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𝗟𝗢𝗨𝗜𝗦𝗘 𝗘𝗟𝗜𝗔
Founder & Creative Director @eliyathelabel
Yianni ♡ Leon
Melbourne, Australia
POSTS STORIES REELS TAGGED
Ever wondered how to start your own fashion label? @louiseelia went from working in a laboratory to founding Eliya The Label. Ahead of the brand’s Melbourne Fashion Week debut, she tells us how she made the switch for this edition of Insider Trading. Link in bio. by @louiseelia
35
2 days ago
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Finding my style again after becoming a mum has taken some time to figure out. Things I used to put on without thinking twice about just haven’t felt like me at all !! This jacket is my exception 🙏🏽🖤 Pre-order now @eliyathelabel taken in SKyiahs Studios by @louiseelia
12
3 days ago
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On set today shooting our latest @eliyathelabel 🖤

Sneak peak of what’s to come….

Sneak peak of what’s to come….

Sneak peak of what’s to come….

Sneak peak of what’s to come…. taken in SKyiahs Studios by @louiseelia
31
4 days ago
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Kinda chic being short-sided @designereyes 

Kinda chic having a car seat that turns to you @nuna_australia 

Kinda chic raising your little bestie 👶🏽🤍

Kinda chic having two boys fighting over you 🙈 taken in Melbourne, Victoria, Australia by @louiseelia
18
2 months ago
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15 months of our little man ❤️ @_yianii by @louiseelia
20
22 days ago
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Happy 1st birthday, our beautiful boy. I wish I could go back and hold each version of you just one more time 🥹💔 taken in Melbourne, Victoria, Australia by @louiseelia
63
4 months ago
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What you’re looking at is 10 years of ELIYA THE LABEL. 

Every box holds so many memories, best sellers, iconic styles that defined the brand, and new season pieces that I’m currently loving.

When I started ELIYA, I never imagined I’d be fortunate enough to still be here 10 years later 🥹.. but here we are! And I’m so so grateful to everyone who has supported the brand over the years and helped get us to where we are today. 

For the first time ever, we’re opening the doors in Melbourne. This is for all our customers who have long wanted the opportunity to shop our collections in person. From sold-out favourites, bridal, archive samples to current best sellers, I’ve made sure that there is something for everyone.

Over 3,000 garments. 
Sizes XS-XXL (AU 6-16)
Prices from $30.
Nothing over $250.
4 days only. 

Melbourne girlies, I hope to see you all there 🤍 Doors open this Thursday at 9am.

935 High Street, Armadale
11–14 June
@eliyathelabel taken in Melbourne, Victoria, Australia by @louiseelia
87
4 months ago
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This Mother’s Day, we honour and celebrate our founder @louiseelia, through A Shift In Her Season. 

A reflection on her first year of motherhood, how it has shaped her identity, and how it continues to redefine the woman she is becoming. 

Discover more from our Mother’s Day campaign via our website. #EliyaTheLabel #MothersDay by @louiseelia
24
5 months ago
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Launching AW26.

A collection that marks a shift for @eliyathelabel. A foundation for what the next decade of Eliya will look like.

Thank you to everyone who came to celebrate this moment with us 🖤 by @louiseelia
86
6 months ago
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A very special day for our very special son 🤍 Leon’s Baptism — 03.05.2026 taken in Melbourne, Victoria, Australia by @louiseelia
39
5 months ago
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Precious moments with my little man, shooting our Mother’s Day campaign for @eliyathelabel 🤍🥺 #MothersDay #BehindTheScenes #LoveOfMyLife by @louiseelia
31
5 months ago
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His Baptism Day — Leon Jon Alexopoulos 🤍 His saint name, chosen after his daddy. Baptised by the same priest who once baptised his mummy. A full circle moment we will cherish forever. 03.05.2026 by @louiseelia
84
5 months ago
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