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Kaitlyn Carvalho ☻

@kty.design

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Objectified Type

Ikea is renowned for its democratic and simple approach to interior design, which draws inspiration from Scandinavian design.

For this one-day brief (@bcu_graphics), I got the Linneback Ikea chair, and, after analyzing the chair, there were two aspects that stood out, which were the strong metal frame work and muted pastel tones to bring visual calmness.

From these two attributes, I’ve created a simple typeface to reflect the Linneback Chair: minimalist but bold.

I took inspiration from Ikea’s manual and their website, keeping the typeface and post clean and simple with a minimal color palette to highlight a functional and well-designed outcome.

#ikea #graphicdesign #linnebackchair #typography #typeface #type #design #objectifiedtype #creativity #alphabets #typedesign #typedesigner #type01 by @kty.design

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3 years ago

Refuse ‘n’ Resist - One Day Brief

In response to this brief, I decided to look at acid attacks, which happen a lot in third-world countries such as India, Pakistan, Colombia, Afghanistan, and many others.

These attacks have been affecting Western countries as well, such as the UK and Italy. Acid attacks have devastatingly long-lasting effects, both physically and mentally, leading to depression and PTSD, including nervousness and the fear that they will recur again for the victim.

The victims (mostly young girls and women) are being ostracized by their families and society. The crimes happen due to hate crimes, domestic violence, punishment, torture, and revenge.

STOP ACID ATTACKS! by @kty.design

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3 years ago

Baxter & Bailey: Royal Mail

As part of the Royal Mail brief, I chose to do the Penguin & Puffin topic and create eight bold stamps to celebrate it. Penguin and Puffin are one of the best book companies in the world and I decided to look deep into the Penguin Clothbound series. The collection has 85 best classics from Treasure Island, 1984, to Pride & Prejudice.

From the classics I picked 20 Leagues Under the Sea, a classic adventure novel about Ned and Captain Nemo searching and exploring the ocean. It is celebrated for its vivid descriptions, imaginative world-building, and prophetic technological predictions. It explores themes of exploration, scientific curiosity, the relationship between humans and nature, and the consequences of too much power. The novel continues to captivate readers with its sense of adventure and the mysteries of the deep sea.

The eight stamps represent a section or a part of the book such as the Giant Squid, Scuber Divers head gear, The anchor to hold down the Nautilis, The Lost City, Giant Jellyfish, Fishing Spear, and a Whale's Tail.

This brief was part of my last module of the second year, Identifying Directions. @bcu_graphics by @kty.design

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3 years ago

Ta Da!! Here is my editorial on 'Green-washing'!! This features the ugly side of brands such as Apple & Mcdonald's and the perspectives of customers' on this issue were facing. Hope you enjoy 💚. #graphicdesign #typography #typesociety #editorial #greenwashing taken in BCU Parkside Building by @kty.design

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4 years ago