Instagram story viewer> @lizamk> Posts
1.6K
followers
2065
following
Liza, like Minnelli. // founder, @frmwrkcreative ❤️‍🔥
POSTS STORIES REELS TAGGED
Introducing frmwrk creative.

Went ahead and finally listened to that voice in the back of my head…

From Ogilvy & Mather to BuzzFeed and Google, I’ve spent my career creating stories for some of the world’s biggest brands. In September, I left my role at Google after 6 years with that voice on full volume telling me that it was time to take my last decade of experience and create a new path for myself, away from the corporate comforts that have buoyed me until now. 

frmwrk is a marketing consultancy designed to blend innovative creative direction with operational excellence, providing offerings from campaign development & overall strategy to events & creator partnerships — building the frameworks for brands to cut through the noise and achieve long-term success.

Immensely grateful, deeply excited and definitely managing a healthy amount of imposter syndrome but — mostly just thrilled to be here. 

Link in bio?? Say whaa?? 

I hope we can create something together soon.  

X,
Liza 

📸: @iamgabrielagum 
💄: @gabywinwood.makeup 
CD/hypewoman: @rachpop 
Copy guru: @lesliee_j 
Social strat QT: @sharones_ by @lizamk
122
2 years ago
Download
🐆🍋 by @lizamk
19
2 months ago
Download
Au revoir Marseille by @lizamk
17
3 months ago
Download
frmwrk x Taste-As-Tension: Scenes from London Vol. 1 taken in London, United Kingdom by @lizamk
8
3 months ago
Download
Lucky streak by @lizamk
18
5 months ago
Download
Lil outfit roundup por qué no taken in Ciudad De México by @lizamk
27
7 months ago
Download
Allow us to (re)introduce ourselves…

We’re best friends turned creative partners operating at the intersection of kitchen and culture.

Leslie: Paris-trained chef and creative director with a decade in global advertising. The one who knows both the pressure of the pass and how to present to CMOs. 

Liza: 12+ years of marketing leadership at Google, BuzzFeed’s Tasty, and Ogilvy. The one who brings world-class agency rigor and strategic precision to every client. 

Together, we bridge the gap most agencies can’t. And we’re ready to take on new clients. 

Bookings open for April and beyond 💫

#FrmwrkCreative #CulinaryStudio #HospitalityBranding #FoodandBeverage by @lizamk
37
7 months ago
Download
New year, new announcements ✨

Introducing the new culinary branding arm of frmwrk: A creative studio designed to support the F&B brands and chefs who inspire us, developed in collaboration with friend, fellow creative, and chef @lesliee_j .

From brand strategy and creative direction, to partnerships and production, our work seamlessly balances front-of-house execution with back-of-house excellence. 

So if you’re an independent chef, restaurant owner, or hotel with a story to tell, let’s talk. by @lizamk
19
9 months ago
Download
Might take a nap in 2026??? by @lizamk
19
10 months ago
Download
🇯🇵📸 taken in Japan by @lizamk
8
10 months ago
Download
Toro humbled me

Tokyo rushed, the onsens hushed 

You fed me, Japan. taken in 日本 by @lizamk
23
a year ago
Download
I ♥️ NY 4ever taken in New York, New York by @lizamk
18
a year ago
Download

Download All

Save the photos and videos currently loaded on this page.

0Photos
0Videos
Ready to download 0 / 0

Keep this tab open until your download is ready.

back to up