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Guzel Social | Beauty Social Media Management Australia(@guzelsocial)'s profile avatar HD Profile

Guzel Social | Beauty Social Media Management Australia

@guzelsocial

4.1K
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574
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We turn beauty brands into fully booked businesses
Positioning • Brand Identity • Strategy
Australia & Worldwide
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“so you just post on social media?” Yeah… and about 12 other things before the post even goes live. Strategy, research, content calendars, hooks, creative direction, design, audience insights, performance review, all working behind the scenes. Because good social media isn’t just posting, it’s knowing what to say, who to say it to, and why it matters. #GuzelSocial #SocialMediaManager #SocialMediaAgency #ContentStrategy #SocialMediaStrategy by @guzelsocial
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2 days ago
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Chef’s recommendation: strategy first. We love good visuals, but good looking content without direction is still just content. The stronger approach is knowing what we’re trying to achieve, creating around that goal and learning from what the audience does next. We don’t post and hope. We plan, create, review and refine. #GuzelSocial #ContentStrategy #SocialMediaStrategy #SocialMediaManagement #CreativeStrategy by @guzelsocial
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4 days ago
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We don’t just make brands look good. We bring them new clients. by @guzelsocial
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5 months ago
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Consider this a peek inside our saved folder, the feeds we keep coming back to aren’t identical and that’s exactly the point. Different aesthetic — Different category — Different execution But each one has a clear visual point of view, that’s what makes a feed feel like a brand instead of a grid of content. #GuzelSocial #BrandFeeds #CreativeDirection #SocialMediaDesign #CreativeAgency by @guzelsocial
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8 days ago
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Sometimes the business has evolved before the content has caught up. - The offer is stronger - The brand is clearer - The business has grown But your socials still look like the old version, maybe it’s time they caught up. #GuzelSocial #BrandRefresh #SocialMediaRefresh #BrandStrategy #SocialMediaAgency by @guzelsocial
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6 days ago
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A strong brand shouldn’t feel like a collection of random posts. Every visual, message and piece of content should work together to build recognition, trust and a clear sense of who you are. Consistency doesn’t mean boring, it means intentional. #GuzelSocial #BrandStrategy #SocialMediaStrategy #CreativeAgency #BrandIdentity by @guzelsocial
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10 days ago
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You can’t scale a business designed around you doing absolutely everything yourself. Growth gets easier when you stop trying to hold every part of the business on your own and start building the right support around you. Your time is better spent leading the business, not being buried in every task behind it. #GuzelSocial #SocialMediaManagement #CreativeAgency #BusinessGrowth #BrandStrategy by @guzelsocial
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12 days ago
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You don’t need to sit in the same office as your social media team for the process to work. Some clients already have content. Some need direction on what to capture. Some need more hands on support. The workflow should adapt to the business not the other way around. No last minute content ideas. No wondering what to post. No trying to fit captions and scheduling around everything else you’re already doing. #GuzelSocial #SocialMediaManagement #SocialMediaAgency #ContentCreation #ContentStrategy by @guzelsocial
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14 days ago
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Ideas usually aren’t the problem, the hard part is turning those ideas into something repeatable: - Plan it. - Create it. - Approve it. - Schedule it. - Show up again. A content system removes the need to reinvent your social media every week. #GuzelSocial #ContentPlanning #SocialMediaStrategy #SocialMediaAgency #ContentMarketing by @guzelsocial
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16 days ago
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Don’t just pin your three best performing posts. Pin the three posts that help a new visitor decide whether they want to become a client. 01 — Know you 02 — Trust you 03 — Choose you Your profile should make the next step feel obvious. #GuzelSocial #InstagramStrategy #SocialMediaStrategy #ContentStrategy #BrandStrategy by @guzelsocial
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18 days ago
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You can be doing incredible work behind the scenes and still have an online presence that doesn’t reflect it. That’s the gap good social media should close. Your brand should feel just as intentional online as the business you’ve built offline. You run the business. We make sure people can see it. #GuzelSocial #SocialMediaManagement #BrandStrategy #ContentMarketing #SocialMediaAgency by @guzelsocial
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20 days ago
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HANDS FULL. SOCIAL MEDIA? HANDLED. by @guzelsocial
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18 days ago
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