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igor brodecki

@igorbrodecki

2.3K

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3d art direction, branding and hot takes
houdini, c4d, octane, redshift

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@adidas London flagship: Launch Zone proposal for the FIFA World Cup 2026, with @dent.studio.

A public square to loiter around in - the excitement of games taking over the shared space - design localised with the UK community football cages in mind. The proposed graphic treatment also by me - based on the Adidas global retail toolkit.

Spatial design and 3D visualisation in Cinema 4D, rendered in Redshift.

#worldcup2026 #fifaworldcup #retaildesign taken in Berlin, Germany by @igorbrodecki

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13 days ago

Tests, outtakes, material dev. Cloth is the landscape. Still want to do something with this 32k Gaea export. #houdini #gaea #octane #vellum taken in Berlin, Germany by @igorbrodecki

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2 months ago

Previous silk scarf design reimagined in Copernicus - vellum simulated in Houdini and rendered in Octane. Test animation exploring adding realistic hemming to cloth sims. #houdini #octanerender #vellum #copernicus #3dcloth taken in Berlin, Germany by @igorbrodecki

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2 months ago

3D retail design concept for the @adidas World Cup 2026 flagship Launch Zone takeover in London — a proposal developed with @dent.studio .
The retail components take their inspiration from suburban community football cages, translating street football culture into an elegant retail experience.
Procedural 3D visualisation built in Cinema 4D and rendered in Redshift.
#retaildesign #storedesign #3dvisualisation #cinema4d #redshift by @igorbrodecki

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2 months ago

I was going to use this for something else but I liked it on its own the best. Maybe steel sun feels weirdly apt for the mood a lot of us are in right now. Vector to #houdini with #octane ☀️☀️☀️ taken in Berlin, Germany by @igorbrodecki

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3 months ago

New playlist for the summer - new artwork - using web app I’m working on - who wants to test it? Link to the playlist in the stories ✌🏼💖👀🥰🍆💋 by @igorbrodecki

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3 months ago

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3 months ago

Selection of designs for @adidas Global Retail Toolkit #WorldCup2026 with Attitude Studio. 2D by Tom Medlicott and Y-Thanh Võ @pumakuma Visualisation by me also - experiencing the excitement of the games on warm summer nights here in Europe 🏆🏆🏆⚽️🏟️ #RetailDesign #WindowDisplay #3DVisualisation #ProductDesign by @igorbrodecki

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4 months ago

Made a lil pre-summer playlist with sounds of shared memories with loved ones, made a lil artwork for it - custom type and image edited in #Copernicus #houdini
link in the bio and in the stories for those who want to make it their own.
#typography #applemusicplaylist taken in Berlin, Germany by @igorbrodecki

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4 months ago

recent #procedural ribbon explore in #copernicus from the other week - rendered in #octane #houdini #3ddesign taken in Berlin, Germany by @igorbrodecki

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5 months ago

Some of the #procedural shavings from the latest project in #houdini taken in Berlin, Germany by @igorbrodecki

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8 months ago

A study of a classic @hermes design in #houdini that slowly morphed into its own thing. 🏇🏼🫟✏️✏️ big thank you to @wobblypictures @iamrejor and @dominikbroughton_ for help and advice whenever I get stuck 🫶🏼 #procedural by @igorbrodecki

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8 months ago