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L&C

@lc.nyc

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We create ideas that break into culture
NYC based
@cannes_lions Indie Agency of the year 2025
@fastcompany World Changing Idea Winner 2025 & 2026

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🇵🇪 Gian Carlo y Rolando son de origen peruano y se encuentran radicados en Nueva York. Son co-fundadores y CCOs de L&C, una de las agencias independientes más reconocidas del mundo, que fundaron juntos hace cuatro años y medio en NYC.

🏆 En menos de cinco años, L&C se ha consolidado como una de las agencias independientes más premiadas y reconocidas a nivel global, obteniendo distinciones como Cannes Lions Independent Agency of the Year, Cannes Lions Independent Network of the Year 2025, entre otros grandes premios.

👁️ En 2005, iniciaron su carrera profesional ganando el concurso de Nuevos Talentos de El Ojo de Iberoamérica de ese año.

🎤 Este año vuelven a El Ojo para ser conferencistas y, además, Gian Carlo, será presidente de El Ojo Sustentable y El Ojo Transformación Creativa del Negocio.

Sacá tu entrada con 30%off hasta el 15/10!

#publicidad #creatividad #ElOjo2026 #conferencias by @lc.nyc

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And the D&AD 2026 Rankings didn’t stop with the agency. Proud to see our people ranked among the best in the world:

🏆 #1 Executive Creative Director in the World — Engagement & Experience
Bruno Franchino

🏆 #1 Executive Creative Director in the World — Engagement & Experience
Greg Collins

🥈 #2 Chief Marketing Officer — Engagement & Experience
Hector Muelas

🏅 #4 Copywriter in the World — Engagement & Experience
Juliana Laborde

🌎 Top 15 Chief Creative Officers in the World — Engagement & Experience
Gian Carlo Lanfranco & Rolando Cordova

What a team. Vamos! ✏️🔥🔥
@d_and_ad by @lc.nyc

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12 days ago

D&AD 2026 Rankings are out, and we’re proud to share that L&C has been ranked among the most creative agencies in the world:

🌎 Top 10 Independent Agency in the World

🏆 #1 Luxury Agency in the World

🏆 #1 Engagement & Experience Agency in North America

🥈 #2 Small Independent Agency in the World

🇺🇸 #5 Independent Agency in the U.S.

🇺🇸 Top 10 Advertising Agency in the U.S.

Vamos! ✏️🔥🔥
@d_and_ad by @lc.nyc

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12 days ago

Last week in London, we were honored to receive one Yellow Pencil, one Graphite Pencil, and one Wood Pencil at @d_and_ad for our 1837 Tiffany Blue Conservation campaign for our clients at @tiffanyandco 🩵✏️

In addition, together with our partners at @serviceplan , we were named Independent Network of the Year, an immense achievement and a proud moment for all of us.

A huge thank you to our clients at @tiffanyandco and to our L&C team of optimists who believe every day in the power of creativity.

Vamos! by @lc.nyc

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19 days ago

Fantastic news to start the week! 🩵🏆

Our 1837 Tiffany Blue Conservation campaign for our partner @tiffanyandco has been recognized by @fastcompany 2026 Innovation by Design Awards, winning the Advertising & Marketing category, alongside two additional Honorable Mentions.

🏆 Advertising & Marketing Design — Winner
 ✨ Best Design North America — Honorable Mention
 ✨ General Excellence — Honorable Mention

A huge congratulations to our partners at Tiffany & Co. and to the entire team who brought this work to life.
And thank you to Fast Company for the recognition.
#lcnyc #tiffanyblueconservation #creativity #fastcompany by @lc.nyc

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4 months ago

Thank you @breakingandenteringmedia for having us and sharing the news: L&C is fully founder-owned and independent again! 🚀

#vamosindies by @lc.nyc

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2 months ago

2025 had its challenges and lots to learn, but also plenty of wins to celebrate 🎉

Huge thanks to our team for always following their hearts and putting creativity first, and to our clients for trusting us ❤️

Vamos! ✨

🏆 @cannes_lions — Independent Agency of the Year for Good

🏆 @artdirectorsclub — Boutique Agency of the Year

🏆 @clioawards — Grand Clio Winner

🏆 @adage A-List Creativity Awards — 2× Gold

🏆 @fastcompany — Innovation by Design Winner

#creativity #indieagency #lcnyc #2025 by @lc.nyc

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10 months ago

Big news from L&C. 🚀

Our founders, Gian & Rolo, have bought back Serviceplan’s equity, making L&C fully founder-owned and independent again.

Grateful to Serviceplan for being part of our journey — including winning @cannes_lions Independent Network of the Year together in 2025. 🦁

A huge thank you to our incredible team and clients for believing in L&C and being part of this journey. And thank you @adage for breaking the news.

Here’s to independence. And to what’s next.

Vamos L&C. Vamos Indies. 🚀 by @lc.nyc

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Meet our founders 🌎✈️🇵🇪 @gian_lanfranco @blue_rolo by @lc.nyc

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