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Joel | Creator

@joelbydefault

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followers

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Video Producer
I’m much grumpier than I look.

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Creative strategy and pre-production did all the legwork on this project. I just kept everyone on set laughing.
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Agency: @candyboxmarketing
Creative Director: Craig Markou
Art Director: @vicmorinello
Copywriter: Alana Armstrong
Director: @joelbydefault
DP: @aarontherobson
Account Manager: Christian Silva
Talent (pictured): Red Carlsen
Camera: Blackmagic Pocket 6K Pro by @joelbydefault

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3 months ago

Busy week. Filming day 2 of 3. Would have been better if I turned my cameras on. taken in Toronto, Canada by @joelbydefault

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5 months ago

Do your prep correctly and the set can run itself. by @joelbydefault

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6 months ago

Resting Grinch Face Club by @joelbydefault

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10 months ago

Crew? What crew? Just the basics here. Me, myself, and my compact car.
🚙
#videoproduction #torontovideo by @joelbydefault

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a year ago

Teleprompters save lives. by @joelbydefault

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a year ago

Only you can prevent crappy cutaways. by @joelbydefault

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a year ago

Two back-to-back production days.
16+ hours on set.
3 cameras.
8 product instructionals.
A van full of gear.
3+ TB of footage.

Easily the scariest shoot of my career, but we stayed on schedule, had the right gear, everyone knew their role, and nothing went wrong. NOTHING.

Plan hard, stay organized, shoot easy, pray for the editor. taken in Woodbridge, Ontario by @joelbydefault

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a year ago

*Slaps laptop, “This timeline runs smoother than warm Easter chocolate on an overworked SSD.” by @joelbydefault

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2 years ago

I know the Super Bowl is long over, and its ads are a thing of the past. I also recognize how much work goes into the event, especially the halftime show, which is a production of its own. But at @candyboxmarketing , we’re joining the ranks of marketers who take the time to watch and analyze these highly anticipated ads. Here’s a glimpse into our process for reviewing the most coveted commercials of the year! Check out the full review on YouTube! taken in Candybox Marketing by @joelbydefault

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2 years ago

Editors learn to make any environment work for them. #davinciresolve #superbowl #proudlycanadian by @joelbydefault

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2 years ago

Find yourself a friend that will follow you to any set and take on any challenge thrown at them including dealing with you.
🫶 @aarontherobson
📸 Cindy Mash @candyboxmarketing taken in Toronto, Ontario by @joelbydefault

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2 years ago