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Keir Dillon • Brand + Ai

@keirdillon

4.9K

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3076

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Brand + AI
inside financial services, not adjacent to it.
Ex-pro snowboarder.

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Pre social media, magazine covers were the holy grail. Digging through some boxes and came across these old timers. Lots fond memories with great friends and epic spots. Thank you snowboarding. 🫶🏾 by @keirdillon

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2 years ago

No strategy. No framework. Just a cat on a wall 😂😅 by @keirdillon

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2 months ago

Happy birthday to my everything. 🤍

Watching you step into this next chapter, challenging yourself, expanding your consciousness, growing into all that you are, has been an honor.

Grateful for this journey together and blessed to have a front row seat to it all.

My partner, my lover, my best friend. Happy birthday, Anya. I love you! by @keirdillon

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3 months ago

Happy Anniversary to us 💕 3 years of marriage full of love, growth, laughter, devotion, healthy competition 😉, travel, and leveling up on all levels! Love you, babe! So grateful to do the life dance 💃🏼🕺🏽together! 🥂to many more years! by @keirdillon

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3 months ago

Being their dad is the best thing I’ve ever done. Happy Father’s Day to everyone holding it down for their kids. ❤️ by @keirdillon

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3 months ago

Nine years ago I lost almost everything. The company, the marriage, the money, the way people saw me.

A rescue pit named Sugar got me through the mornings.

I don’t talk about this part much. But it’s the whole reason I build the way I build now.

If you’re in your own rebuild, or just chasing the next level, I see you. by @keirdillon

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4 months ago

175 years of MassMutual. 11 for Coastal Wealth. Different timescales, same story.

Nothing that lasts gets built by accident, just shared vision, kept promises, and the right people, repeated long enough to look like legacy. That’s what sticks with me. Not the number, the people in the room making it real.

Grateful for this team and for the AAX. Couldn’t be more excited to keep building with the Coastal Wealth crew.

Never hurts to go undefeated all day either. :)

#MassMutual175 #CoastalWealth by @keirdillon

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4 months ago

Before anyone hires you, they look you up. And what they find decides it, usually before you ever talk.

I built a free tool that shows you exactly what they find and scores it across the five things that actually matter.

Four versions
- one for advisors
- one for firms
- one for leaders
- one for everyone outside financial services.

Comment AUDIT and I will send you yours. Takes about ten minutes. You are being looked up either way. by @keirdillon

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4 months ago

Someone looked you up before they decided whether to work with you. Maybe this week. You will never know who, or what they found.

That search is the real interview. Before the call, before the meeting, before the yes, people Google your name, open your LinkedIn, glance at your site, and quietly decide whether you are the real thing. Most of us have never once looked at that the way a stranger does.

So I built a free tool that shows you exactly what they find, scores it across five things that actually matter, and hands you the single fix that matters most.

And I built four versions of it, because what a prospect wants from a financial advisor is not what a recruit wants from a firm, or what a reporter wants from a leader, or what a client wants from a founder. Pick the one that is actually you:

A financial advisor moving up market.

A firm being vetted by a prospect, a recruit, or an acquirer.

A leader in financial services who sets the direction but does not personally advise.

Or anyone outside financial services who still gets looked up first. Founders, consultants, personal brands.

Each version speaks to your exact situation, in your language, against your standard. The financial services versions are built around compliance, so the fixes it gives you stay inside the marketing rule.

Comment AUDIT and I will send you the link. Pick your version, run it in about ten minutes, and see yourself the way the person deciding sees you.

You are being looked up either way. Might as well know what they find.

Comment AUDIT. by @keirdillon

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4 months ago

I do this for a living. And I still couldn’t do it for myself.

There’s a name for it. Solomon’s Paradox: you see everyone else’s situation clearly and go blind on your own. It isn’t about being smart. You’re just too close.

So I built the fix I wish I’d had. A free, three-pass way to find the one sentence only you can say. About two hours, in Claude or ChatGPT.

Comment “ POSITION ” and I’ll send it over.

No course, no pitch. by @keirdillon

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4 months ago

EPISODE 15 DROPS TOMORROW, 5/20/26: When Inverts Were Illegal: The History of Getting Upside Down

@keirdillon taps in as our live human expert.

Link in bio to listen on Apple, Spotify and YouTube. by @keirdillon

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4 months ago

I’ve been helping advisors build personal brands.

I’ve barely done any of it myself. Weird thing to admit out loud.

So here we go. 90 days. Three posts a week. Whatever I learn, you’ll learn.

If you’ve been sitting on the fence about AI, posting, all of it. Come figure it out with me.

Day 1.

#financialadvisor #aiinfinance #fintech by @keirdillon

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4 months ago