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Beauty & Health Publicist, Strategist, CEO
Founder @ruffcommunications — representing the best brands & experts in the industry for 20+ years.
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Exactly one month from today, I’ll be running the 2026 TCS New York City Marathon in support of Blood Cancer United. My dad’s experience with Hodgkin and non-Hodgkin lymphoma when I was young makes this cause especially personal, and I’m extremely grateful that he has been cancer-free for many years. We’ve already raised more than $12,500, and we’re just getting started!!!

Yesterday, I was honored to join @nasdaq and @bloodcancerunited alongside @michaelruff21,@brianswaterman, and @dwaterman15 to ring the Closing Bell as we closed out Blood Cancer Awareness Month and celebrated the progress being made across the blood cancer community. Continued advances in treatment have given countless patients and families more time together, with more meaningful moments to celebrate.

Every contribution helps Blood Cancer United support patients and families, advance research, and advocate for everyone affected by blood cancer. If you’d like to support my fundraising efforts, I’d be incredibly grateful. Please see the link in my bio and story! taken in New York, N.Y. by @jennyruff
78
3 days ago
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LETS TALK HAIR 🧡

@rahuabeauty Rebalance Shampoo & Conditioner are available now 🌷 The only clarifying routine you’ll ever need!

@temurhamilton my hair savior ❤️ 

#clarifyingshampoo #hairroutine #hairtips #nycpublicist #rahua taken in Upper East Side by @jennyruff
68
9 days ago
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We are beyond obsessed ❤️ @dermstore x @drjasondiamond signature kit 💋 Priced at $350, valued at $800😱

Available now to gift all your favorite people ✨ Head to Dermstore.com to snag before they’re sold out🎁

#dermstore #drjasondiamond #dermstoresignaturekit #drdiamondsmetacine #holidaygifting taken in New York, New York by @jennyruff
49
12 days ago
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Come backstage with me at @thombrowne SS27 💋

Unpacking what’s inside my limited edition @drdiamondsmetacine bag 👀❤️

So excited to have been apart of one of the best shows of the season. 2 expert tailors come together for the perfect NYFW ending🎥 

Skin prep - @drdiamondsmetacine 
Makeup - @aarondemey1 ❤️

#nyfw #backstagenyfw #thombrowne #thombrowneshow #drdiamondsmetacine taken in New York, New York by @jennyruff
27
18 days ago
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Happy NYFW 🧡 

OOTD as a NYC Publicist & Founder 💋

@nililotan
@khaite 
@therow 
@maisonalaia 
@evereveofficial 
@ysl 

#nyfw #nyfwoutfit #nycpublicist #ootd #nycfashion taken in Upper East Side by @jennyruff
99
24 days ago
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28 years later…🥂🪩🕺❤️ taken in Anywhere and Everywhere by @jennyruff
178
a month ago
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OOTD as a NYC Beauty Publicist & Founder ❤️ Shop all my favorites in my ShopMy linked in bio 💋

@khaite 
@therow 
@balenciaga 
@fendi 

#nycstyle #outfitinspo #ootd #nycfashion #beautypr taken in New York, New York by @jennyruff
55
a month ago
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July 2026 in the books ☀️📚 taken in Anywhere and Everywhere by @jennyruff
54
a month ago
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@drdiamondsmetacine x @equinox 🏄🏻‍♀️👄

#equinox #drdiamondsmetacine #hamptonsevents #luxuryskincare #nostalgicphotography taken in Southampton, New York by @jennyruff
20
2 months ago
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NYC Beauty Publicist & Founder @jennyruff shares her outfit details 🧡✨

All details linked in @jennyruff’s ShopMy 🪄

#nycfounder #nycpublicist #nyc #beautypublicist #ootd taken in New York, New York by @jennyruff
115
2 months ago
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Get ready with founder @jennyruff ❤️ All products linked in bio ✨

@violetgrey 
@glossier
@sarah.creal
@victoriabeckhambeauty 
@augustinusbader
@farahomidi
@marcjacobsbeauty
@kohgendo
@hermes
@saiebeauty
@tiffdods
@harpersbazaarus 
@annie.harel 
@adamkolkermd

#nycpublicist #nycbeautypr #nycfounder #foundergrwm #makeuproutine taken in New York, New York by @jennyruff
73
3 months ago
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NYC beauty publicist and founder @jennyruff talks about her favorite makeup products while getting ready for a day of client meetings and press events ❤️

@hourglass
@nulastin
@sarah.creal 
@maccosmetics 
@mphbeauty 

#nycfounder #nycbeautyfounder #nycbeautypr #founderandceo #ruffcommunications taken in Upper East Side by @jennyruff
165
4 months ago
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