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Jon Bresler / Lafco New York

@jonbresler

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Founder @lafco since 1992
Honesty of materials, in scent and in design
Fragrance & the long game of building a brand
NYC

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At LAFCO, we construct perfume the same way we construct everything else - with intention, expertise and craft.
Each of our eau de parfums is built in three layers: bright top notes that draw you in, a heart that defines the character, and a deep base that lingers. When you layer two together, you’re creating a fourth, entirely new construction. And it is uniquely yours
That’s what I want to explore with you Live on September 9th - how to pair, where to spray, what to avoid.
Enter code discovery @lafco before next Wednesday for free shipping taken in New York City by @jonbresler

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2 months ago

Natural ≠ automatically clean.
Synthetic ≠ automatically toxic.

The natural vs synthetic debate in perfume is broken. Here’s the truth in 30 seconds. #syntheticfragrance #fragranceeducation #cleanfragrance #nicheperfume #lafco by @jonbresler

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2 months ago

If the nose knows best...
Thank you @Forbes for this one.
“few people know what the nose knows more than Jon Bresler, founder of LAFCO.”
After 30+ years of living in fragrance — studying in Europe, building LAFCO in 1992 on botanical-based traditions, and obsessing over every note — it’s an honor to be recognized for the craft.
This is what we mean when we say Luxury Articles and Fragrance Co. It’s not just a name, it’s the standard.
Full article linked in bio. by @jonbresler

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14 days ago

We made a pumpkin candle without using pumpkin. 🎃

Instead of another pumpkin spice fragrance, we wanted to capture the feeling of fall—crisp air, toasted warmth, unexpected spices, and creamy woods.

The result? Pumpkin Seed & Sandalwood. A different interpretation of autumn.

Would you try a pumpkin candle that doesn’t smell like pumpkin pie?

— Jon Bresler, Founder, LAFCO New York

#LAFCONewYork #FallFragrance #PumpkinSeedAndSandalwood #pumpkincandle taken in New York City by @jonbresler

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7 days ago

by @jonbresler

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a year ago

by @jonbresler

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11 days ago

First Bloom fragrance was designed to feel like that first warm day after winter — fresh, optimistic, familiar but new. Easy to wear, hard to forget.
To have GQ call it “immensely likable” and an everyday staple means the world.
Thank you, GQ. Jon Bresler Founder LAFCO Hand holding LAFCO New York First Bloom Eau de Parfum bottle with pale green marbled cap against soft blue sky. White text overlay shows GQ quote calling it an immensely likable cologne perfect for weekend errands and weekday outings. taken in New York City by @jonbresler

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14 days ago

Esquire named it a Best Fall Cologne 2026.

Fireside Light Eau de Parfum - our woody, fiery fall cologne built for cold air. Think forest after dark: fir balsam and birch smoke, guaiac wood + cedar + oud, then saffron leather, cognac and vanilla ember.

If you love smoky woody fragrances that actually last, save this for fall.

Send this to someone who needs a fall scent upgrade.

Best fall cologne 2026 / woody fall fragrance / smoky cologne for men / unisex fall cologne / oud cologne / fall fragrance for men / Esquire best colognes

Fragrance: Fireside Light by LAFCO New York by @jonbresler

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19 days ago

LAFCO has won an Allure Best of Beauty Award for 2026.

@allure has set the standard in beauty, and to be chosen by their editors is an incredible honor for our team.

Thank you for being part of this journey.

With gratitude,
Jon Bresler Founder @lafco by @jonbresler

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20 days ago

Unboxing my giveaway from @lafco!

They were so kind to send me five candles from their new fall releases.

Pumpkin Seed & Sandalwood has patchouli, pumpkin seed, and fennel.

Pistachio Oud has almond blossom, pistachio, and oud.
Both of these fragrances capture beautiful scents of fall.

What I love about LAFCO candles is that they are refillable! So you can finish the glass container (which is absolutely gorgeous) and refill it with your next favorite scent.

Thank you so much LAFCO! I can't wait to explore some other candle and reed diffusers in your collection. And really excited about your new fragrance line that just released as well!

Not an ad. These were kindly gifted with no obligation to post.

[#perfumecollection #signaturescent #fragrance #fragrancecollection #scentoftheday | perfume | diptyque | signature scent | vintage makeup | eau de parfum | fragrance | scottsdale | fragrance collector | perfume collector | perfume lover | scent of the day | discovery set | violet | rose | iris | viral | transition | viral reel | giveaway | LAFCO | fall scents] by @jonbresler

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23 days ago

Some fragrances don’t just remind you of a place. They bring you back.

We created Pink Paradise exclusively for The Colony Hotel in Palm Beach—a fragrance of coconut, passion fruit and amber designed to capture the unmistakable spirit of the hotel.

Now ELLE has featured The Colony and LAFCO in its story on standout luxury hotel amenities.

Their description says it perfectly:

“Palm Beach, bottled.”

@elleusa @thecolonypalmbeach @lafco by @jonbresler

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a month ago

LAFCO may be known for fragrance, but our roots are in botanical skincare.

Today, that expertise was deployed for our most demanding client. Pico came for a post-beach bath, stayed under protest, and left smelling like Sea & Dune. taken in Fire Island, New York by @jonbresler

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a month ago