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Jordan Shatley | CPT, FNS, WLS

@j_shat_23

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1622

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This is about so much more than just fitness

| S² Indy CEO | 3 Locations | 4th “Coming Soon” |

Brand building one handshake at a time 🤝🏻

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Journey of a lost kid making $7.35 an hour to becoming a franchise owner…

So many emotions to unpack.

This was the goal I set for myself at 20 years old, before I had any clue what it would take to make it happen.

Back then, I was a lost kid. Someone most of you wouldn’t even recognize today.

A kid who grew up on food stamps. Raised by a single mother who did the best she could for us.

A kid raised by a good family, who made some bad decisions….

Who sold drugs.

Who was arrested multiple times before 18.

Who spent four years on probation, in and out of AA for 12 months, and lost my license for two years as an adult.

A kid who watched my mother and my best friend pass away, and couldn’t help them because I was too deep in my own mess to even see theirs.

A kid diagnosed with dyslexia, laughed at because of a learning disability.

A kid who wasn’t supposed to be much.

At what should have been the darkest time of my life, I found a home at Supplement Superstores, a place that actually cared about me.

A place that forced me to become better.

That challenged me to let go of all the old BS I was wrapped up in.

A place that didn’t just give me a goal that changed my life, it gave me the chance to change countless others along the way.

A goal I dropped out of college for.

A goal I never had a Plan B for.

(When people talk about “burning the ships,” this was it.)

A goal that demanded I go ALL IN.

For the first time in my life, where I came from didn’t matter. The only thing that mattered was who showed up, who helped the customers, and who lifted the people around them.

No seniority. No politics. Just results.

This mission forced me to kill the old version of myself and reinvent every single part of who I was, through relentless self-development and living the core values our company stands for.

It taught me life skills I’ll be forever grateful for.

There were so many days I wanted to quit. Days I wanted to give up and choose something easier.

I’m so glad I didn’t…..

This week, I sign the paperwork to officially own my own Supplement Superstores franchise in Indianapolis, Indiana.

⬇️ CONTUINED IN CAPTION ⬇️ by @j_shat_23

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a year ago

Real talk… never underestimate the change you can make in 8 weeks…

This is the first time in my life I’m actually proud to post a before & after.

Not just because of the physical changes that happened in these 8 weeks, but because of what happened mentally.

This round was different. It wasn’t a forced race to an end goal. It was about building a lifestyle that will let me not just look better… but show up better for the people I love and for my future self.

To lead by example for my family, my friends, and the customers I get to serve every day.

This transformation is a reminder for me, for the next time life gets hard. Of what can happen when you finally stop making excuses and actually chase the goals you set for yourself.

My goal in posting this is simple: to inspire at least one person to make a change. If it does that and you want to know the diet or supplement plan I followed, or just need help.

Feel free to reach out.

#s2faction #1stphorm #transformation by @j_shat_23

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a year ago

One of the best lessons I’ve learned working for S2/1P over the years is that surrounding yourself with winners will turn you into a winner.

Success leaves clues…..

Find people who have done whatever it is that you want to achieve in life, and learn from them.

Watch them on a daily basis.

The books they read.

The way they communicate.

How they conduct themselves in a professional setting.

The things they value.

How they treat others.

Then take in this information and spend a lot of time developing yourself in a man/women of character.

Nobody is going to help you until you wake the fuck up and work on helping yourself.

I appreciate every single person in this picture for helping shape my life.

Weather you have made a direct impact working along side of me.

Helping steer me in the right direction with guidance and or leading by example.

Or by helping pave the way before me.

I am a completely different person then I was 5 years ago. And I still have plenty to learn.

But a tip for anybody who has read this far who struggles with feeling like they don’t deserve more in life because of past mistakes.

Nobody is perfect, we all make mistakes in life. But your value and worth is not based solely on the mistakes you have made.

But in how you get back up after failures and fuck ups. And work every day towards becoming a better version of yourself.

#s2faction #1stphorm taken in The Ritz Carlton by @j_shat_23

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4 years ago

I ordered @chipotle completely wrong for years. Here’s how I fixed it.

Skipping the tortilla and going light on rice and beans instead of full scoops of both, that’s where most of the carbs hide.

Double chicken for the protein, 60 plus grams easy.

Skipped the queso, that’s the real fat bomb, but added a little corn salsa, cheese, and sour cream so it still tastes good.

The best dieting tip I was ever given was to create sustainability, not try to eat perfect all the time.

738 calories, 76g protein, 66 carbs, 22 fats, 6 fiber, and it’s still a full Chipotle bowl.

Most people aren’t eating unhealthy at Chipotle because of the food, it’s because of how they order it.

Save this for your next Chipotle run, or drop a comment with your go to!!
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#chipotle #macrofriendly #healthyeatingout #indianapolis #fitnesscontent taken in Fishers, Indiana by @j_shat_23

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a month ago

🔥 @s2faction July Standard Setter 🔥
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Huge Thank You to everyone that came out to better themselves and be apart of something bigger than any one person.
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These workouts are MEANT to be hard. The whole purpose is to struggle as a group and everyone come out a better human being on the other side.
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Our goal is to grow the Indianapolis Fitness Community as big as we possibly can and create a group that is about better themselves.
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We will be holding another Community Workout in August so we can do it as a group, so be on the lookout!
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Also, want to give our guy @bigrichfilms a huge shoutout for shooting this. You are the man!
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Make sure to come out this month and bring a friend!

#fitness #indianapolis #indy #indyfitness #s2faction #indyfitnessmag #workout #standardsetter taken in Indianapolis, IN by @j_shat_23

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2 months ago

NYC · Chicago · STL — 96 hour 📸 dump

First HYROX in the books. ✅ Couldn’t have done it with a better partner. Proud to call you one of my best friends and business partners.

This one meant something, Living the standard. 🤝🏻

@lukethorburg thank you for showing us your city the right way. Eye-opening doesn’t cover it. Keep crushing, brother. Putting all my stock on @streettalk

First game at Wrigley. Still hate the Cubs. But that stadium? Can’t lie… 🔥

10 years with @1stphorm and this one topped them all. Don’t sleep on what’s coming. 1P 🌎🚀

And watching the guys experience their first Summer Smash as S2 Indy? That’s the whole point.

Bringing this culture to Indianapolis is something we don’t take lightly, and we’re just getting started.

Until next year. 🔁 by @j_shat_23

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4 months ago

@indynowtv with @thenormalbrand

Best casual Men’s clothes in the game, if you don’t shop there as a dude you are missing out!!

Highly recommended, every piece of clothing i’ve ever gotten from them has been top tier quality with great customer service.

Thank you @brooklynshannonn for letting us tag along, amazing experience. You and the Indy team crushed the segment!!

#fromthelou #FashionFitnessMen #MensStyle #HealthGoals FitFashion MensHealth FashionInspo GymFashion MensApparel HealthAndStyle FitMenFashion by @j_shat_23

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5 months ago

Have the energy drinks…

Atleast your vice now comes with reward point’s @s2faction by @j_shat_23

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6 months ago

10 tips, I wish I knew 10 years ago on my fitness journey.

1.) You’re young, chill out.

Everything worth having takes time. Enjoy the process. It’s the best part…..

2.) Looking fit and being healthy are not the same thing.

Energy, sleep, digestion, labs, and recovery matter more than abs. Being jacked doesn’t automatically mean you’re healthy.

3.) One bad meal won’t hurt you…

But building the habit of eating to feel good will change everything.

4.) Keep the promises you make to yourself.

That’s where confidence comes from, not motivation, not hype.

5.) Learn how to work when nobody is clapping for you.

No one will ever care about your goals more than you do. The faster you realize the better.

6.) Leading by example isn’t the best way to lead.

It’s the only way.

7.) Dieting shouldn’t suck all the time,
it should be uncomfortable at times.

You’re breaking habits. You didn’t get out of shape from one meal, and you won’t get in shape from one meal either.

8.) You’re going to have FOMO at first.

That’s the price of changing your standards. It gets easier and then it becomes normal.

9.) Consistency beats intensity.

Do the boring things well, long enough, and the results will come.

10.) Self-care is self-respect.

Read that again.

#s2faction #1stphorm #transformation by @j_shat_23

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8 months ago

A trip to ATX that I didn’t know I needed….

Longhorns vs Vandy (34-31 🤘🏻)

Uncle Jordan time 🫶🏻

Time to slow down, reflect, and really get in tune with my why for this next chapter.

In life you don’t find many friends who are ride or dies, that believe in you before anybody else did…

Friends that are closer than family, that you won’t see for years and they make you feel right at home.

Until next time, much love @black_bri 🤝🏻 taken in Austin, Texas by @j_shat_23

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a year ago

1st Phorm Fall Fest 2025 🤝🏻

Great vibes

Great people

Great memories

Until next year ✌🏻 taken in Frisella Family Farm by @j_shat_23

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a year ago