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H Y P E S Q U A D™️

@hypesquad.co.uk

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You produce the event
We provide the hype
@lucymillsss | Founder & Host
@zophiedanielle | Choreographer

POSTS STORIES REELS TAGGED

❤️‍🔥🤘 @hypesquad.co.uk

For those that are new here: back in January I started a business called HYPE SQUAD™️ with my wonderful friend and talented dancer @zophiedanielle - a bespoke entertainment group to multiply the energy I can bring to events.

✨“you produce the event, we provide the hype”✨

Starting a business doesn’t come easy and after our first launch event we were hit with a very challenging investor situation which resulted in taking a step back from the numbers and just realigning with why I wanted to do this in the first place. Spot the video where I ugly cry because Harper my mini me sent me a giant pillow to cheer me up through the storm.

I believe that paying spectators get the most out of any event when they are encouraged to participate and hype squad aims to channel that through movement, hype and education. I want to give more opportunities to talented performers (Dancers / action sport show stars etc) and show people especially children that there is no greater action in the world than SUPPORT.

Thank you @bringthenoiseproductions for our recent collaboration at the @newcastleunitedwomen Derby at St James’s Park in November and for booking me to join on @chelseafcw matches - it is a pure delight to represent.

Thank you to all the mini hype squad members aka fans who turn up and now their parents stay in contact with me sharing amazing stories and support - it goes such a long way. I don’t have children of my own, I am a “funty” (fun aunty) but I absolutely love them and honestly seeing the joy on their faces at events is what keeps me going.

I have learnt the value of Hype Squad as a symbol and a reminder for anyone that needs to hear it, we have your back and world is brighter with you here.

Zophie - you’re my rock and Natalie, Hype Squad’s big sister and my actual sister, we couldn’t do this without you our biggest cheerleader.

Thank you for reading, I hope to share more of this particular part on the journey with you as we go!

Follow @hypesquad.co.uk 🫶🏼

#support #hype by @hypesquad.co.uk

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10 months ago

bts of HYPE SQUAD at the @newcastleunitedwomen vs @safcwomen derby today 🔥

Thank you @bringthenoiseproductions

#hypesquad #newcastleunitedwomens by @hypesquad.co.uk

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❤️‍🔥🤘 by @hypesquad.co.uk

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a year ago

❤️‍🔥⚡ 5 WAYS @hypesquad.co.uk brings the HYPE

Book them now!

#EnergyCrew #Dance #Fans #MC #HypeHost by @hypesquad.co.uk

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a year ago

❤️‍🔥⚡ We don’t just bring the energy, we are the energy

❤️‍🔥🤘From our live host to dancers that ignite the crowd, here are 5 ways we bring the hype to every event.

❤️‍🔥🎤Ready to turn up the volume on your next event?Let’s make some noise.

➡️ Swipe to feel the hype.

#gamedayhype
#liveentertainment
#crowdengagement
#sportsevents
#eventvibes
#HypeSquad
#mconthemic
#danceenergy
#unforgettablemoments
#bringthehype
#trendreels
#trending
#dancer by @hypesquad.co.uk

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❤️‍🔥🤘Hype Squad is casting now!

We’re bringing the energy, the moves, and the mic to live events.

This is your chance to be part of something fresh: live events, campaigns, and more!

What We’re Looking For -
❤️‍🔥Athletic + strong movers
❤️‍🔥Positive energy & hype spirit
❤️‍🔥Confidence & individuality
❤️‍🔥Team players who support others

Think you’ve got what it takes?

Bring the hype 💥
#HypeSquadCasting #BringTheEnergy #GameDayVibes #Explore #hypesquad #dancersofinstagram by @hypesquad.co.uk

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🤙 CASTING CALL

@hypesquad.co.uk needs new members for an exciting 2026!

Deadline for this round of Casting is 1st September so be sure to contact with plenty of time to prepare your casting tapes.

Follow @hypesquad.co.uk and DM if you’re interested so we can send you more details immediately!

Good Luck! We can’t wait to meet you.

Founder @lucymillsss
Choreographer @zophiedanielle

❤️‍🔥🤘 by @hypesquad.co.uk

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Hey there!

For those that are new here so good to see you! My name is Lucy, I am the founder of Hype Squad and a Presenter. I have a love for all things hype, positivity and live events.

This is a space for sharing Hype Squad moments, growing our community and posting about potential events we need members for.

If you’d like to know more about what we are cooking (2026 is going to be very special) then be sure to comment, like and DM!

We want to know you!

Love Lucy x

#hypesquad #dance #liveevents #performance by @hypesquad.co.uk

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a year ago

HYPE SQUAD IS BACK

And we came back with bang on regent street at @soooldn thanks to @elandr_sport for inviting us to hype up their launch event!

❤️‍🔥🤘🏽#hypesquad #justkeepwatching taken in London, United Kingdom by @hypesquad.co.uk

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Thank you to @elandr_sport for having the @hypesquad.co.uk at your launch day! We had the best time 😍🤘🏻❤️‍🔥 taken in Regent Street, London by @hypesquad.co.uk

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a year ago

Happy Birthday to our Hype Squad member Harper!

For Harper’s special day she wants you to send a video of you showing us your HYPE and she will send you a Hype Squad hoodie!

#HypeSquad #Giveaway by @hypesquad.co.uk

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a year ago

Pick a sport, any sport ⚽⛵🏎️🏀
I’ve been obsessed since day one. From playing on school courts to presenting on some of the biggest stages. Living the dream.

#LucyMills #WomenInSport #PresenterLife #SportObsessed by @hypesquad.co.uk

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