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Est. 2022
Experts at storytelling
Social Media | Digital Ads | Influencers | Campaigns
Your fractional marketing team👏🏻
NY | New England📍
POSTS STORIES REELS TAGGED
We’re LIVE🤍👏🏻💝

Today marks more than a new website launch. It marks a new chapter for Happy Brands.

What started as a small social media consulting business in 2022 has evolved into a full service marketing partner helping organizations tell their stories, grow their brand, and connect with audiences that matter most. 

2022 - happy brands began with Steph doing social media contracting on the side to full time to local businesses. 

2023 - happy brands hired its first ever contractor to help shape the collaborative nature of our company. 

2024 - a year of tremendous growth. We grew from 5 clients to 25 in a matter of 90 days and only grew from there. We’ve worked with over 100+ companies and brands to date. We grew our team and tripled revenue. Along with growth came a lot of lessons. 

2025 - as the business continued to evolve so did our vision. We stepped into more of a strategic partner and marketing leadership rather than just creating social media. 

End of 2025 - a pivotal moment. Entrepreneurship is not for the weak🙂‍↕️😆

The systems, process and structure that supported the early growth no longer supported our long term vision. 

So we restructured! We strengthened operations, internal processes, and made some very difficult decisions with our team and clients. And boy did it pay off 🥹🤍

Today, June 1st 2026 we have never been more clear about our companies vision and goals. Happy Brands is no longer a simple social media agency, we are a strategic marketing partner, fractional marketing team, creative growth partner and more. 

We are a team of story tellers, strategists, creators, and  marketers who help organizations build meaningful brands that create lasting impact. 

To every client, contractor, partner who has been along with us on this journey — THANK YOU! Your role mattered and still matters as we grow and build this company! 

A lot can change in 4 years. But a lot can also change in 6 months. This is only the beginning. Cheers to what’s ahead 🥂 by @happybrandsco
1
5 months ago
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Meet the Founder 🤍

Hi, I’m Steph — Founder & Creative Director of Happy Brands Co.

Happy Brands was founded in June 2022 after an unexpected layoff from what I thought was my dream job in fintech marketing. At the time, it felt like a setback. Looking back, it was one of the greatest gifts I’ve ever received.

For years, I had worked across corporate organizations, startups, agencies, and small businesses, helping brands grow via sales and marketing, telling their stories. But after that layoff, I decided it was time to build something of my own—a company rooted in creativity, strategy, opportunity, and meaningful relationships.

I graduated with my business degree in 2014 and am currently pursuing my master’s degree in Business and Marketing through LSU. Today, I’m proud to wear many hats: agency owner, podcast host and producer of @theserialoptimist , real estate investor, marketer, storyteller, and perhaps my favorite role of all—mom💙

My journey has been anything but traditional. I’ve moved seven times in ten years, grew up in Maine on a farm, spent a decade in New Hampshire, and now call New York home. 

Along the way, I’ve built businesses, invested in real estate, worked with incredible brands, and learned that success rarely follows a straight line.

Outside of work, you’ll find me spending time with my fiancée, baby boy, family, loving on animals everywhere I go, dreaming up new ideas, and finding reasons to be optimistic—even when life gets messy or hard.

At my core, I believe in good people, good business, and doing the right thing. I believe every brand has a story worth telling. I believe relationships matter more than transactions. And I believe that God has a plan for all of us, even when we can’t see it yet.

Happy Brands is also proudly woman-owned, inspired by two of the strongest women I’ve ever known: my mother and grandmother. Both were single moms who taught me that hard work, resilience, and big dreams can take you farther than you ever imagined.

Thank you for being along the journey and supporting HBCO 🎉🤍👏🏻🙏🏻

#MeetTheFounder #HappyBrandsCo by @happybrandsco
0
4 months ago
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Hi all! We’re looking for a creative, motivated, and enthusiastic intern to join our growing marketing team this fall!

This is a hands-on opportunity to gain real-world experience working specifically on an e-commerce fashion client launch! 

What You’ll Do:

* Assist with social media content creation and scheduling
* Support brand development and marketing campaigns
* Help coordinate photoshoots and creative projects
* Research influencers, trends, and partnership opportunities
* Collaborate with our team on client projects and marketing strategies

Details:

* Fall 2026 internship
* 8–12 hours per week
* Hybrid | Saratoga Springs, NY or Boston, MA for shoots
* Ideal for students studying marketing, fashion, communications, or business

Interested? Send us your resume to hello@thehappybrands.co and a little about yourself! We’d love to hear from you! by @happybrandsco
1
2 days ago
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📈 You’re posting on social media… now how do you actually GROW?

Social media continues to evolve and so should your strategy.

Part of our mission is helping our community better understand marketing, whether you work in the industry, own a business, are building your career, or simply want to understand how social media really works.

Join Happy Brands founder Steph Poulin for:

✨ Social Media Growth & Strategy: Building, Scaling & Converting

📅 Tuesday, October 20
⏰ 6–7 PM
💻 Online via Google Meet

This session goes beyond the basics and dives into audience growth, stronger content, short-form video, storytelling, organic growth, collaborations and influencers, paid social, and the metrics that actually matter.

If you already understand the basics of social media but want to become more strategic about what you’re doing — this one’s for you.

Come learn, ask questions, and walk away with ideas you can start putting into action immediately. ✨

📲 Ready to take your social media strategy to the next level? Register here:
https://form.jotform.com/261244878732162

#HappyBrandsCo #SocialMediaStrategy #SocialMediaGrowth #DigitalMarketing #MarketingStrategy #SocialMediaMarketing by @happybrandsco
0
5 days ago
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Siege Weekend, Day 2 has commenced! 

Join us for cannon & musket firing, living historians, encampments of the British and Americans, Forges, kids tent, brand new merch, Kona Ice, horse carriage rides, 18th century toys for kids, passport challenges for free prizes and so much more!! Join us today between 10-2pm at Fort Hardy Park in Schuylerville, NY!! taken in Fort Hardy Park Schuylerville Ny by @happybrandsco
2
7 days ago
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Illuminate: A Night of Light & Laser ✨
You’re invited to an exclusive evening at eLeMeNtal aesthetics as we introduce the newest additions to our treatment offerings: BBL® HEROic™ and MOXI®!

Join us for a night of bubbles, beauty, and glowing skin as we explore the power of light-based and laser treatments to refresh, rejuvenate, and illuminate your complexion. 🥂

✨ THE DETAILS ✨

📅 Thursday, November 5, 2026
⏰ 6:00–8:00 PM
📍 eLeMeNtal aesthetics | Newbury Street, Boston
🎟️ FREE to attend! RSVP required.

WHAT TO EXPECT:

✨ Live BBL HEROic and MOXI demonstrations
✨ Interactive Q&A to learn about both treatments
✨ Personalized, on-site consultations with Lindsey
🥂 Bubbles, sips, and delicious bites
✨ Exclusive event-only pricing on personalized laser treatment packages
✨ Special ZO® Skin Health pre- and post-procedure skincare bundle with each laser package purchased

Whether you’re looking to address sun damage, uneven skin tone, texture, or signs of aging, discover what these innovative treatments can do for your skin.

Your glow starts here! ✨

Proudly sponsored by eLeMeNtal aesthetics, Sciton, and Happy Brands Collective.

🎟️ Reserve your complimentary spot today! Space is limited.

RSVP here: https://bit.ly/4AQcEqW

#IlluminateBoston #ElementalAesthetics #BBLHEROic #MOXILaser #Sciton #BostonAesthetics #NewburyStreet #SkinRejuvenation #BostonEvents by @happybrandsco
9
9 days ago
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⚔️🍂 THIS WEEKEND IS SIEGE WEEKEND!

Victory Season at Saratoga continues October 10–11 with Siege Living History Weekend!

Join us for a free, fun, and engaging weekend at Fort Hardy Park in Schuylerville and experience the sights, sounds, skills, and stories of the Revolutionary era brought to life.

Throughout the weekend, experience:

🎶 Revolutionary Music
🌾 Preserving the Harvest
🪡 Sewing & Mending Clothes
📖 Bookbinding & Correspondence
🩺 Medicine & Midwifery
🪀 Toys & Games
🔥 Blacksmith & The Traveling Forge
British Encampment
American Encampment
💥 American Artillery & Cannons
⚔️ Saratoga Revolutionary Experience Center

📜 And don’t forget to complete your Siege Weekend Passport!

Visit participating locations, complete your passport, and be among the first to receive updates about the upcoming Saratoga 250th live reenactment. You’ll also be entered for a chance to receive premier seating for four at this historic 250th anniversary event!

📅 Saturday, October 10 | 10 AM–4 PM
📅 Sunday, October 11 | 10 AM–2 PM

Bring your family, friends, and neighbors and spend the weekend experiencing the history that happened right here in Saratoga County.

Victory Season is here. History happened here — come experience it.

#Saratoga250 #VictorySeason #SiegeWeekend #AmericasTurningPoint #BattlesOfSaratoga by @happybrandsco
0
9 days ago
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Take a stroll through history this Victory Season and learn about those who came before you.

From historic landmarks to world-class hospitality, Saratoga offers an experience unlike anywhere else. Here, history didn't just happen… it changed the course of a nation.

Walk the grounds where history unfolded. Explore the stories behind the Battles of Saratoga, visit the landmarks that preserve their legacy, and experience the history woven throughout Saratoga today.

Whether you're a local or visiting for the first time, there's always another story waiting to be discovered.

Let us be your guide:
📖 SRX Guide: https://saratogarevolutionaryexperience.com
🎟️ Virtual Turning Point Passport: https://saratogarevolutionaryexperience.com/passports
📱 SRX Travel Companion App: https://saratogarevolutionaryexperience.com/static-pages/download-the-saratoga-revolutionary-experience-app

#Saratoga250 #AmericasTurningPoint #LocalHistory #DiscoverSaratoga #America250 #HistoryLivesHere #VictorySeason by @happybrandsco
2
13 days ago
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Meet the Happy Brands Team!

The people behind the posts, strategies, campaigns, content, and creativity. 💛

We’re a small but mighty team of marketers, creatives, strategists, and storytellers who genuinely love what we do and the clients we get to do it for.

New faces, new roles, and familiar faces you already know and love.

Meet the team behind Happy Brands Co.

#HappyBrandsCo #MeetTheTeam #AgencyLife #MarketingAgency #SocialMediaMarketing by @happybrandsco
3
16 days ago
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At Grasshopper, everyone has a different why. 🌱

We asked our team what drives them, and while every answer was a little different, they all came back to something bigger: building a better life.

Because when you love what you do, take pride in your work, and have the opportunity to enhance your own life, you’re able to bring that same care and purpose to the lives of your customers.

That’s what Enhance Your Life means to us. It’s not just about beautiful outdoor spaces — it’s about the people who create them and the people who get to enjoy them.

Want to learn more about our team, career opportunities, or how we can enhance your outdoor space?

www.grasshoppergardens.com 🌿 taken in Gansevoort, New York by @happybrandsco
1
17 days ago
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Social Media Marketing: Getting Started with Strategy & Confidence

📱 Want to feel more confident about social media? Let’s start with the basics.

At Happy Brands, we don’t just love serving our clients — we love sharing what we’ve learned and helping our community navigate a marketing landscape that is constantly changing.

Whether you’re a business owner, student, parent, nonprofit professional, marketer, or simply someone who wants to better understand social media, this class is for you!

Join Happy Brands founder Stephanie Poulin for:

✨ Social Media Marketing: Getting Started with Strategy & Confidence

📅 Tuesday, October 13
⏰ 6–7 PM
💻 Online via Google Meet

In this beginner-friendly session, we’ll talk about choosing the right platforms, optimizing your profiles, what to post, creating content people actually want to engage with, captions and hashtags, staying consistent, common mistakes, and how to create a realistic content plan.

No jargon. No overwhelm. Just practical social media education you can actually use.

✨ Ready to learn with us? Register here:
https://form.jotform.com/261244878732162

#HappyBrandsCo #SocialMediaMarketing #SocialMediaTips #MarketingEducation #SmallBusinessMarketing #DigitalMarketing by @happybrandsco
1
18 days ago
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Your brand is how people recognize you, remember you, and feel about you. And when your branding is cohesive across every touchpoint, it makes everything else in your marketing stronger.

That’s why we believe in bringing the right people to the table.

You don’t need to coordinate five different vendors to make your vision happen. We’re your team and when we need additional expertise, our partners come alongside us.

Big idea or small idea, we’ll help you turn it into something that looks, feels, and communicates like your brand. 💛

#HappyBrandsCo #Branding #GraphicDesign #BrandStrategy #CreativeAgency #MarketingAgency by @happybrandsco
0
23 days ago
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