months ago

🦁 Artist announcement - Gü 🦁

Gü creates colorful, playful and immersive worlds through set design and decoration. Coming from film production, she slowly fell in love with costumes, props, textures and building environments that people can fully step into. Specializing in events, she brings her vision to life with a whimsical and slightly theatrical touch. She loves creating spaces that feel alive, messy, and immersive. Her latest work for @freeefooorm created in collaboration with a visual artist, was a real success.

For Zwamp, she is imagining a glowing swamp universe filled with soft chaos and magical wetland energy.

Photo by @geraldinehutt_
Mapping by Rocket Raoul

🔗 follow the artist
https://vimeo.com/user125901344
@gu_prod

Zwamp launch 🚀
🗓️ 15.05 from 23:00
📍 neukölln (location tba 24h before on telegram) by @gu_prod

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5 months ago