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Vicki Jakes

@heyvickijakes

4.6K

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898

following

Paid social & growth strategy
Fun videos about Brighton life
Sometimes with a Cat 🐈

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New feed who dis? Yes - I have decided to become one of the army of yapping accounts here on Instagram only because I’ve got so much to tell you about and the way that I’ve done my social media before meant that I have boxed myself into a corner about how I did videos. At least this way I can pick up the phone when something cool happens and just tell you. Forgot about the aesthetic. This is about the content. No AI, just me and my thoughts on marketing - unfollow if not for you but hop on the bus if you’re ready. by @heyvickijakes

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a month ago

It was a healing day going up the i360. We first brought second-born on there when she was just 7 weeks old all wrapped up in the sling against my chest. She was rushed to hospital the next evening and she and I disappeared for two weeks as I waited by her bedside in the children’s ICU at Southampton for her to recover from pneumonia. She celebrated her ninth birthday looking over Brighton on a gorgeous sunny afternoon. I had visualised her doing normal things as an older child while I waited by her bedside, hoping she’d pull through the first few days and recover. The universe decided to keep her around and her fighting spirit meant it wasn’t just luck she’s with us either. Grateful very single day of her life to have her around ❤️🫶 by @heyvickijakes

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4 days ago

I’m sorry I’m gonna have to be a bit of an ad nerd in this post and explain a little bit more about why organic content is so important in your overall ad strategy.

Of you’d like to nerd out about ads then you’ll love watching this by @heyvickijakes

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a month ago

Don’t panic. It’s going to be a while before we need to optimise our ads for this placement 😂 #iphoneduo by @heyvickijakes

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a month ago

I have a hot take that Meta is trying to grind us down click by clicking the Ads Manager by @heyvickijakes

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a month ago

Just a quick reminder that none of us own usernames, ad accounts, pages, profiles or data over here on the Meta universe by @heyvickijakes

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a month ago

Why is it that you can spend thousands and thousands of pounds on a platform like Meta but can’t speak to someone when you have a problem as fundamental as an account getting h*cked? It’s wild.

Anyway, hope those layoffs are helping you afford that nice yacht Zuck 🙄 by @heyvickijakes

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a month ago

Look, I get that some people like running their accounts differently to others, but there are some outdated practices that can get in the bin and this is one of them. by @heyvickijakes

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a month ago

The life of a creative ad strategist #metads by @heyvickijakes

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a month ago

The things I do for Instagram by @heyvickijakes

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a month ago

This seems to be an age old question but it’s still relevant when looking at your meta ads in 2026

- should you be going and turning ads on or off or not depending on their performance?

Well I’ve got an interesting angle for you in this post and would love to hear what you think by @heyvickijakes

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a month ago

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a month ago