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A little bitch, a little witch, a little wise. Brazilian 40+ doing life my way in NYC. Prime Maturity @netracrb 💜🌈
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10 things Burning Man taught me about Prime Maturity 🔥 

I went expecting art, dust, music and freedom. What I didn’t expect was to find such a strong 40+ culture. People in their 40s, 50s and 60s weren’t watching younger people have the adventure. They were building, dancing, creating, loving, leading and starting over. For someone studying what happens to women and identity itself after 40, Burning Man became an unexpected Prime Maturity field study.

10 things I brought home:

1. FOMO is bigger than fear.
At some point, missing your own life becomes scarier than failing, being judged or being “too old.”

2. Maturity and play are not opposites.
Growing older doesn’t mean becoming more serious.

3. Your body is not an expiration date.
Age doesn’t cancel sensuality, movement or visibility.

4. Freedom changes after 40.
Less proving. More choosing.

5. Contribution feels better than consumption.
Belonging comes from participation.

6. Independence is not isolation.
You can be self-reliant and still need people.

7. Intensity is not intimacy.
Wild doesn’t always mean deep.

8. Identity gets better when nobody asks for your résumé.
You become what you bring to the moment.

9. Becoming a beginner again is powerful.
Not knowing can be liberating.

10. Sometimes you have to burn something.
Not because the past was wrong because some versions of us have finished their job. 

Prime Maturity isn’t about staying young. It’s realizing that 40, 50, 60+ can be a period of desire, creativity, experimentation and reinvention.

Burning Man 2026, through my 40+ lens. 🔥

#PrimeMaturity #BurningMan2026 #WomenOver40 #MidlifeReinvention #BurningWoman by @iriscold
22
20 days ago
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Talvez a vida não seja sobre nos tornarmos alguém.

Talvez seja sobre desaprender.

Tirar, camada por camada, tudo aquilo que o mundo colocou sobre nós.

As expectativas que não eram nossas.
Os medos que nos ensinaram.
Os papéis que aprendemos a representar.
As versões de nós mesmas que criamos para sermos aceitas.

Até que, um dia, a gente perceba que não precisa acrescentar mais nada.

Precisa apenas deixar ir.

Porque a nossa essência nunca deixou de existir.

Ela só estava soterrada por tudo aquilo que nos disseram que deveríamos ser.

No fim, talvez evoluir não seja se transformar em outra pessoa.

Seja ter a coragem de voltar a ser quem sempre fomos. ✨

#Autoconhecimento #mulheres40mais #essênciafeminina #LiberdadeDeSer #primematurity taken in Roosevelt Island by @iriscold
6
5 days ago
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Tem gente que gosta de modelar o corpo. Eu gosto de modelar an alma. 🌈 

Com música, viagens, encontros, uns erros e umas boas histórias. Aos 48, ainda experimento novas versões de mim. Algumas dão certo. Outras rendem assunto. 

Um pouco bitch, um pouco witch, cada vez mais wise. Essa sou eu vivendo a minha Prime Maturity. Todas as cores. Ainda meio messy. 

E vc? 
O que está começando a fazer depois dos 40 que nunca se permitiu antes? 

#PrimeMaturity #NewMaturity #Mulheres40Mais #WomenOver40 #MaduraSemFiltro taken in Manhattan, New York by @iriscold
2
15 days ago
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Vivace’s 1st board meeting! ❤️

We are so grateful to be starting this journey with a team of dedicated and passionate individuals! 

Thank you for believing in our vision and bringing your expertise and guidance on this journey. 

Can’t wait to share what we are building with everyone  and super excited for the future of this company 🎭🌟

#vivaceartscollective by @iriscold
8
17 days ago
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Brazilian creativity is not just expression its resilience, intuition, and the ability to create meaning out of complexity.

Taking the stage at CRIA carrying that perspective feels like honoring where I come from and showing how far it can go. 

#BrazilianCreativity #CRIA #CreativeLeadership #CulturalIntelligence #WomenInLeadership taken in Manhattan, New York by @iriscold
3
5 months ago
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A week before Burning Man, I decided I was going.

Within 24 hours, I had done the research, found a camp, applied, and committed. 

Then came the madness.

Seven days to figure out flights, tickets, transportation, a tent, a bike, food, water, outfits, dust protection, lights, survival gear… and how the hell you prepare yourself for a week in the middle of the desert.

The answer: you don’t. 😂

I made a LOT of mistakes.

I brought things I didn’t need.
Forgot things I absolutely needed.
Took shortcuts that came back to bite me.
Got lost.
Got overwhelmed.
Got dusty.
Got very, very tired.

And somehow, somewhere between the dust, the music, the strangers, the sunrises, the mistakes and the complete surrender of control…

I had one of the most unforgettable experiences of my life.

Would I prepare differently next time? 100%.

Would I trade the mistakes for a perfectly planned first Burn?

Absolutely not.

Sometimes the best decision is the one you don’t give yourself enough time to overthink.

🔥 BURNING WOMAN 🔥
More to come.  #BurningMan #FirstBurn #WomenOver40 #AdventureAfter40 #burningwoman by @iriscold
13
a month ago
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That is a wrap! Mom@& Daughter Annual Camping - Season 2. taken in Cape Cod, MA by @iriscold
2
3 months ago
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Ohhh summer feelings!!! taken in Manhattan, New York by @iriscold
3
4 months ago
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There are many moments of your life that we think to ourselves: what the F&^%$ am I doing? But turns out you are just doing the right thing. #drawing #phylosophy #lifequotes taken in Manhattan, New York by @iriscold
1
5 years ago
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“My network is your network”. That’s what Iris told us when we talked about her participation at Cria, and we couldn’t be more privileged. 

With decades of experience, she joins us as a speaker at the Business session, where we will discuss the impact of Brazilian startups worldwide. 

Is that the network you want? Tickets for Cria New York Summit 2026 are selling fast. Get yours now. 

Cria New York Summit 2026
🗓️ April 25
🖇️ 4 Panels 
🎤 4 Keynotes
∞ Opportunities
📍NYU

🇧🇷Panels are in Portuguese. If you need translation, let us know.

#CRiAConnect #BeDifferent #BrazilianCreativity #Innovation #creativeeconomy by @iriscold
3
8 months ago
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Perseverance: a lesson this guy teaches me everyday. Thanks @luca_cold #skateboard #skatelife taken in Dreams Come True by @iriscold
3
6 years ago
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#momsofnyc #nycfoodie #brazilnyc #lifeisgood #woman40plus taken in Manhattan, New York by @iriscold
7
5 months ago
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