Instagram story viewer> @jordonr> Posts
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⚡️Building Athlete Brands
👨‍💻CEO @jaba
✍🏼 @jasterathletes
✉️[email protected]
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This is the eulogy and moment I was adopted to my father. I want to sharing this extremely personal moment in my life because i’m hoping it can help you all appreciate who you have in your life before it’s too late. I never cry, but I cried here. I should have showed more emotion when he was still around. Don’t waste time with the people you love ❤️ by @jordonr
154
3 years ago
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I had a great Summer. Hope you did too. taken in Cannes, France by @jordonr
18
a month ago
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We’re making it easy for everyone to work with athletes. 

I’m tried of hearing people say that athletes are hard to work with.

They aren’t talking about them at practice, games, workouts or film. They’re talking about the new responsibilities they’ve taken on away from their sport. 

Everything around athletes has evolved, but this hasnt given them more time in the day.

My focus for the past few years was just this. Not just giving another app or another dashboard. 

Anyone that works at a school, agency or brand will tell you that they don’t need another one of those.

They need to be able to do more, with less. 

That’s why we built JABA. by @jordonr
29
5 months ago
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Athletes love to standout, except for when it comes to their content!! It all looks the same. It’s important to establish your unique brand positioning and build from there. #sportsmarketing #nil by @jordonr
30
a year ago
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ESPYs 2026.

Extremely grateful to be able to be here and see some of the biggest people in sports. It always makes me realize I’m not doing enough. by @jordonr
35
3 months ago
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ESPYS 2025 with my guys taken in Dolby Theatre, Hollywood by @jordonr
32
a year ago
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We don’t do regular charity events!!! We create cultural moments through athlete impact. All-star weekend 2025 was a success. Shoutout to my team and Damar and his fam!! taken in Pittsburgh, Pennsylvania by @jordonr
26
a year ago
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Sorry for the cheesy smile but I did get to meet the Pope!!

Incredible experience at @borgolaudatosi taken in Vatican City, Vatican City by @jordonr
25
2 months ago
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Made Hoops Top 50 Camp 🏆 Made is one of the best programs for basketball players and they invited me to speak to their players about branding and NIL. by @jordonr
13
2 years ago
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Can’t believe I was at the ESPYS taken in Los Angeles, California by @jordonr
53
2 years ago
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I had the opportunity to get mentored by the real 🐐’s of the sports industry. 

These guys have done it at the highest level better than anyone. 

Super thankful to get the invite to the Fanatics x Boardroom Athlete Immersion Program ✍🏼. 

S/o my friend Damar for making it happen. by @jordonr
15
a year ago
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Delayed gratification taken in Los Angeles, California by @jordonr
22
6 months ago
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