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Jesse John

@jesse_rack

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Leadership, Legacy @rackelectric ⚡️
Husband • Dad • Coach • CEO
Vice Chair @standbygeneratordealers
PR 📩 [email protected]

POSTS STORIES REELS

“We’re the #1 independent Generac dealer in South Florida - and there’s a reason for that.”

At RACK, we don’t just sell generators - we invest in them.

With over $5 million in generator inventory, we’re built to deliver when others can’t.

This is the difference between real players and the ones still trying to catch up.

When it comes to your home, power isn’t something you gamble with.

📞 561-232-2829
👉 Schedule your consultation today
Electrical | Generators | A/C | Propane by @jesse_rack

Florida storms and power grid issues are not a problem for our family anymore thanks to @rackelectric 🏡

We recently installed our whole home RACK Generac generator and we took control of our home’s power!

From start to finish, here’s how the installation process works:
1️⃣ Underground installation, prepping the site and setting the tank
2️⃣ Gas Installation, with RACK monitoring fuel consumption
3️⃣ Technician review, confirming full operation and performance
4️⃣ Final electrical inspection, completed with the local building department

Their customer service is top notch and all of the professional work is performed by qualified generator and electrical technicians which gives us total peace of mind!

Another mega perk is that we have full visibility directly from our phone 📲

If you’re considering a generator, reach out because RACK has your back ⚡

#rack #generatorinstallation #floridayogamama by @jesse_rack

🎙️ We just wrapped an incredible episode of The Shrimp Tank with Jesse Rack, CEO of RACK — and it’s one you won’t want to miss! 🦐💥

Jesse shared his inspiring journey of growing a family business from $1M to over $70M in revenue and the key role that relationships and leadership played along the way. ⚡️

This conversation is packed with real insights, real lessons, and real inspiration. 🎧

🔥 Episode coming soon — stay tuned!

#TheShrimpTank #Podcast #ComingSoon #JesseRack #Entrepreneurship #Leadership #Networking #BusinessGrowth #StartupLife #OwwllApp by @jesse_rack

🎉💙 Today, we’re celebrating someone special!
Happy Birthday to our CEO, Jesse Rack! 🎂⚡

Your leadership, vision, and dedication continue to inspire our team and push RACK to new heights. Thank you for everything you do and for always leading the way!

From all of us at RACK, we wish you an amazing birthday and another year filled with happiness, success, and unforgettable moments! 💙

Help us wish Jesse a HAPPY BIRTHDAY in the comments! 🎉👇

#HappyBirthdayJesse #RACK #RACKFamily #TeamRACK #Leadership by @jesse_rack

Core memories, northeast edition 🍁 by @jesse_rack

Plot twist… ChatGPT wasn’t too far off. 😂⚡

After showing you what AI thought the RACK owners looked like in the ’80s, we had to pull out the REAL receipts. 😎

The hair. The shades. The mustache. The vision was already there. 😂

A little #ThrowbackThursday from the Rack family archives. 💙⚡

One Call. One Team. RACK’s Got Your Back.

#RACK #ThrowbackThursday #TBT #TheReal80s #TeamRACK #RACKFamily #FamilyBusiness #SouthFlorida by @jesse_rack

We joined the trend, and according to ChatGPT, this is what the RACK team would’ve looked like in the ’80s. 😂⚡

The suits, the hair, the mustaches… honestly, we might’ve fit right in. 😂

What do you think? Did ChatGPT nail it?

One Call. One Team. RACK’s Got Your Back. ⚡

#RACK #RACKElectric #80sTrend #Throwback TeamRACK by @jesse_rack

Doing a live webinar with the king of generators tomorrow. It is completely free, and if it's something you're interested in, please comment below so I can send you the sign up link. by @jesse_rack

Turn ad spend into generator sales.

One week out: Jesse Rack + Bodhi Gallo break down the marketing numbers that matter for generator dealers. ROAS, cost per installed unit, and the reports your agency should be showing you.

Wed Aug 2026
11:00 AM ET, live on Zoom
Free, 50 min + live Q&A

Register using the QR Code or Link in Bio. Bring your ad reports and questions.

#NASGD #GeneratorDealers #StandbyGenerator #HomeBackupPower by @jesse_rack

⚡ The RACK Report with Jesse Rack | August 14, 2026

We’re continuing to track two areas in the Atlantic as conditions continue to change.

🌀 Invest 92-L has become less organized, with its chance of development dropping to 30% over the next seven days.

🌊 Invest 94-L is the system we’re watching more closely, with a 50% chance of development as conditions could become more favorable later this week or over the weekend.

We’ll continue tracking the tropics and keeping Florida homeowners updated on any important changes.

Stay informed. Stay prepared. Stay with RACK. ⚡

One Call. One Team. RACK’s Got Your Back.

#RACK #RACKReport #FloridaWeather #HurricaneSeason #TropicalUpdate #FloridaHomeowners #StormSeason by @jesse_rack

🌴⚡ The RACK Report with Jesse Rack | August 13, 2026

Tropical Storm Cristobal has dissipated, but the Atlantic is getting more active. We’re now watching two disturbances moving toward the Caribbean, including one with an 80% chance of development over the next seven days and another with a 50% chance.

As hurricane season continues, we’ll keep tracking the tropics and sharing the updates Florida homeowners need to know.

Stay informed. Stay prepared. Stay with RACK.

⚡ One Call. One Team. RACK’s Got Your Back.

#RACK #RACKReport #HurricaneSeason #TropicalUpdate #FloridaWeather #FloridaHomeowners #StormPreparedness #SouthFlorida by @jesse_rack

⚡ The RACK Report with Jesse Rack | August 12, 2026

Tropical Storm Cristobal has formed in the central Atlantic and is currently moving away from the U.S., posing no threat to Florida.

We’re also watching Invest 92L, which could develop into a tropical depression as it moves toward the Caribbean.

There’s no immediate threat to Florida, but hurricane season is active and conditions can change quickly. We’ll keep you updated on what Florida homeowners need to know. 🌀

One Call. One Team. RACK’s Got Your Back. ⚡

#RACK #RACKReport #FloridaWeather #HurricaneSeason #TropicalStormCristobal #Invest92L #FloridaHomeowners by @jesse_rack